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19th December, 2015.
The Chairman.Incar Petroleum Ltd.Maitama,Abuja.
Dear Sir,
Proposal for the Design and Hosting of a World Class Websiteand Aggressive Social Media Marketing for the Panache Marine Services Ltd. and Ejupi Marine Services Ltd.
Sequel to our discussion on phone this morning, please find as follow, our proposal to design a world class social media enabled website for your esteemed company as well as a comprehensive social media campaign, geared towards increasing your company’s SEO (Search Engine Optimization) ranking on the internet while driving targeted prospects to your website.
You will agree with us that the need for extensive advertisement cannot be over emphasized as it not only increase public perception of your brand and service offering but also goes a long way to increase sales of good and services thereby leading to massive return on investment (ROI).
We have helped positioned brands in the past and hereby propose to render our expertise towards the integration of your brand and services on the World Wide Web (internet).
Please find attached technical proposal and cost implication with regards to the above stated solutions for your esteemed company.
We look forward to a mutually beneficial relationship as we await your prompt response in this regard.
Kind Regards.
Ibrahim Muhammed
for: Innovative Edge Solutions.
08030412639.
Overview
Innovative Edge Solution is an ICT and Media solutions provider company duly registered with
the Corporate Affairs Commission of Nigeria to render world class services in the area of
Website Development and Hosting, Social Media Marketing, Search Engine Optimization,
Software Development and Multimedia Solutions.
We have rendered solution services to individuals, corporate, government and non-
governmental organizations in ICT and Social Media Services in the past. We boast of industry
specific professionals that have horned their skills working with various organizations that came
together to form the core of our technical and marketing team.
In lieu of the foregoing we herewith propose the following solutions for your esteemed
company:
Website Development and Hosting Social Media Campaign / Marketing Website / Social Media Maintenance and Management
Website Development and Hosting
The need for an interactive website with ease of navigation and visually captivating images for
your esteemed company cannot be overemphasized. Businesses and individuals turn to the
web to research companies and their service offerings today, as such your esteemed company
cannot be left out in this internet revolution. Our website development team utilizes the latest
technology in the development of website that integrates SEO to better position your company
offering in search engine results.
We build CMS (Content Management Sites) that affords you the opportunity of updating the
website frequently thereby making your website interactive as well as dynamic at all time.
Website Categories:
Content Management Website
99.9% Uptime thereby eradicating unavailability of your website online at any time
Security and Malware Protection thereby preventing intrusion and website Hack
Integration of List Builder and Newsletter Module
Enquiry and Order forms across the website etc.
Intuitive and interactive design
E-commerce enabled.
Social Media Integration to enable distribution of company’s press release, news etc
across all media platform simultaneously instantly.
Social Media Marketing / Campaign
Social Media is simply the mediums we use online to communicate with each other as well as
showcase service and product offerings. It is a fact that most activities online today revolve
around social media platforms. It is expected to evolve exponentially as more individuals,
businesses as well as government establishment are setting up online social interaction
channels to reach their target audience.
There are several social media platforms as follow: Facebook, Twitter, Youtube, Instagram,
Google+, Vimeo, LinkedIn, blog etc.
Research shows demographics of social media as at 2013 as follows and it is still evolving.
Facebook: 1 Billion users
Twitter: Over 900 Million users
Youtube: 800 Million views per month
LinkedIn: 300 Million plus users
Instagram: 400 million users
Google+: 500 million users
In lieu of the foregoing, you need a social media campaign which is dependent on a consistent
content strategy to better position your brand on the internet. Innovative Edge Solutions will
help develop consistent contents tailored to your niche to increase SEO ranking as well as
engage prospects to increase traffic to your site thereby leading to increased sales.
Website / Social Media Maintenance and Management
We go into agreement with our clients with regards to ongoing maintenance and management.
This involves 99.9% uptime guarantee, constant backup and restore of database, prevent
security intrusion as well development of company specific content like news release, event,
promotions etc and update of such on the website and all social media platform. Your company
supplies the content as at when available and IES will process and upload information across
the platforms.
Quotation for Services:
S/N Description Cost Quantity Amount1. CMS BasedWebsite Development and
Hosting
a Free Domain, Unlimited Webspace,
unlimited e-mail accounts, Unlimited
Bandwidth, video upload, social media
enabled, integration of Newsletter and List
Builder Module, SEO Optimized
750,000 750,000
b Free Domain, 10GBWebspace, 1000 e-mail
accounts, 100,000 GB monthly Bandwidth,
500,000 500,000
video upload, social media enabled,
integration of Newsletter and List Builder
Module, SEO Optimized
c Free Domain, 3GBWebspace, 100 e-mail
accounts, 50,000 GB monthly Bandwidth,
video upload, social media enabled, SEO
Optimized
280,000 280,000
d Free Management for first three months
and ongoing management is negotiable
Optionals2. Social Media Setup and Management
a Facebook Page Creation and Management
for one Month – Content development and
minimum 3 daily post
20,000 1 20,000.00
b Twitter Account and one month
management – Content development and
minimum of 10 tweets per day
20,000 1 20,000.00
c Youtube Creation and management for 1
month – Video upload and Visitors
engagement
30,000 1 30,000.00
3. Social Media Advert (Direct Charges)
a Placement of Facebook Advert – attracting
over 50,000 impressions per day and
minimum of 200 likes per day
$30 per day 1 month $900.00
b Placement of Google Ad – To better position
your company on google search and more
online presence
$350 1 year $350.00
c Placement of Adverts on major Nigeria News
website, Blogs etc, e.g. lindaikeji,
N150,000 1month N150,000.00
nairaland.com, bellanaija.com
d Consultancy Fee – 30% of Net Service Order lot
Bank Information
BANK: GTBANK PLC.
NAME: INNOVATIVE EDGE SOLUTIONS
ACCOUNT NO: 0158351783