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We have an app for that!
OLA Super ConferenceSession 429
February 3, 2011Tom Bentley, Brantford Public Library
Goodmorning
Selection
Development
Features
Marketing & Monitoring
Raising apps for fun andprofit !
BPL’s STRATEGIC PLAN“Enhance the customer
experience through service transformation”
“Enhance the user experience by offering an array of integrated electronic
resources”
“Broaden self-serve options for customers”
It’s allpart ofthe plan…
BPL Technology PlanSOLS webinar on mobile
apps in April 2010Boopsie offered discount
to participantsSOLS grant to cover cost
of installation ($1,000)Seattle & Santa Clara
launched Boopsie apps to good reviews
So manyapps, solittle money
Selected Boopsie BPL’s Strategic PlanDiscounts from Boopsie &
SOLS grantApp works on Blackberry,
Android & iPhone/iTouch2500 WLU Brantford
studentsGood reviews
Cloud based processCreated Google Docs
account to enter, share and edit information between BPL and Boopsie
Cloudywith achance of apps
Cloud based processCreated Google Docs
account to input
Cloudywith achance ofapps
Horizon utility used to upload catalogue via FTP to BPL’s external web server
Entire catalogue uploaded weekly
Some catalogue records required clean-up
Utility caused crashes
Crashesareapp-alling
Create graphicsGraphics for the app:
icons, banners, splash image, iTunes Store image
Graphics for app channels: catalogue, hours, location,events, Twitter, Facebook, etc.
Caution:Graphicimages!
Caution:Graphicimages!
Write promotional copyName your app: 10-12 charactersBlackberry/Android
promo copy: 80 characters
Blackberry/Android descriptive copy: 325 characters
iTunes App Store copy: 4,000 characters
To app,or notto app…
Caution:Graphicimages!
Caution:Graphicimages!
Final Testing & LaunchBoopsie tested app to
ensure features worked
Boopsie submitted app to app stores
BPL to Go soft launch in November 2010
Smart prefix searchLibrary accountHours & locationEvents calendarSocial media links
Stylin’&
Profilin’
nh + wi = Wii NHL Slapshot
de + e-b = Dewey the library cat e-book
ju + bi + co = Justin Bieber compact disc
si + tr + pa + dv = Sisterhood of the Traveling Pants DVD
I’d like to buy avowel
One to one contactPress releaseBPL Cover to Cover
newsletterBPL web pageBPL social media
BPL to Go Usage Nov./Dec. 2010
bpltogo.boopsie.com
Nancy WolfManager of [email protected]
Paula Thomlison Manager of [email protected]
Lita BarrieCEO, Grimsby Public [email protected]
For moreinfo….
Questions?ThankYou!
