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vol v 12 1 1
cycling at work. t A publication of the National Office Paper Recycling Proiect
Recycling at Work Honors the 1998 Award Winners
"And the winner is.. ." Master of Ceremonies Mayor
Paul Helmke of Fort Wayne, IN repeated as he named
each of the 1998 Recycling at Work Award winners on
March 18 at the Capital Hilton in Washington, DC.
The ceremony, held in conjunction with the U.S. Conference of Mayor's Environmental Legislation
Conference and the Municipal Waste Management
Association's 1998 Annual Meeting, was the climax of
the 1998 Recycling at Work Awards program in which
entrants competed for recogniti
gories including the prestigious
Recycler of the Year Award and
In an effort to keep pace with the growing number of
recyclable materials generated in office places, the Recycling
at Work Campaign has just released the Toner Cartridge
Recycling Guide. The brochure, sponsored by Recycling at
Work members Canon U.S.A., Inc., Hewlett-Packard
Company, Lexmark International, and The Document
Company Xerox, is intended to educate office workers about
the ease with which empty toner cartridges can be recycled.
Municipalities can order the brochure free of charge for
distribution to local businesses and local, state, and federal
government offices. "Many office workers don't realize that
recycling their empty toner cartridges is so easy. Most orig-
inal cartridge manufacturers provide a pre-paid return ship-
See Toner Cartridge Recycling page 5
What's rnslae i Clean Your Files Day
Page 6
CSA Compliant Paper Plan
Page 6
Office Recycling Innovations
Page 7
AF&PA Awards
Page 8
Spring 1998
a collaborative effort by leaders in
the public and private sector to
establish an office recycling ethic
iii A m r i ~ . / T ' h ~ P r ~ e d s ~ ~ 1 i r
to maximize recycling and mini-
mize disposal of office paper.
Project St&
David Gatton, Managing Director
Sharon Oxley, Director
Lisa Subick, Program Manager
Imoni Washington,
Research Associate
Principal Benefactors:
Boise Cascade Corporation
Browning-Ferris Industries
Canon U.S.A., Inc.
Fort Howard Corporation
Hewlett-Packard Company
Lexmark International, Inc.
Moore Document Solutions
National Association of Counties
National Conference of State
Legislatures
National League of Cities
National Wildlife Federation
Union Camp Corporation
United States Conference of Mayors
(Managing Principal)
United States Environmental
Protection Agency
United States Postal Service
Waste Management, Inc.
Weyerhaeuser Company
Xerox Corporation
National Sponsor
The Direct Marketing Association
Printed on recycled con- tent paper M i u m 20% post consumer content fiber
The Recycl~ng at Work Newsletter is
published by the Nationd Office Paper
Recycling Project at staff headquanets, locat-
ed at the offices of the US. Conference of
Mayors, 1620 Eye Street, #GOO, Washington,
DC 20006 (202) 223-3088.
As we prepare for the upcoming fiscal year, which begins
in July, it is apparent that next year's work plan will be of a
more technical nature. The 30% Study will result in an
evaluation of the quality and performance of 30% content paper by the
Government Printing Office, Canon, Hewlett Packard and Lexmark. The
testing and compilation of the results will be completed prior to federal
agencies moving to 30% content paper in 1999 as required by Executive
Order 12873.
The Recycling at Work Technical Committee has been discussing the
role it could play in boosting recovery of paper by flagging office recycling
programs. To this end, the Recycling at Work Campaign has selected
Franklin Associates, Ltd., to conduct an analysis of office recycling pro-
grams and to identify opportunities on how best to increase recovery while
reducing costs. Recommendations will be incorporated into our existing
outreach efforts like Clean Your Files Day.
Our second annual Clean Your Files Day has attracted even more cities
than last year and is shaping up to be the best ever. The new tool kit has
been well received and, as cities and businesses send in new ideas, will con-
tinue to improve.
Be sure and take advantage of the new Toner Cartridge Recycling
brochure. It's free, thanks to the sponsorship of Principal Benefactors
Canon, Hewlett Packard, Lexmark and Xerox, and you can order as many
as you need for your city or business. See the article in this issue of the
newsletter for more information.
A few notes on upcoming events and publications. This summer look
for our Annual Progress Report that will detail our accomplishments this
fiscal year and provide highlights of next year's work plan. Also, be sure to
visit us at our booth at the National Recycling Coalition this September in
Albuquerque, NM to pick up the latest in program materials. We look
forward to seeing you there!
Sharon Oxley, Director
National Office Paper ~ e c ~ c l i i e e c t
Spring 1998
From 1998 Award Winners page 1
the Year Award.
With champagne in hand, the audience enjoyed Helmke's
opening remarks on the importance of recycling and com-
mending the outstanding efforts of those that promote it.
He presented the ten Leadership Awards beginning with the
Clean Your Files Day Award, won by the State of Iowa,
Departments of General Services and Natural Resources.
Douglas Reed, Recycling Coordinator of the Department
of General Services, shook hands with Helmke as he accept-
ed the handmade recycled content glass statuette in recogni-
tion of the State's accomplishments in implementing suc-
cessful Clean Your Files Days over the past two years. The
State of Iowa Capitol Complex and its 4,500 employees col-
lected over 54.4 tons of material, earned $2,200 for recov-
ered material and avoided $1,600 in landfill fees in just five
hours at their 1997 event. In addition the DNR also pro-
duced a Clean Your Files Day Video which the Recycling at
Work Campaign is distributing nationally,
Beth Eckl of the General Services Agency (GSA) of
Alameda County, accepted the Buy Recycled Award in
recognition of the county's Recycled Content Product
Purchase Preference Program. This Procurement policy
resulted in the GSA spending $6 million on recycled con-
tent products over the past six years.
Helmke accepted the Commercial Recycling Program
well-publicized and, now,
ycled and a 58% increase in
replaced polystyrene cups in favor of cups made of recycled
content material and recycled over 165,000 square yards of
carpeting recovered during building renovations. George
Lavas, Senior Manager of Corporate Facilities General
Affairs at Canon and Joseph Palmeri, Safety and
Compliance Specialist were on hand to accept Canon's
award.
"In order for any organization or business to have a suc-
cessful recycling program, they must first instill a recycling
ethic within their workforce," Helmke said as he named the
City of Los Angeles as the 1998 Employee Education and
Outreach Award Winner. Susanna Estreller, Program
Administrator of the City Facilities Recycling Program
made her way onstage to accept the award honoring the
City's ambitious outreach initiative which reached over
36,000 employees who work in the city's 500 facilities. By
motivating its workforce, Los Angeles has made significant
progress in meeting the state mandated solid waste reduc-
tion goal of 50% by the year 2000. "Our employee educa-
tion program begins with the belief that action results from
education. Unless we continuously motivate our employees
with useful information about the benefits of successful
recycling, we can't expect to achieve the results that we are
looking for. Education is a critical component of every
program," said Estreller.
Another Recycling at Work Principal Benefactor, the
U.S. Postal Service, swept four of the ten leadership awards
winning the Closed Loop Recycling Award, the
Environmental Responsibility Award, the Model Recycle
Award, and the Principal Benefactor of the Year Award.
Closing the recycling loop requires effort, initiative an
creativity, all qualities exemplified in the U.S. Postal
Service's Affirmative Purchasing Program, which incorpo-
rates effective buy-recycled initiatives, creative recovery
processes and clearly articulated and widely publicized uti-
lization guidelines. This award winning program has
resulted in over $8 million in revenue from recycling and
more than $160 million in purchases of recycled content
materials in fiscal year 1997.
The Postal Service earned the Environmental
Responsibility Award for their Environmentally Benign
Pressure Sensitive Adhesive Program. The research will
result in reduced "stickies" contamination by developing a
new adhesive for postage stamps and label products that
can be successfully and economically removed during the
See 1998 Award Winners page 4
recycling at work I Spring 1998
From 1998 Award Winners page 3
paper recycling process.
Mike Fanning, Environmental Specialist, and Ray
Levinson, Acting Manager of Environmental Management
and Policy, were happy to accept both the Closed Loop
Recycling and Environmental Responsibility Awards on
~ehal f of the U.S. Postal Service.
"Each year the Recycling at Work Campaign recognizes
the extraordinary recycling achievements of an individual,"
Helmke said as he introduced Leanne Meyer, Recycling
Coordinator of the Lansing Processing and Distribution
See 1998 Award Winners page 5
Thomas Stoneback, Vice President ond CAO of Rodole Press presents the Art Sachler, Vice President of Government Affairs for Time Warner accepts ward for Real Goods Trading Compony to Denise Hamler, Co-op America. D M Robert Rodale Recycler of the Year award for Warner Brothers Studio.
Warner Bros. Studios Facilities walked away for recovered wood fiber, and an extensive comtnu- Mailer of the Year Awa~d, the thild Roclale with The DMA Robert Rodale Recycler of the nity and employee outleach catnpaign. Award teceived by the cotnpany. O n hand Yea1 Award. Real Goods Trading Company's Aftet the video presentation, Stotieback ple- accept the award on behalf of Real Goods conscientious mail~ng plactlces earned the com- sented Warnel Blos. Studios Facilities withrThe 'lkading Company was Denise Hamlet, Dir pany the DMA R o b e ~ t Rodale Envi~onmental DMA Robelt Rodale Recycler of the Year Award of Ma~lteting and Development I'tograms for Mailer of the Year Award at the 1998 Recycling accompanied by their $5,000 cash award that Co-op America, who will ~eceive $1,250 of the at Work Awards Program. they will donate to the Burbank Unified School $5,000 cash prlze accompanying the award.
This year the DMA Robelt Rodale Awards, District for its Waste Reduct~on/Educatlon $2,500 of the prize money will be given to the established in 1991 by the Direct Marketing Project. Art Sachler, Vlce I'lesldent of Institute fol Solar Livlng and the lemaining pol Association in honor of the metnoly and spirit of Government Affairs for Time Warner was tion of the $5,000 cash awatd is to be Rodale Press's long-time chairman and present to accept the award. donated to the Trees Foundation. executive, the late Robert Rodde, ~-.-c.7-%-~f2 - -- The 108-acre Warnel Bros. Erivironmental sustainability is cen- melged with the Recycling at Walk pmi Studios employs ovel 3,500 tlal to Real Goods T~ading Company, a Awards. The two top awards came with employees and runs like a small fact made evident by thei~ award winnln a beautihl hand blo\vn glass globe of the city, yet has maintained its dedi- mailing plactices. By frequently updat-
Direct Marketing Association e a ~ th and a $5,000 dollar award donated cation to improving the quantity ing all mailing lists, and limitit~g cata- to the environlnental organization of the winner's and quality of recycled matelial. In addi- logue mailings to f i~st editions, Real choice. tion, the Studio's employee recycling outreach Goods has greatly reduced ~nisditected or
Before turning over the miuophone to program goes beyond ensuring part~cipation in unwanted mail. In addition, Real Goods lequir Thomas Stoneback, Vice President and Chief wolkplace recycling proglarns to plomote the adherence to its environmentally sound mailing Administrative Oficer of Rodale Press, for the lecycling ethic as a lifestyle. "Warner Bros. procedures by all organizations that rent theil DMA Rodale Awald presentation, Mayor Paul Studios exetnplifies what it is to be the Recycler mailing lists. Helmke, Ft. Wayne, IN recognized of the Year with outstanding efforts in all cate- "Real Goods goes beyond implementing env QuadlGtaphics, the DMA Robert Rodale Recycle1 gories of workplace recycling," said Fran ronmenrally responsible mailing practices inter- of the Year honotable mention. QuacVGraphics' McPoland, the Federal Environmental Executive nally by promoting their standards to evelyone
w ~ t h whom they do business," said Sharon Ode D~rector of the Recycling at Work Campaign.
Spring 1998
From 1998 Award Winners page 4
Center of the U.S. Postal Service. Meyer's contributions
through the "Resource Productivity" Program which utilizes
existing infrastructure for the implementation of new recy-
cling practices, helped to ensure the 80% recycling rate
achieved by the Processing and Distribution Center in 1997.
For the first year, the Recycling at Work Campaign rec-
ognized the outstanding contributions of an individual
Principal Benefactor. This honor was bestowed upon Dan
DeMiglio, Manager of the San Francisco Corporate
Relations Center of the U.S. Postal Service. DeMiglio's
tenure on the Recycling at Work Communications
Committee has included above the call of duty efforts for
Clean Your Files Day. His accomplishments include con-
ducting a radio tour, preparing a post master's kit for
35,000 post masters across the country and facilitating the
teaming of postal facilities with mayors to participate in
Clean Your Files Day. "We at the Postal Service take great
pride in our environmental programs and are pleased to
have these efforts recognized by the Recycling at Work
Campaign.," said DeMiglio.
Two applicants were selected this year to be co-winners of
the Public Outreach Award. Hope McAloon from the City of
Burbank, CA, and Rudy Davidson, Director of the
Department of Solid Waste Management and Services of the
City of Louisville, KY, shared the honor for the efforts of both
cities in spreading the recycling message to their communities.
Burbank's "Learning Center" entertained over 1,700 visitors
in 1996 and more in 1997 with a lending library of recycling
videos, books, magazines and a composting workshop and
demonstration site, all promoting the city's new materials
recovery facility and automated collection program. In addi-
tion, Burbank issued a semi-annual newsletter to residents and
businesses, distributed free recycling receptacles and offered
free collection at area schools and businesses, and helped
finance the elementary "WasteLess Lunch" pilot program.
Through its twelve month "Up the Volume" Campaign,
Louisville set out to publicize recent changes in the sched-
ule and make-up of recyclable materials. The city spread
the word through a variety of media including the local
CBS affiliate, WKLY, and the local newspaper, the Courier-
Journal. In addition, Louisville recruited area businesses to
promote the message of recycling to their customers. These
measures enabled the city to achieve an annual increase of
44% of recyclables collected.
Following the ceremony, the availability of the Recycling
at Work Campaign's annual publication, Successes, which
highlights winners and their accomplishments was
announced. To obtain a copy of Successes, please call Lisa
Subick at (202) 86 1-6776.
From Toner Cartridge Recycling page 1
ping label in every new toner cartridge box. You simply
Sharon Oxley, Director of Recycling at Work says, "We
hope communities and businesses will take advantage of
place the used cartridge in the box from the new cartridge this simple, convenient way of expanding their
and follow the shipping instructions. It is that simple." office recycling program. The companies
says Frank Giordano, Executive Director of the Pollution that sponsored this brochure want con-
Control Financing Authority of Camden County, NJ. sumers to recycle the empty cartridges not
Over 42 million toner cartridges from computer only because it is the right thing to do, but
printers and copier machines will be sold in the because it saves them money, time and
United States alone in 1998. Each cartridge rep-
resents about 3 pounds of material of which For more information or a copy of the brochure
97% is recyclable. The recycling of these car- and an order form, please call Lisa Subick, Program
tridges can divert over 120 million tons of Manager, (202) 86 1-6776.
recyclable material from landfills each year.
Clean Your Files Day is Sweeping the Nation
Spring 1998
cling and provides a yearly reminder that recycling isn't a
one day event," says Corbin.
To help coordinators plan their event, Recycling at Work
has made some new tools available to all participants releas-
ing an instructional video and new poster. The video, orig-
inally produced by the Iowa Department of Natural
Resources and Rockwell Collins International, provides a
The Second National Clean Your Files Day is just visual representation of the planning process and the day's
around the corner and cities, representing 36 states, have events. The video is offered free of charge to all participat-
pledged their participation in the official Earth Day event ing cities and businesses.
of the U.S. Conference of Mayors. Over 120 cities and 70 The new poster helps office workers become more
businesses are busy planning events to celebrate the envi- engaged with the Clean Your Files Day event with an inter-
ronment and promote office place recycling. active search for recyclable products in a busy cartoon office
This year's event will utilize many forms of promotion, setting. The poster challenges employees to identify items
the U.S. Postal Service is once again sponsoring a nation- in the poster that are recyclable and the items they purchase
wide radio tour the week prior to Earth Day and will dis- that are made with recycled content. Space is provided on
tribute a radio feed to many stations for play during the the poster for each participant to enter the date of their
week of April 20th and after. Mayor Rosemary Corbin, event as well. This poster and other promotional material
Richmond, CA will represent Recycling at Work as the is provided at a nominal cost and can be ordered from
spokesperson for the Clean Your Files Day promotions. Recycling at Work by calling (202)223-3088 and request-
"My city participates in this event because it gives us the ing an order form.
opportunity to re-educate our office workers about recy-
C SA An n ou nces PIa To Carry run out during the summer of 1998 at which time they will
Only Compliant Paper #
have only 20% recycled content paper available for pur-
chase. The price break previously offered on recycled con-
A welcome announcement from the U.S. General tent paper that was used to spur compliance will o
Services Administration, stating that they will carry only end April 1, 1998. Some agencies, such as the
copier paper that complies with Executive Order 12873,
was made just shortly after the agency surprised federal pro- ue the purchase of compliant
curement representatives with a vow to end the artificial Results from the four Fiscal Year 1997-98
cost reduction of five cents per box for compliant paper.
Commissioner of the Federal Supply Service, Frank are now up to 49% of copier paper
Pugliese, told federal agency representatives at the
December 1997 White House Conference that th ce for the entire fiscal year 1996 - 97 is at 39%.
cut of five cents per box less for recycled content ing to Fran McPoland, the Federal Environmental
paper would be discontinued as of January 1998. "GSAYs decision to discontinue virgin copier
after several meetings with federal agency represe will go a long way toward helping federal agen-
environmental organizations, and the Office of the Federal liance with E.O. 12873. It is quite
Environmental Executive, Pugliese agreed to carry only
paper compliant with the Executive Order. shortly after the switch to recycl
L GSA's remaining supply of virgin stock is expected to officially takes place."
Spring 1998
Office Recycling Innovations leave an office place to the
end products made from the
Featured at Seminar recovered materials.
In the afternoon,
Municipal waste directors, recycling coordinators, and
representatives from private industry met in a day long
seminar to discuss new innovations in ofice recycling.
City of San Jose's Ellen Ryan and San Diego's Helen
Heim discussed how their cities have reduced waste and
increased recycling simply by changing the sizes of the
the collection bins. Garbage cans are replaced with mini
bins and recycling containers the size of normal garbage
cans are placed in each office to change the way employ-
ees see waste disposal.
In addition to the reduced phage can size, employees
are responsible for emptying their own garbage into a
central can, while the recyclables are collected by janitori-
al staff. "It wasn't the easiest thing to do, office workers
don't want to give up their large garbage cans. But after a
couple of weeks, employees were really impressed by how
little of what they dispose of is non-recyclable. The pro-
gram has been running successfilly in all city depart-
ments ever since and we have eliminated the need for
some of our large garbage dumpsters," said Ryan. A few
problems resulted from this system, including an out-
break of fruit flys, however all were solved with a few
minor adjustments.
American Forest and Paper Association representative,
Elizabeth Seiler, stressed the importance of quality in
office recycling. The end product of recycling ofice paper
is only as good as what goes into the mix. AF&PAls new
brochure and poster on quality provides information on
how to keep contaminents out of the recycling stream and
how to source separate to ensure a quality product.
The morning session was brought to a close with a pre-
sentation by Recycling at Work member company, Canon
U.S.A., Inc., representative Tom Tsunenari's discussion on
toner cartridge recycling. Mr. Tsunenari described the
process of recycling empty cartridges from the time they
Lawrence Baker, City of
Irving, TX, and Doug Reed, Iowa State Department of
General Services, Des Moines, Iowa, shared information
about their 1997 Clean Your Files Day events. Mr. Baker
urged participants to start planning the event early and
discussed how the program will be expanded this year.
The Iowa Capitol Clean Your Files Day event won a 1998
Recycling At Work award for an outstanding effort in
planning and carrying out the event. "To make this
annual event successhl, we need good planning, and a lot
of promotion. Our Governor and all state agencies sup-
port and help promote the event. The tools provided by
the Recycling at Work staff have been selected from past
successhl events that have been held across the country.
That takes a lot of work and worry out of promoting the
concept to your office workers." said Reed.
The U.S. Postal Service and The Direct Marketing
Association presented ways to "green" the mail. Mike
Fanning, USPS, and Richard Barton, DMA, provided the
attendees with insight on maintaining mailing list proper-
ly to keep information up to date, using recycled content
paper and soy-based inks and provided an update on
research on environmentally benign adhesives.
Hope McAloon with the Burbank Recycling Center
highlighted the accomplishments of the 1998 DMA
Robert Rodale Recycler of the Year winner, Warner
Brothers Studio. The Studio has shown exemplary efforts
in source reduction, re-use and recycling that have
increased the 108 acre facilities' waste diversion rate from
7% to over 40% since it began in 1990 using such innov-
ative ideas as recycling movie sets.
The seminar closed with a presentation on the first
national America Recycles Day. The event's co-chair Fran
McPoland, the Federal Environmental Executive, showed
the newly released video detailing last year's event in
which all 50 states participated.
Spring 1998
AF&PA Awards Emphasize Quality Recovery
The American Forest and Paper Association is now
accepting entries for their 9th annual Best Paper Recycling
Awards Program, honoring the outstanding recycling efforts
of state and local governments, businesses, institutions and
non-profits with six $2000 cash prizes.
W Henson Moore, President and CEO of the AF&PA,
pointed out that a special emphasis will be placed on the
quality of recovered paper by requiring applicants to provide
documentation of their paper quality achievements. " Public
education efforts and forming constructive partnerships are
key components of a long-term, sustainable program and will
also be emphasized in the judging process." he said.
Winning entries will also include innovative, cost-effec-
tive practices and provide data detailing the program's mea-
surable successes including tonnage of paper recovered.
The six categories, in which a $2000 first prize will be
awarded are:
Statellocal government with 100,000 population and over
State and local governments with population of 100,000
and under
Businesses and institutions with 50 employees and over
Businesses and institutions with 50 employees and under
Non-profit organizations
Most improved paper quality
In addition to the $2000 cash prize, award winners will
receive a framed certificate presented in the winners'
hometown.
Eligible entries must be postmarked by May 15, 1998.
To request a copy of the Best Paper Recycling Award appli-
cation or for more information please call the AF&PA at
(202) 463-2592.
Paper Recycling PI
of Mayors
NW, 6th Floor
20006
roje