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web
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AB
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We are digital agency specialized in creating user journeys that generate lasting bonds between brands and
their consumers.
OUR MISSION IS TO HELP YOU ACHIEVE BUSINESS GOALS IN A
DIGITAL LANDSCAPE.
HI WE ARE
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Experience allows us to understand your business faster. And better. It gives us broader perspective and makes us more effective when tackling challenges in digital landscape.
EXPERIENCE AS PREMISE OF KNOWLEDGE
USER CENTRIC APPROACH
SUCCESS THROUGH ITERATIONS
Your brand is what people feel about it, not what you say it is. Having that in mind, it’s clear that people have to be a central figure of all our efforts. And they are.
Successful stories are not written in one shot. To create a truly remarkable experience, we’re committed to an ongoing process of testing, analysis, feedback and adjustments.
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We believe that only by working closely with you, as partners, we can truly understand your business needs and come up with a perfect digital solution.
APPROACH
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WHAT WE DO
end-to-end digital solutions
services
Responsive websites and applications
e-Commerce solutions
Content Management Systems
Mobile applications
Emerging platforms
Digital Strategy
UX & Design
Technology
Growth
From strategic planning and creative solutions to implementation and digital advertising.
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Business goals meeting people’s needs
Understanding what lies in hearts and minds
of your audience and aligning it with your
business goals is essential to development
of your digital strategy. Our team plunges
into all relevant aspects of both your
business and your brand in order to shape
optimal approach for a challenge at hand.
web
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ICE
S Digital Strategy Stakeholder interviews
Competitive audits
Analytics
User research
Persona development
Content, SEO and SEM strategy
Social media strategy
Strategic consulting
SERVICES
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Visual identity design
Information architecture
Wireframing
Prototyping
User interface design
Interaction design
Usability testing
Copywriting
Motion graphics and video
Illustrations
Photography
Iconography
Style guide development
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Science + Empathy + Creativity
Our UX experts and designers are obsessed
with making every user journey smooth and
pleasurable. By analyzing your potential user
behaviour we will create adequate interface for
your brand and test it through various iterations
to be sure it’s nothing less than great.
UX & Design
SERVICES
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Bringing ideas to life
Ideas are cool. But ideas that become alive,
run fast and without glitches, on any device
or browser - those ones are just marvelous.
Our tech team is all about picking the right mix
of technologies for your project, impeccable
implementation, performance and stability.
TechnologySystem architecture
Front-end-development
Back-end-development
Databases - planning, administration, optimization
Network Infrastructure, hosting and monitoring
Technical consulting
SERVICES
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Making great even better
Launch of your project is not the end of its
journey, it’s only the beginning. It needs to be
groomed and nurtured in order to grow. Our
most successful projects are those where we
developed a long term relationship with clients.
Growth Monitoring, Analysis & Interpretation
(Business goals, Performance, User behaviour)
Industry trends tracking
Continuous development
Continuous strategic consulting
Initiatives setting and project management
Workshops
SERVICES
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From people, for people
28 guys and gals from Croatia, packed
with passion, curiosity and attention to
detail. Smart, creative, straightforward.
Even though we take our job very
seriously, jokes of questionable quality
make a huge part of our everyday life.
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TE
AM
Project leading
Analytics
Strategy
User Experience
Design
Copywriting
Front-end development
Back-end development
Database administration
Some people wear several hats, but overall we fill the following disciplines:
TEAM
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out of top 10 websites in Croatia
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people
28
table tennis matches a day
17cups of coffee
a day
50well groomed
beards
15fast & furious
bicycles
20
years of experience
10of clients returning with more projects
50%projects and
counting
200
well fed dogs
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FACTS & FIGURES
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Over more than 10 years, we’ve been creating success stories for major regional brands and small businesses.
Across various industries and company types.
Food & beverages industries, media and
publishing, retailers and FMCG, telco, healthcare
and tourism.
Biggest food manufacturer (Podravka.hr)
Biggest privately held corporation (Agrokor.hr)
First department store to offer online shopping (Emmezeta.hr)
Food and cooking themed social network, an all time top 10 site in Croatia (Coolinarika.com)
Two biggest privately held TV/media houses (Dnevnik.hr, RTL.hr)
Top croatian professional tennis player (Marin-Cilic.net)
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OUR WORK
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podravka A different way to think about food products
Podravka.hr is the website of one of the leading
food companies in the region. We helped them
steer away from presenting their business towards
fulfilling their customers’ needs. We dug deep
into researching our target audience behaviour
and created a personalized user experience. Then
we thought of some of the most common life
situations and built stories around them. Looking
at things from consumer perspective, we offered
ideas for those situations - such as which recipes to
prepare, product suggestions and interesting facts.
Doesn’t matter if they’re on a computer or a mobile
device, we’ve covered it all. Results? You bet!
CLIENT Podravka, Food and Beverage | SERVICES Research & Analysis, Strategy & Planning, User Experience, User Interface, Front-end and Back-end Development, Support & Consulting | RESULTS Audience shift to 87% consumers. Organic traffic increased by 72% and mobile visitors by 175%. | TIMEFRAME 2007 - today
www.podravka.hr
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agrokor Responsive path from agriculture to retail
Agrokor.hr content is carefully adjusted for all target
groups — business community, investors, media
representatives and potential employees.
In the spotlight you can find “From Field to Table”, a
presentation depicting Agrokor’s business model. It
shows the way from agriculture to retail, explaining
Agrokor’s unique philosophy regarding consumers
and their benefits.
Developed using Responsive Web Design
technology, the site will adjust to any screen size. This
is extremely important since more and more people
use mobile devices.
Website is developed using our own core.web CMS,
customized to exactly fit all requirements.
CLIENT Agrokor, FMCG | SERVICES Research & Analysis, Strategy & Planning, User Experience & Design, Front-end and Back-end development, Support & Consulting | RESULTS 34% more users, 34% longer visit duration, bounce rate lowered to 12% | TIMEFRAME 2013 - ongoing
www.agrokor.hr
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emmezeta Tale of a better retail
Emmezeta is a retail company, trading mainly with
household equipment.
We started working with the company in 2008, at the
beginning of their online journey. Step by step over
these 7 years, using iterative approach, it became one
of the largest and most used web shops in Croatia.
In the process we aimed to ease the users purchase
as much as possible, but we also made a lot of work
“under the hood”, integrating the website with delivery
services and suppliers.
CLIENT Emmezeta, Retail | SERVICES Stakeholder insights, Competitive analysis, Information architecture, User Experience & Design, System architecture, Front-end development, Back-end development, Support & Consulting | RESULTS ROI achieved within 6 months since the launch of the webshop | TIMEFRAME 2008 - ongoing
www.emmezeta.hr
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coolinarika Largest regional cooking community
Coolinarika.hr was the first Croatian cooking magazine
site but very soon grew over our national borders and
became top regional cooking and lifestyle destination.
In fact, with our help it turned into a full blooded
social network with more than 140.000 members and
150.000 recipes.
As the result of ongoing developments, such as
responsive layouts, printable books of user-chosen
recipes and video recipes, Coolinarika continues to be
in the top 10 sites in Croatia and keeps growing and
helping people share recipes, eat better and have fun
while at it.
CLIENT Coolinarika, Podravka, Cooking Community | SERVICES Continuous strategic consulting, Analytics, User Research, Persona Development, User journeys, User Experience & Design, System architecture, Front-end development, Back-end development | RESULTS 3,6mil visitors / month; 77mil pageviews / month; >150k uploaded recipes; >1,1mil photos; >8,5mil comments | TIMEFRAME 2006 - ongoing
www.coolinarika.com
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rtl Unique audio-visual media experience
RTL is one of three biggest national TV stations in
Croatia. Their website is a fusion of TV site, news
portal, lifestyle, tabloid site, VOD service, and a lot of
microsites created on monthly basis for new TV and
web shows.
All sites are running on our core.web CMS which
enables fast and simple editing and allows client to
create different layouts, information architecture and
display logic.
RTL.hr brings unique experience in delivering of
video, photo, audio and news to users, while providing
easy and fast publishing for content editors. CLIENT RTL, Media and Publishing | SERVICES Analytics, Information architecture, User Experience & Design, System architecture, Front-end development, Back-end development, Support & Consulting | TIMEFRAME 2004 - ongoing
www.rtl.hr
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marin čilić Croatian Tennis Superstar
Marin Čilić needed an official web presence and we’ve
stepped in to create a responsive website, knowing that
this tennis player will soon be a superstar and his website
in high demand from a range of devices.
Working closely with the client, we have set up this
website to be as informative as possible to fans,
journalists and any casual surfer out there. It features
news, full biography with career highlights, tournament
results - and it’s available in English, French and Croatian.
We have also set up Marin’s Facebook community, by
getting the official fan page from scratch to 10.000 fans
back in 2010. Go see for youself what the headcount is
today. CLIENT Marin Čilić, Tennis player | SERVICES User Experience & Design, System architecture, Front-end development, Back-end development, Support & Consulting, Community management | RESULTS 35% visitors from USA, 38% mobile users | TIMEFRAME FOR THE WEBSITE 2013 - 2014 TIMEFRAME FOR COMMUNITY 2010-2014
www.marin-cilic.net
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18©2015 web.burza DIGITAL AGENCY
let’s get in touch!
web.burza.hr [email protected] Rusanova 13HR-10000 ZagrebCroatiaEurope
+385 1 4818 408
+385 1 4818 407
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CONTACT