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Web 1 - 2 – 3 - X.0 Change from static websites to the Internet of Things Change from static websites to the Internet of Things

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Page 1: Web 1 - 2 – 3 - X.0 Change from static websites to the Internet of Things Change from static websites to the Internet of Things
Page 2: Web 1 - 2 – 3 - X.0 Change from static websites to the Internet of Things Change from static websites to the Internet of Things

Web 1 - 2 – 3 - X.0

Change from static websites to the Internet of Things

Web 1.0 static websites

Web 2.0 user creates content

Web 3.0semantic web

Internet of Things

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Web 2.0

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User generated content

Users create their own content (Blogs, Facebook, Twitter…)

Collective intelligence: aggregate knowledge of many individuals (YouTube, Wikipedia,…)

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User generated content

Co-creation or Co-contribution Example: Coca-Cola & eYeka: Interpreting ‘Energizing

Refreshment’ through online co-creationhttp://youtu.be/HyLh9jwVCGs

Wikinomics = New economic rules Working together more easy, faster, better, more cost

effective (Researchers, Human genome…)

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Sharing

RSS or Really Simple Syndication: system to share content (www.protopage.com)

Social bookmarking: users collect their favorite sites in personal portals, opening the list to everyone (delicious.com)

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Monitoring

Monitoring: Users listen to what is said on Social MediaAbout a topic, brand, organisation, company, person,

…On Blogs, Twitter, Facebook, LinkedIn, YouTube,

Wikipedia, web…

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Monitoring

Monitoring Tools:Online software (free – expensive)Hootsuite

https://hootsuite.com/Other free monitoring tools (aggregated in Protopage

to bring results togetherwww.protopage.com/social-media-monitoring

E-mail alertshttp://www.google.com/alerts

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Web 3.0 or the semantic web

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Web 3.0 or ‘the semantic web’

Every language has its ownSyntax and Semantics

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Semantic web

Syntaxis the study of grammar

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Semantic web

Semanticsis the study of meaning

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Semantic web

Example

I love technology!

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Semantic web

Example

I technology!

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Normal Web

Web pages are written in HTML

= Structure = Syntax

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Normal Web

http://www.slideshare.net/HatemMahmoud/web-30-the-semantic-web?from=ss_embed

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Semantic web

New (programming) languagesRDFA, OWL…

(people, places, events, meeting, companies, products, movies,…)

= Semantics = Meaning

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Semantic web

http://www.slideshare.net/HatemMahmoud/web-30-the-semantic-web?from=ss_embed

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http://www.slideshare.net/mstrickland/the-evolution-of-web-30?from=ss_embed

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Semantic Search

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Introduction