Volume : 11 | Issue : 1 | 2017 › uploads › PHOENIX Vol.11, Issue 1, 2017.pdf · 16th December,2016 JHARKHAND SMT. DROUPADI MURMU he Hon'ble Governor T of Jharkhand, Her Excellency

Volume : 11 | Issue : 1 | 2017

From the Director’s Desk

ASBM has always taken initiatives in

search of excellence. This has made it

possible for ASBM to leave a strong

imprint of its own in the world of

management education. The quality

education imparted at ASBM

benchmarking the best practices

world over has been recognised

through global quality accreditation

by Accreditation Council for Business

Schools and Programs (ACBSP), USA.

We believe that change is the only

constant. Therefore, we keep on

transforming our practices to remain

abreast of the global innovation.

“Phoenix” has captured beautifully all

the events and achievements of the

ASBM community.

We hope you will find this issue

informative and interesting.

Volume : 11 | Issue : 1 | 2017Phoenix | ASBM Newsletter

10th Anniversary Celebration of ASBM

inaugurated by HON'BLE GOVERNOR OF

JHARKHAND SMT. DROUPADI MURMU16th December,2016

he Hon'ble Governor

of Jharkhand, Her TExce l l e ncy Smt .

Droupadi Murmu, inaugurated

the 10th Ann i versary

Ce l ebrat i o n o f ASBM

'Moorchhana' and ASBM

National Talent Festival,

'Ignite' on 16th December,

2016 by lighting the 'lamp of

wisdom'. In her address she

said that today's business

world is going through large

www.asbm.ac.in | 01 |


scale transformation of mindset related to

knowledge, skill and attitude. Success is

now significantly recognized by basic

functional knowledge with ample practical

exposure to real life happenings. This

transformation should be adhered to by

today's young management students which

will help in strengthening the economy of

the nat ion . Whi le pra is ing the

revolutionary and quality management

education of ASBM, she said that the

efforts made by Prof. Biswajeet

Pattanayak, Director ASBM, has and will

continue to bring many laurels for the nation. She

further hoped that the students and faculty

members of this institute will bring glory

throughout the world by adhering to their duty,

responsibility and quality education.

In his welcome address, Prof. (Dr.) Biswajeet

Pattanayak, Director of ASBM, while walking

through the memory lane said that on 9th February

2006, the foundation stone of ASBM was laid down

and true initiation became a reality within a short

span of 180 days. His Excellency Shri Bhairon

Singh Sekhawat, the Hon'ble Vice President of

India inaugurated the Institute in the year 2006

and within 10 years the institute has been able to

place itself in the global map. ASBM is the only

institute in Odisha and 9th in the country to have

two international accreditations.The Vice-Chancellor, Utkal Universaty,

Prof. Asoka Kumar Das, joined the event

as Guest of Honour, and said that ASBM

has established its reputation by

providing quality management education.

He also emphasized on working together

for sustainable development and growth.

Giving the example of the ASBM's logo

of a flying bird, he said while spreading

wings for personal development, the

young management students should not

forget their duty and obligation towards

the environment and society. He further

explained the tenets of excellence and

appreciated the efforts of ASBM in

rewriting the mantra of excellence.

Vice-Chancellor, Utkal University, Prof. Asoka Kumar Das

www.asbm.ac.in| 02 |


The Hon'ble Governor of Jharkhand, Her Excellency Smt. Droupadi Murmu, gave away prizes to all

the winners. Prof. Kalyan Shankar Ray, Dean ASBM, proposed the formal vote of thanks. The

programme was anchored by Ms. Abhilasa Pratihary, Student of ASBM. The programme was

attended by Shri Gadadhar Upadhyaya, former CMD, NALCO and ASBM Associate Chairman along

with other dignitaries and professors and students from various parts of the country.

Prof. Biswajeet Pattanayak, President & Group Director, ASBM with Dr. R. Theyvendran, the Secretary General of Management Development Institute Singapore (MDIS). MDIS, a 60-yr old institute, is a partner institution of ASBM.


ASBM TEAM VISITS MDIS, SINGAPORE

Prof. (Dr.) Biswajeet Pattanayak, President & Group Director, ASBM, Prof. (Dr.) Phalgu Niranjana, Associate Dean (International Linkages, ASBM), Prof. Smaraki Pattanayak with Prof. Liz Thang and her team MDIS


The leading b-school of the country,

ASBM has been rated in the A+++

category in National Best B-school

Ranking Survey conducted by Business

India in December 2016. The institute

was ranked in A++ category

consecutively for the last five years.

This up gradation of rating reflects

that ASBM believes and works for

relentless and continual quality

enhancement.

ASBM RANKED A+++ By Business India National

Ranking Survey, December -2016


Incidentally, 2016 has been an eventful year for ASBM.

The school is celebrating the 10th anniversary this

year. It is worthwhile to mention that ASBM has been

conferred global accreditation ACBSP (Accreditation

Council for Business Schools and Programs), USA as

well. In addition Prof. Biswajeet Pattanayak, Founder &

Director of ASBM, has been conferred with

prestigious International Teaching Excellence Award

for 2016 by ACBSP, USA. He is the only Asian to

receive this award in 2016. Further ASBM has been re-

accredited by the highest accreditation agency in Govt.

of India – the National Board of Accreditation,

Ministry of HRD this year.

In the national best b-school survey of Business India,

December, 2016, there are only two business schools

from Odisha – XIMB and ASBM among the top 51

schools in the country which in itself is a noteworthy

achievement.

VISIT OF NBA TEAM FOR

REACCREDITATION 3rd and 4th September 2016


ASBM Talent Festival IGNITE and MARKFEST 16th-17th December 2106

Prof. Biswajeet Pattanayak, Founder & Director ASBM

Organizations who see & act upon the opportunities

and possibilities for change through innovation in

the current volatile and uncertain, business

environment will not only survive; they will

successfully compete and even flourish in the face

of the range of emerging adverse and fluctuating

business and economic conditions. Emphasizing

upon this fact, the leading b-school, ASBM

organized national level talent festival Ignite and

marketing festival 'Markfest' on 16th & 17th

December 2016. In his Welcome address Prof.

Biswajeet Pattanayak, Founder & Director ASBM

said this is a platform to beget next level business

leaders and marketing flair. He said that an ignited

mind can feathers a lot of ingenious ideas.



Prof. Kamal Kanta Mishra, Vice Chancellor,

Utkal University of Culture

Prof. Siba Prasad Adhikary, Vice-Chancellor,F. M. University

Guest of Eminence, Prof. Kamal Kanta Mishra, Vice Chancellor, Utkal University of Culture said

that 65 percent of the population of India constitute young mass and they are the future of this

country. He urged students to ablaze the world with their psyche. Addition Guest of Eminence,

Prof. Siba Prasad Adhikary, Vice-Chancellor, FM University said that he has been witnessing the

augmentation and growth of Indians for past 25 year and believes India is a young blossoming

country with young people and has a sparkling future.

The programme was attended by Former CMD, NALCO and Associate Chairman, ASBM Board of

Governor Shri G Upadhayaya. He praised Prof. Biswajeet Pattanayak for visualizing and creating

such innovative platform for the youth to showcase their talent. He urged students to work with

sincerity, honesty and dedication.

This two day long National Talent Festival; Ignite and Markfest was marked by 14 competitions

viz. Ramp Show, Rangoli, Kaun Banega Baazigar, The hands of symphony, T-Sharts painting, Counter

strike, Mono-acting, Voice of Ignite, Danza, Corporate Chanakya, Live Bazaar, Treasure Hunt,

Rock Show and Face Painting. Students from various parts of the country actively participated in

the event. The Live Bazzar, show case of marketing ideas was the centre of attraction. 'Markfest –

Simulated Business Model Contest' and various other activities along with 'Live Concert

'electrified the minds of students. At the end, rock band performed and enthralled the crowd by

playing memorable songs and the quality of entertainment created a public sphere. The valedictory

session vote of thanks was proposed by Prof. Prakash Chandra Dash, Coordinator of the event.



FELICITATION TO Prof. (Dr.) Biswajeet Pattanayak

he Annual Business Plan conference of Canara Bank was organized on 21.04.2017 at Goa. All

top officials of the bank attended the conference. Prof. (Dr.) Biswajeet Pattanayak, TManagement Guru and Director of Asian School of Business Management, was invited as

the Chief Speaker and delivered his address on modern management and organizational leadership.

The inspiring speech of Dr. Pattanayak was admired by all the top management of the Bank.

On this occasion, Dr. Biswajeet Pattanayak was felicitated by Shri Rakesh Sharma, CEO and

Managing Director of Canara Bank in the presence of the Executive Directors, Shri Harideesh

Kumar, Shri Dinabandhu Mohapatra and Ms. P. V. Bharathi, and all other top management executives

of the Bank.

It may be mentioned here that Prof. Pattanayak has to his credit 24 books and 84 research papers

on management and related subjects. He was conferred with the International Teaching

Excellence Award by Accreditation Council for Business Schools & Programmmes (ACBSP), USA in

2016, as one of the ten best management teachers of the world and the only one from Asia.


21st April, 2017


To take a walk down the corridors of nostalgia, an Alumni Meet of ASBM, CONFLUENCE 2016, was rdinaugurated by the Director of ASBM, Prof. (Dr.) Biswajeet Pattanayak on 3 December, 2016. The

meet started traditionally with lighting the lamp of wisdom by the Director of ASBM, Prof.

Biswajeet Pattanayak. He was joined by the first group of faculty members who have been part of

ASBM since 2006, and the students of the first batch 2006-08. The occasion was graced by Alumni

in large number ranging across various batches from various parts of the country. Speaking on the

occasion, the director underlined and praised the achievements of Alumni of ASBM in all spheres of

life within a short span of 10 years. He gave a vivid description about the evolution of the Institute.

He felt that it was a matter of great pride for ASBM that its Alumni are holding positions of high

responsibility. He praised their contribution towards the growth of their Alma Mater and

emphasized the need for further strengthening the linkage between the Alumni and ASBM and

current students.



The Inaugural session was followed by cultural programme by the present students and alumni.

Great bonhomie was observed everywhere with old students reliving their old memories with their

batch mates, seniors and juniors. The current students also got the opportunity to interact with

their seniors and gain much knowledge from them.

On the eve of Alumni Meet, a Blood Donation Camp named as 'Joy of Giving' was organised in the

campus where students, staff and members of faculty donated blood as a gesture of responsibility

and contribution to the society. A total of 50 blood units were collected and the donors were given

'certificates of appreciation'.

A new Alumni body with Mr. B. Santosh Kumar of 2006-08 Batch as Coordinator and Mr. Ajay Kumar

Nanda of 2007-09 Batch as Co-Coordinator took over the responsibilities for the next year.

Prof. Raj Kamal Verma, Asst. Dean and Coordinator of the event and Prof. Arnab Chakroborty, Co-

Coordinator thanked all the visiting alumni and called for greater Alumni Participation.



ASBM National MarketingColloquium

26th November, 2016


Ms. Soma Mondal, Director – Commercial, NALCO,



Shri Sudhanshu Varma,

President Marketing, iNurture, Bangalore,

Shri Rajen Padhi,

Director General of Utkal Chamber of Commerce

Prof. (Dr.) Biswajeet Pattanayak, Director ASBM and Chairman of the Colloquium

Volume : 11 | Issue : 1 | 2017 Phoenix | ASBM Newsletter

FINANCE CLUB ACTIVITY 3rd November, 2016



National Unity Day & Vigilance Awareness Week 2016 at ASBM 31st October, 2016

ASBM celebrated and observed the National Unity Day

& Vigilance Awareness week on 31.10.2016 with the

theme 'Public Participation in promoting integrity and

eradicating corruption' in its premises. On this

occasion, students, faculty members, and all the staff

members took pledge of unity. In his motivational

speech Prof. (Dr.) Biswajeet Pattanayak, the Director

of ASBM, addressed the students explaining them the

individual roles and responsibilities towards a vigilant

society. He laid stress on the strong work ethics and

said that the identity of a person is his attitude. He

further said that the contribution of Sardar

Vallabhbhai Patel is unparallel. The oath-taking

ceremony was led by Prof. Manmath Nath Samantaray,

Chairman PG Council. It was followed by screening of an

interesting video prepared by AICTE. The content of

the video was well-appreciated as it talked about role

of unity and integrity and our responsibility towards a

vigilant society. The seven day long Vigilance

Awareness week at ASBM witnessed several seminars,

debate & Quiz Competitions, awareness programme on

eradication of corruption and a lot more

sensitization programs. As a part of this

observation, two safe drinking water

containers were distributed in the

Ashram Vidyalaya of Dalua village near

chandaka, led by ASBM IPS principal,

Prof . Mrutyunjay Dash. Whi le

addressing the students of the school

Prof. Sipra Karmakar said about the joy

of giving and the principal of the school

laid stress about the importance of safe

drinking water for healthy living. At the

end of this inaugural Programme, all the

students, faculty members and staffs

took part in “Run for unity” event in the

campus. The programme concluded with

an assurance by everybody present to be

a part of vigilant India.



ASBM organized 6th National Management

Colloquium – HR on 22nd October 2016 in its

premises. The colloquium was organized on the

theme “Renew HR: Thought to Reality” with sub-

theme “Multi-generational and cultural diversity”

and “Redefining Loyalty and commitment”

The colloquium was inaugurated by Dr. Prasanna

Kumar Patsani, Hon'ble MP, Bhubaneswar as chief

guest of the occasion by “lighting the lamp of

wisdom”. In his speech he urged all the audience

about the art of being organized. In this era of

uncertainty, effective human resources

management is becoming a challenge to society. Old

is always gold. So the pace of development should

not be in alienation to our age old practices.

Prof. (Dr.) Biswajeet Pattanayak, Director ASBM

and Chairman of the Colloquium said in his welcome

address, while introducing the theme that the HR

needs to be realigned to next generation (Gen Y).

6th National HR Colloquium at ASBM 22nd October,2016


Eminent dignitaries in the inaugural session of National HR Conclave


This flexibility and readiness to new environment has changed the concept of loyalty. The concept of

organizational loyalty has changed to professional loyalty and contract to psychological contract. Today

more strategic component is enabling change. More and more young generation are instilling the process

of innovation by their creativity. So the motivational factor has also changed from giving inspiration to

ignite innovation.

Dr. Ashok Kumar Sahu, Former Executive Director-HR, NALCO and Director, Learning and

Development Global graced the occasion as Guest of Eminence. In his deliberation, he emphasized on

unlimited potential of human resources. He said you must manage yourself with awareness, desire,

inspire and action. He redefines human resources manager as 'human response manager'. He also said

that purpose has to be pursued as it is far ahead of just profit.

There were two technical session on the sub-theme “Multi-Generational and Cultural Diversity” and

“Redefining Loyalty and Commitment”. The speaker in the technical sessions were Dr. P. K. Rath, Deputy

Chief, Deputy Labour Commissioner (Central), Odisha, Mr. Devdutta Sarma, Head-HR, Satyam Venture

Engineering Services, Mr. Aashish Kumar Mishra, Vice President & Head-HR, Indian Metals and Ferro

Alloys Ltd, Mr. A.N. Verma, GM-HR, National Thermal Power Corporation, Mrs. Swayam Prava Mohanty,

OAS(S), Deputy Secretary, Panchayati Raj Department, Govt. of Odisha, Mr. Paritosh Mishra, Vice

President-HR, AEC and Head-HR, OPGC who debated and oriented the students with a lot of useful

information on Human Resources Management.

The guests were introduced by Prof. Bhakta Bandhu Dash, coordinator of the colloquium and Vote of

thanks was proposed by Prof. Sibananda Mishra, Co-coordinator of the colloquium. The inaugural session

was anchored by student of ASBM Ms. Abhilasha Pratihary and was attended by academician, research

scholars, corporate executives and students in large number.



ENTREPRENEURSHIP

AWARENESS CAMP AT ASBM15th - 17th September, 2016

Entrepreneurship in the 21st

century is different from what

it was years ego. Addressing the

n e e d o f t h e t i m e , t h e

Entrepreneurship Development

Cell of Asian School of Business

Management organized a three

d a y E n t r e p r e n e u r s h i p

Awareness Camp in collaboration

with NSTEDB, Department of



Science & Technology, Govt. of India and Entrepreneurship

Development Institute of India, Ahmedabad. While introducing the

theme of the Camp, Prof. (Dr.) Biswajeet Pattanayak, Director,

ASBM shared how an innovative idea is more important than money to

be an entrepreneur. He named five 'I's - intention, inspiration,

initiative, ideas and innovation - as essential features for a

successful entrepreneur.

Guest of Eminence of the occasion Mrs. Jayashree Mohanty,

President of Luminous Infoways Pvt. Ltd. laid emphasis on the role of

technology and communication in entrepreneurial venture. She

presented a beautiful picture of evolution of entrepreneurship in the

historical context with Indian values.

Shri Srijat Mishra, Managing Director & CEO, Kalinga Soft, Guest of

Eminence explained the key points of entrepreneurship. He stressed on

concepts like creativity, perseverance and resourcefulness as prime

requirement for an entrepreneur.



The event witnessed participation of more than 200 students from various B-schools. The mentorship

partners of the event were Sakrobotix Lab, JYODIV Technology. Knowledge Partners were CTTC,

Bhubaneswar, National Innovation Foundation – India, MSME, Women Entrepreneurship &

Empowerment and Lemon School of Entrepreneurship. This programme was sponsored by Bisleri and

Luminous Infoways. Odisha Live joined the event as the media partner. Introduction of the guest was

given by Prof. Saikat Gochhait, Coordinator, EDC and Dr. Sadanand Meher, Faculty, ASBM proposed a

vote of thanks.

The inaugural was followed by several interactive sessions and workshops targeting innovations in

entrepreneurial venture. The workshops and discussions were attended by subject experts and eminent

entrepreneurs like Shri. Tushar Garg, Senior Fellow - Business Development & Dr. Vivek Kumar, Sr.

Innovation Officer of National Innovation Foundation, Dr. S.K.KAR, of Central Tool Room & Training

Centre, Shri. Sakyasingha Mahapatra. Founder, Managing Director & CEO, SakRobotix Lab Pvt Ltd. Soft

Skill Trainer Mr. Zahid Akhtar, Shri.Santanu Barua, DGM-SIDBI, Shri. THR Samad , DGM-SIDBI, Shri.

Girija Mishra, AGM-UBI, Shri.Barada Prasad Panigrahy, Regional Manager, National Entrepreneurship

Network, Shri Ranjan Dora, Programme Coordinator of YES Foundation from YES Bank.



11th FOUNDATION DAY OF ASBM

thThe 11 Foundation Day "Astitwa" of ASBM was celebrated

with the gracious presence of the Vice Chancellor,

Ravenshaw University, Dr. Prakash Chandra Sarangi. In his

Foundation Day lecture, Dr. Sarangi compared the education

scenario in olden days with that of now and went on to talk

about the process of acquiring knowledge. He further said

that with the advent of technological

breakthrough knowledge is not confined

to printed paper or book. He impressed

the young audience saying “Today's

society is knowledge society, knowledge

economy and we are all knowledge

worker”. He urged for a collaborative

democratic development by developing a

skill of learning to learn. He further said

that local culture needs to be

accommodated with the technology and

access to e-resources should be widened.

In the name of advancement we have to

control nature considerably but we have

to decide how much is enough. So he

advised to develop a skill of learning to

learn to make a striking balance between

nature and technology.

Ms. Kriti Dev, a senior PGDM student,

introduced the guest and proposed the

vote of thanks.


ASBM Celebrated 70th Independence Day

with great patriotic fervor. On this

auspicious occasion, Prof. (Dr.) Biswajeet

Pattanayak hoisted the National Flag.

Addressing the students, members of faculty

and staffs, he said that we are all part of this

great nation so it is our duty to contribute

substantially for its development. India has

witness a tremendous growth and has the

capacity to lead the world. India still is a

young democracy with largest population.

This vast pool of population is required to

channelize their energy in a fashion that they

become an asset to the nation.

11th August, 2016

ASBM Celebrates Independence Day


9th August, 2016

ASBM FLAGS OFF ITS 11th BATCHThe inauguration ceremony for the new batch of

students of PGDM and BBA respectively was

graced by Shri Jyoti Ghosh, Managing Director,

State Bank of Bikaner & Jaipur in the Central

Auditorium of ASBM Campus.

Addressing the new batch, Shri Ghosh emphasized

that the leadership qualities in the public and

private organizations are common in many ways.



The most important qualities of a leader are trust, integrity and hard work. It is essential to

challenge self and take risks to influence the followers in the corporate world.

Prof. (Dr.) Biswajeet Pattanayak, Director ASBM, in his

welcome address, advised the students to develop specific

competencies like self discipline, empathy and persuasion.

These three qualities will help them to be star performers.

He stated that this generation should try to cure the

diseases of the civilization – civilization should be judged

not by how they treat people closest to power but rather

how they treat those farthest from power, whether in

race, religion, gender, wealth or class.

Shri Ravi D. Verma, Managing Director, Black Knight

India Solutions Ltd, Guest of Eminence of the occasion

advised the students to strive hard and work with a

high level of integrity. He also urged the students to

face challenges in life as challenges ensure growth.

Shri M. Ramakrishna, Managing Director, GrowthMode

Consulting Ltd., another Guest of Eminence, elaborated

on his experiences on how ASBM has been contributing

in making industry ready leaders.

ASBM Journal of Management (Vol. IX, Issue 2, July-December 2016) was released by the Chief

Guest Shri Jyoti Ghosh. Prof. Kalyan Shankar Ray, Dean ASBM, administered the Oath to the new

students to imbibe the ASBM culture of discipline and to make the environment humane.



The guests were introduced by Prof. Manmath

Nath Samantaray, Chairman, PG Council and

Prof. Mrutyunjay Dash, Principal, ASBM IPS

proposed the vote of thanks. The event was

anchored by Ms. Abhilasa Pratihary, a student

of the senor batch of PGDM.

The senior students organized 'Akanksha', the

welcome ceremony for freshers. The gala

event was attended by all the new and old

students, all teaching and non-teaching staff

members. A number of icebreaking activities

and management games were conducted for

the new batch of students. The activities were

aimed at acclimatizing the students into the

new environment and getting them to know

about the institute, its faculty members and department heads. The new students underwent a

two-week induction programme focusing on academic orientation and also work life balancing. Many

corporate leaders addressed them in the induction programme. A focused session on stress

management was conducted by Sister Leena of Prajapita Brahma Kumaris Ishwariya Vidyalaya.

FRESHERS DAY 3rd August, 2016

Akanksha, the orientation ceremony for freshers at Asian School rdof Business Management was held on 03 August, 2016. The event

was attended by the students and all teaching and non-teaching staff members. A number of

icebreakers, glittering cultural night and communication games were conducted for the new batch

of students. These activities were aimed at help ease the students to adjust in the new environment

and getting them to know about the institute, its faculty members and department heads and the

institute as a whole.




ASBM NATIONAL MANAGEMENT COLLOQUIUM ON FINANCE 12th November, 2016

The 6th National Management Colloquium on Finance on the theme – 'Managing Money for a Better

Tomorrow' with sub-themes 'Corporate Money Management' and 'Personal Money Management' th

took place on 12 November 2016 in Asian School of Business Management, Bhubaneswar.

The colloquium was inaugurated by the

Chief Guest Ms. Devika Nayar, IA & AS,

Principal Accountant General, Odisha by

lighting the 'lamp of wisdom'. In her

address she said that that money is a

resource for all while elucidating

difference between wealth verses money.

So everybody should try to manage their

inflow and outflow. She also focused on

government money management procedure

to develop the infrastructure of the

nation.



Shri T Sudhakar Pai, CMD, Kurlon Enterprise Limited

shared his rich experience about effective money

management. He urged to have long term goal with hard

work so that money will follow you. He further said that life

is very challenging and these challenges will make you

better person.


and Chairman of the colloquium discussed in his

welcome address about the current scenario of

demonetization in India and the paramount

importance of managing money. Wealth creation

can eradicate poverty. He urged to create wealth

by just means because means justify the end.

Our earned money should give us quality life.

Dr. Manoj Fogla, Sr. Chartered Accountant, Key

Note Speaker said that accumulation of wealth

with high moral value adds value to the money.

Money is tangible material so purpose of its

creation should be identified. Now mind can buy

money but invest judiciously.

In his address Mr. Sanjaya Bhatnagar, Regional

Director, (Odisha Circle), SBI Life Insurance Co.

Limited, Guest of Eminence on the occasion made

an information rich presentation on personal

money management. He shared his valuable

experience on the vitality of saving for being

independent financially. Stating that one should

learn to earn his/her freedom.


www.asbm.ac.in | 25|

Mr. Pabitra Mohan Mahapatra, Former Chairman, Mormugao Port Trust, Mr. Rajiv Shekhar

Sahoo, SRB Associates, Bhubaneswar, Prof. (Dr.) Shakti Ranjan Mohapatra, Dean, Faculty of

Management Studies, Biju Patnaik University of Technology, Mr. Lingaraj Bisoi, DGM, NBG,

Bank of India, Mr. Chitta Ranjan Panda, Regional Head, SBI Funds Management Pvt. Limited,

spoke extensively on the technical sessions that followed.


1st April, 2017

10th CONVOCATION AT ASBM

The tenth Convocation of Asian School of Business st

Management took place in its campus on 1 April, 2017.

The graduating ceremony of 2015-17 PGDM batch

saw students being awarded the coveted diploma.

Founder and Chairman of Datamatics Group of

Companies, Dr. Lalit S. Kanodia graced the special

occasion as Chief Guest. In his convocation address

he stated that education, and in particular business


education, holds the key to India once again becoming a developed economy. He lamented that

businessmen do not get due recognition in our country for wealth creation. As an example, he said

that Bharat Ratna has been awarded to 45 eminent persons till now, and out of them only one, i.e. J.

R. D. Tata is a businessmen.

Mr. Siddharth Shankar Mishra, student of PGDM 2015-17 batch was awarded the Infinity Gold

Medal as the best student in academics, while Ms. Neelam Nanda, student of PGDM 2015-17 batch,

was awarded the Director's Gold Medal (sponsored by State Bank of India) as the best all-rounder

student.

The Chairman of P G Council Prof. Manmath Nath Samantaray coordinated the programme. It was

anchored by students Ankita Parida and Sumana Bose.

Founder and Director of ASBM, Prof. (Dr.)

Biswajeet Pattanayak presented the annual

report of the institute. Giving the example of

Col. Sanders, the founder of KFC, he said that

nothing comes ahead of time, and anything that

has to happen will happen in its own time. He

advised the students that there is no need to

benchmark one by comparing with others'

success or failure. It is better to define one's

own goal and move forward accordingly in the

life's journey. Chairman of ASBM Board of

Governors, Shri Ravindra Chamaria presided

over the ceremony and emphasized on two

words 'MORE' and 'GIVE' He said that the

students should start giving and be

philanthropic the day they can afford and the

more they bestow, the more contentment and

accomplishment they will get in life.



8th - 9th March, 2017

SKILL DEVELOPMENT WORKSHOP

FOR WOMEN AT ASBM

Shri Vivek Pattanayak, IAS (Retd.) Former Director General, ICAO

Leading B-school of Odisha, Asian School of

Business Management (ASBM) had organised

Women Entrepreneurship Skill Development

Workshop on 8th and 9th March 2017. The

programme was inaugurated by Shri Vivek

Pattanayak, IAS (Retd.) Former Director General,

ICAO on the occasion of Women's Day. In his

address he said that he has seen catalyst of change,




Mrs. Jayashree Mohanty, President of Luminous Infoways Limited

Shri Prasanta Kumar Das, IAS, Additional Secretary, Higher

Education Department, Govt. of Odisha,

from pigeon service to high speed internet service. Evolution is taking place rapidly and women are

succeeding in every area. Nothing succeeds like success. He advised to the women entrepreneur to

put hard work which will eventually lead to success.

Prof. (Dr.) Biswajeet Pattanayak, Director ASBM in his welcome address said that historically

Women are best entrepreneur and cited the example of mother who is an excellent entrepreneur in

every home.. He urged students to create their identity and inculcate the spirit of

entrepreneurship.

Shri Prasanta Kumar Das, IAS, Additional Secretary, Higher Education Department, Govt. of

Odisha, Guest of Eminence of the occasion said that women should be inspired. There caliber must

be respected. Work is sprit, so the touch of dignity should be there. Entrepreneurship spirit should

come from heart.

Mrs. Jayashree Mohanty, President of Luminous Infoways Limited graced the occasion as the

Guest of Honour and explained that Women are divine entity and leadership in women is seen from

the ancient times. Women today are well equipped and bold to change. They are acceptable, multi-



Shri D. Prashant Readdy, IAS, Director, Women and Child Development Department, Govt. of Odisha

hri Samarendra Sahu, IES, Director General, Institute of Entrepreneurship Development, Govt. of India

tasking, focused and enriched with knowledge.

Shri D. Prashant Readdy, IAS, Director, Women

and Child Development Department, Govt. of

Odisha graced the Valedictory function as the

Chief Guest. He spoke about the various

initiatives taken by the government for the

development of women in the state. The Guest of

Eminence Shri Samarendra Sahu, IES, Director

General, Institute of Entrepreneurship

Development, and Govt. of India focused on

various existing and new entrepreneurial

schemes. He also urged students to make proper

use of the opportunities and create their own

venture.

The eminent speakers of this workshop were

Smt. Supreety Mishra, Director, ECP Industries

Ltd, Smt. Lopamudra Pradhan, Director-

Naturals, Smt. Prasanti Tripathy, Director, Om

Leisure Holidays Pvt. Ltd, Shri Barada P

Panigrahy, Regional Manager NEN, Wadhwani

Foundation, Smt. Amrita Sabat, MD, Sabat

Exports Pvt. Ltd, Dr. Rina Routray, Social

Activist, Smt. Rashmi Sahoo, Director, Om Oil &




Flour Mills Ltd, Smt. Chitra Garg, Director, New Leaf, Shri Sitikanta Sarangi, Joint Director of

Industry, Prof. (Dr.) Benudhar Bhuyan, Director, Project & Curriculum. Sri. Debasis Sahoo,

Director, Playbook Consultancy Pvt. Ltd.

Introdction of the guests was given by Prof. Saikat Gochhait, Coordinator of the programme

and the vote of thanks proposed by Prof. Arnab Chakroborty, Co – Cordinator of the programme.

The programme was anchored by Ms. Abhilasa Pratihary, Student of ASBM.


27th-28 January,2017


FACULTY DEVELOPMENTPROGRAMME ON

MULTIVARIATE DATA ANALYSIS

Asian School of Business Management, a premiere institute in management education, research

and development, organized a two-day long Faculty Development Programme on “Multivariate Data

Analysis” from 27th January 2017 to 28th January 2017. The event witnessed participation by

Faculty members, research scholars and social scientists from different regions of India as well as

from foreign countries.

Chief Guest on the Occasion, Prof. Akshaya Kumar Mishra, Director, Institute of Mathematics &

Application, Bhubaneswar said that a pure mathematician is taking mathematics from society.

Converting one idea to another idea is transformation. Multivariate data analysis is also a

transformation whose every function can be superimpositions of wave. It is prime function of a

researcher is to undergo a difficult path, to make the path of others simple. Something challenging

is always beautiful.

Prof. (Dr.) Biswajeet Pattanayak, Founder & Director ASBM commented on the need to boost up

the interest in research. Problem identification, orientation to ask why, research mindset,

innovation and Inquisitiveness should come up. We need certain methods to interpret, analyze and

compare statements to achieve the core objectives He further said that Ph. D is the beginning of

research because a good teacher is also a good researcher.

The three-day long FDP was flagged off with an introduction by Dr. Padmanava Mohapatra and vote



of thanks was proposed by Dr. Prakash Chandra Dash, the coordinators of the event. They made

the programme memorable for all participants who were awarded with certificates of participation

upon completion of the programme and shared various views on the extensive use of research in

different fields of application.


5th Anniversary of Shiridi Sai BabaTemple at ASBMCampus

6th February 2017

The 5th anniversary celebration of Shri

Shirdi Sai temple took place on the 6th

of February, 2017 in ASBM. A special

puja with ‘hawan’ was held from morning

till mid-affternoon, followed by ‘Prasad

Sevan.’ All members of management,

faculty, staff and students joined the

celebration.



ASBM INTERNATIONAL FACULTY DEVELOPMENT PROGRAMME ONCLUDES

th rd27 June 2017 to 3 July 2017

Asian School of Business Management, a leading B-school of Asia, organized a seven –days long th rdFaculty Development Programme on “Research Methodology” from 27 June 2017 to 3 July

th2017.Prof(Dr) Kalyan Sankar Ray, Dean, ASBM inaugurated the International workshop on 27

June 2017. The event witnessed participation by faculty members and research scholars from

different regions of India as well as all over the world. Prof. Minaketan Sarangi,

Prof.Bhaktabandhu Das and Prof.M.N.Samantaray had delivered lectures in this workshop.


The workshop focused mainly on Research designing, Report writing, S.P.S.S and its utility in

Research field .Today, in the valedictory ceremony Sri Prashant Kumar Das (I.A.S) Additional

Secretary of Higher Education ,Govt. of Odisha joined as the Chief Guest . He said that, the new

educational policies can be created through research .Teacher should not only take teaching as a

professional career rather they should enjoy while teaching .New thinking and innovation is

utmost important for research.

Prof.(Dr.) Biswajeet Pattnayak, Founder and Director , ASBM while addressing the participants

said that research scholars of the new generation are conducting the research by compulsion or

by situational demand . So research scholars can excel in the future if they have a serious desire or

an interest while doing a research. There is a necessity of creating research climate in each

educational institution .He has also said that, the root cause of each research lies in the answers

of what ,why and how questions.

The co-ordinator of the workshop, Prof.(Dr.) Padmanav Mohapatra has introduced in the

beginning of the workshop and certificates were also distributed to all the research scholars and

faculty members for their participation. Prof.(Dr.) Prakash ch. Das concluded with a vote of thanks

in the valedictory ceremony.


Prof.(Dr.) Biswajeet Pattnayak, Founder and Director, ASBMSri Prashant Kumar Das (I.A.S) , Prof(Dr) Kalyan Sankar Ray, Dean, ASBM



A two days workshop on “Indian Financial”

has been conducted at ASBM by Karvy

Stock Broking company, Hyderabad. The

workshop was conducted by Mr. Osho

Krishan , Deputy Manager ,Karvy.

The PGDM students joined the workshop

and got a lot of important information

regarding the situation of India as well as

the world in the present economic market.

Equity market, IPO, FPO, Bonus, Mutual

fund, Share market etc are some

Mr. Sambit Singh, Director, Bank of America, USA delivered a

lecture before the ASBM students at the Institute campus on th17 July, 2017.

Mr. Singh presented an insight on the recent dynamic changes

taken place in the world of finance with a particular references

to US economy. He highlighted the emergence of Investment

Banking services and other technology enabled banking services.

He also focused on some dark patches of the recent history

referring to the sub-prime crisis and the world wide depression.

However, the sea change in the worldwide banking services in last

25 years never went unnoticed in his address. He was very

specific on the most significant contributions made by the

advancement of information technology and its applications in

the banking services thereon.

Road to Excellence Lecture 17th -18th July, 2017.

Mr. Sambit Singh,

Director, Bank of America, USA

important topics which were discussed in the workshop.

The academic coordinator, Ankita Parida introduced the

guest . Vote of thanks and the ASBM memento was given

by the Asst. Dean, Prof. Rajkamal Verma, on behalf of

the organization. The workshop basically focused on the

financial awareness.

Mr. Osho KrishanDeputy Manager ,Karvy.

Indian Financial Workshop



Research Visit to Spain

The Faculty of Asian School of Business

Management, Prof. (Dr.) Saikat Gochhait,

visited University of Deusto, Bilbao in Spain

to undergo one month research Scholarship th th

from 10 June 2017 to 8 June 2017. During

his visit he carried research on “Role of

MOOC in the E-Learning “, and end of the

stay presented his research before the

Deusto International Tuning Academy

committee members.

Dr.Saikat Gochhait awarded Tuning Research

Scholarships for Short-Term Visits to the

Tuning Academy (University of Deusto, Bilbao, Spain) for 2016-2017 along with scholars from

different other countries i.e., Dr. Sikiru Adekolababarinde, Born In Nigeria, Dr. Fozia Fatima,

Born In Pakistan, Dr. Edyta Magdalena Just, Born In Poland, Dr. Vijay Khare, Born In India, Dr.

Tetiana Kuklinova, Born In Ukraine, Dr. Melanie Bernadetteluckay, Born In South Africa, Dr.

Renata Lukmanova, Born In Russia, Dr. Johnson Muchunguziishengoma, Born In Tanzania and

Mr. Allan Musonda, Born In Zambia.

Keynote Speaker at University of Extremadura, Badajoz, Spain

Dr.Saikat Gochhait was invited as Keynote speaker at

International conference held in University of Extremadura,

Badajoz, Spain to speak on the “Role of MOOC in E-Learning” on

24th June 2017. Dr.Saikat Gochhait was awarded with offer of

Post Doctoral Fellow from University of Extremadura, Badajoz,

Spain to pursue research on Entrepreneurship.

FACULTY ACHIEVEMENTS

Prof. Prakash Chandra Dash, Asst. Professor

(Marketing Area) has co-authored a book on

Retail Management with Cengage Publication.

It is designed to serve as a textbook for a

course in retail marketing. The aim of the book

is to present retailing practices in India covering

all aspects of undergraduate and postgraduate

curricula of commerce and management. The book

will also be of substantial benefit to doctoral students.

The book covers topics related to complete retailing process in

India including the new dimensions of retailing such as online

retailing. The book also provides a wide range of real-life

examples and illustrations



SCINTILLA -

BBA Annual Day

AS

BM

- I

PS

CO

RN

ER

The Achievers' Day of ASBM Institute of Professional Studies

'SCINTILLA – 2017' was held in ASBM on 10th February 2017.

The Programme was inaugurated by the Chief Guest Prof. (Dr.)

Prafulla Kumar Mishra, Vice – Chancellor, North Odisha

University, by lighting the 'lamp of wisdom'. In his address, he

said that after the completion of management course, creating

their own venture should be the priority of every student. The

success mantra of a lucrative business is to first create a

market before doing the production. To create a market,

language plays a pivotal part. Innovation comes when you have a

desire to learn. Trustworthy people understand these

managerial skills and credentials in a holistic way.

Prof. (Dr.) Biswajeet Pattanayak, President, ASBM

IPS, in his presidential address said that industrious

people never failed in life. Every individual should

have an aim in life. Education is the means through

which we achieve our dreams. The biggest

achievement in life is taking initiatives and doing

something where people don't do anything at all. Hard

work, a sense of responsibility and discipline are the

parameters of success.

10th February 2017

Chief Guest Prof. (Dr.) Prafulla Kumar Mishra, Vice – Chancellor, North Odisha University, by lighting the 'lamp of wisdom'



Brigadier L. C. Patnaik (Retd.), Member, Odisha

Public Service Commission joined the event as

the Guest of Eminence, who recommended the

students to lead a balanced life by sighting an

example of 'the Lemon-Spoon' game as a

metaphor of health and relationship, which if

lost can wash away the spark of life. Maintaining

a life with both honesty and integrity

simultaneously can lead to a balanced life.

Samadhan, the Annual Magazine –2017 was released, which was followed by the prize distribution to

the winners of Literary, Cultural and Sports Competitions. BBA final year student Ms. Komal Mittal

was declared as the Best Student of the year.

Dr. K. C. Panigrahi, Chief General Manager,

NABARD , the Guest of Eminence in his

address successfully communicated the

indispensable role of being a good human

being. He further emphasized that every

problem carries a solution in it.



Prof. (Dr.) Mrutyunjaya Dash, Principal ASBM IPS delivered the welcome address and presented

the Annual Report. The introduction of the guests was made by Prof. Shraddha Dhal and vote of

thanks was proposed by Prof. Saroj Kumar Bishey. The programme was anchored by Ms. Akankshya

Pani. The inaugural session was followed by a cultural programme performed by the students of the

institute.

Best Student Award- Ms. Komal Mittal

Literary Champion-Mr. Charlie Abraham

Cultural Champion- Ms. Tamanna Rout

I am very honoured to have been part of the learning process for ASBM. It is an outstanding institution with a quality mission, strong academic programs and a spirit of innovation.

Dr. Craig Mitchell BrewerDean, Notre Dame de Namur University, USA

Congratulation to ASBM for receiving your initial ACBSP Accreditation. What a wonderful experience to witness this important milestone and to celebrate with Professor Biswajeet Pattanayak on his Region 10 Teaching Excellence Award. I am very proud of your achievements and look forward to collaborating more with you all in the near future. You have an excellent organization and your team is very deserving of this achievement.

Dr. Ying Tombler Dean, University of Phoenix, USA

Success is not about how much money you have today, rather it is about waking up in the morning and enjoying what you do. Thank you for a wonderful event.

Dr. Dave Harris Dean, St. Cloud State University

I was invited as the Chief Guest of the 9th Convocation of this institute. Its ambiance is excellent, imparting every manager to serve the humanity across the world. I wish all the best for this institution to serve the young students of this country and world.

Hon'ble Mr. Justice V Gopal GoudaHon'ble Judge, Supreme Court of India

Wonderful infractrusture, Great administrators and faculty. A truly innovative and forward looking institution.

Dr. Alby Anand KurianProfessor, MDIS, Singapore

Connection starts with greatness, so stressed should be on the important of aspects like change in mind, technological advancement, and communicating efficiency in globalization.

Prof. Soo Yean KimDirector, International Youth Fellowship, South Korea

I am delighted to be here in ASBM for Ignite 2016. I think the endeavour of Dr. Pattanayak makes this institute a reputed institution in the state. I wish students all the success in life

Shri Priyadarshi MishraMLA, Bhubaneswar – North

Chief Editor :

Prof. (Dr.) Biswajeet Pattanayak

Printed & Published by

Asian School of Business Management

Shiksha vihar, Bhubaneswar - 754 012

Phon: 0674-237 4801-05

Ei-mail : [email protected] | web : www.asbm.ac.in

Reflections

Seminar on global business is relevant of the time. Well done ASBM. Keep it up.

Mr. Vivek PattanayakMember, Odisha State Higher Education Council

Pleasure to be in such a wonderful institution. I wish great success to the ASBM.

Shri Ashok Kumar BalCEO, Aditya Birla Group

Honoured to be at the institute. More such institute should be made. Wish the institute all the best.

Shri Sujeet KumarSpecial Secretary, Odisha State Planning Board, Govt. of Odisha.

Extremely happy to be here in the annual function of the ASBM. Under the dynamic leadership of Prof. Biswajeet Pattanayak the institute has achieved many laurels during the brief journey since its inception. I found students are disciplined. I strongly believe discipline is the cornerstone of excellence at any level.I convey my sincere thanks to the authority of the institution.

Shri Niranjan SahuCollector & DM, Khurda

Really the Womenpreneurship Startup Festival Workshop of ASBM is wonderful and it should continue for the betterment of women.

Shri Soubhagya RoutrayPresident, ITAO

I am very much delighted to be associated with such an interesting, innovative and inspiring programme organized by ASBM, Bhubaneswar with a noble intention. Hope such programme should be a turning point in the academic and professional life of our budding professional of the country, Gook Luck.

Prof. D. N. JenaVice-Chancellor Utkal University of Culture

Really thrilled to visit ASBM, the leading Management Institute, to interact with the bright students and great professors.The USP of ASBM has really captured my attention and I am pleasantly surprised to see the state of art technology, well experienced faculty and very motivated students well groomed by ASBM to become the future star managers Wish all the very best.

Shri Dinabandhu MohapatraGeneral Manager, Bank of India

Editorial Team : Prof. Smaraki Pattanayak

Prof. Anupama Jena, Abdul

Rashid Khan, Ankita Parida

Circulation : Prangyaseni Pradhan

Design & Layout : Bibhu Pr. Pradhan

Documents

Volume : 11 | Issue : 1 | 2017 › uploads › PHOENIX Vol.11, Issue 1, 2017.pdf · 16th December,2016 JHARKHAND SMT. DROUPADI MURMU he Hon'ble Governor T of Jharkhand, Her Excellency