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© COPYRIGHT 2014 DIALOGIC INC. ALL RIGHTS RESERVED. VoIP Relevance to WebRTC (and why that is important) Jim Machi SVP Marketing and Product Management November 18, 2014

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© COPYRIGHT 2014 DIALOGIC INC. ALL RIGHTS RESERVED.

VoIP Relevance to WebRTC

(and why that is important)

Jim Machi

SVP Marketing and Product Management

November 18, 2014

© COPYRIGHT 2014 DIALOGIC INC. ALL RIGHTS RESERVED. 2

WebRTC Has Similar Characteristics as VoIP

Architecture Scrambling

Hype Cycle

Seminal Event

Ecosystem

Revolutionary Technology

Integrated Communications

Stages of Deployment

© COPYRIGHT 2014 DIALOGIC INC. ALL RIGHTS RESERVED. 3

Progressive and Segmented dissemination

ACCESS

Client Access

Interop

IP Packets

SWITCHING /

TRUNKING

Transport and

Signaling

MULTIMEDIA

SERVICES

Voice, Fax, Video, UM,

Web for IVRs,

Conferencing, Click to

Call, Call Centers....

Service Creation Env QoS & Network Management

Progressive introduction of IPT Technology

Circa 1998

© COPYRIGHT 2014 DIALOGIC INC. ALL RIGHTS RESERVED. 4

Progressive and Segmented dissemination

ACCESS

Client Access Interop

WebRTC Packets

SWITCHING / TRUNKING

Transport and Signaling

MULTIMEDIA SERVICES

Voice, Fax, Video, UM, Web for IVVRs, Conferencing, Click to

Call, Contact Centers....

Service Creation Env QoS & Network Management

Progressive introduction of WebRTC Technology

Circa 2014

© COPYRIGHT 2014 DIALOGIC INC. ALL RIGHTS RESERVED. 5

Applications

Dialogic® IMG 2020

Dialogic® PowerMedia™ XMS Media Server

© COPYRIGHT 2014 DIALOGIC INC. ALL RIGHTS RESERVED. 6

Applications

C-MEX

Provisioning

API Notification

API Retrieval API

Call Completion Facebook

Web

Application

API Connect (Service Creation & Orchestration)

SMTP OAuth SMPP

Registration

Oauth &

Notification

CMEX APIs

SMSC

Email

Dropbox

© COPYRIGHT 2014 DIALOGIC INC. ALL RIGHTS RESERVED. 7

Target Applications

Contact Centers

Ad Sponsored Services

Visual Voicemail

Video Conferencing

WebRTC provides the opportunity to

improve customer care and strengthen

loyalty by offering more personalized

services that are easier to use. Steven Chuey, Unisys VP Telecommunications Solutions

© COPYRIGHT 2014 DIALOGIC INC. ALL RIGHTS RESERVED. 8

Applications

Customer Self Care & VAS Audio & Video conferencing

Cloud ACD

Click to Call

Video Call Center

IVR &Video IVR

Benefits User – seamless contact center experience

Contact center– integrate CC services into the web

Fulfills Any Device to Any Device Promise for Video Conferencing

Ad Hoc Conferencing

Eliminates SIP Client Licensing

SIP Network / SIP Proxy IMS/LTE/ Softswitch

SIP Calls or WebRTC

SIP Network

Media Server Control: SIP / MSML/MOML

SIP Call Control

RTP VIDEO

RTP AUDIO

SQL Server Database with Web Services

Content requests via IP

MRF Farm

Dialogic® PowerMedia™ XMS Media Server

© COPYRIGHT 2014 DIALOGIC INC. ALL RIGHTS RESERVED. 9

Wake Up One Day

Wireless Service Provider

Applications

Standards

2nd Gen Architecture

Interop

Business Useful

© COPYRIGHT 2014 DIALOGIC INC. ALL RIGHTS RESERVED. 10

Is It As Easy As That?

© COPYRIGHT 2013 DIALOGIC INC. ALL RIGHTS RESERVED. 11

Dialogic and Network Fuel among others as well as related logos, are either registered trademarks or trademarks of Dialogic Inc. and all companies controlling, controlled by, or under common control with Dialogic Inc. (“Dialogic”). The names of actual companies and products mentioned herein are the trademarks of their respective owners.

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