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Building Profitable Networksat 700 MHz

May 25, 2011

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Mission

To foster broadband network deployment in the 700 MHz

band Lower A/B blocks that deliver revenue-generating

services and meet the FCCs performance requirements.

How You Benefit

Profit: Develop revenue-generating strategies

Share: Utilize shared core network infrastructure

Save: Form purchasing block to leverage discounts

Network: Foster strategic relationships and dialog

Succeed: Know what you need to grow and prosper

What We Are Not

Government relations group, or technical advisor

About WCAI 700 MHz Coalition

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700 MHz License Options

Sell

SBA discount recipient?

Refund 75% of discount, plus 3% annual interest

Sell to another SBA-eligible license holder

Partner

Expand

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700 MHz DeploymentMisconceptions

We need new mobile devices to get

started

We cant justify serving few customers

over wide areas

We cant afford the investment in a core

packet network

We need roaming agreements with Tier 1

carriers

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700 MHz Network PlanningChecklist

What customers?

Residences, businesses?

Where are they?

What services can we offer? Fixed or nomadic?

What speeds?

What can we charge? Area Coverage

How many sites? Existing? New?

Whats the Budget?

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Target Customers

Residential

Small town, rural residents (low density)

Suburban, urban (high density)

Business/Commercial

SOHO, SMB, Enterprise, Hospitality

Institution (Education, Health, Government)

Public Safety

First Responders

Security/Surveillance

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700 MHz Applications

Fixed Nomadic

Residential;

Small Office/

Home Office (SoHo)

High-speed Internet

access

Laptop portability

with

authentication

Business/

Commercial

High-speed Internet

access;

In-building wireless

(Hotel/motel,

schools, Enterprise)

Laptop portability

with

authentication

Security/

Public Safety

Video surveillance;

physical security

First responders

UHF-to-VHF Radio

over IP (RoIP)

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Applications Drive Revenues

700 MHz

Base Station

SubscriberUnits

SOHO,Hotel/Motel,Institutions

VideoSurveillance

PublicSafety-UHF

PublicSafety-

VHF

Backhaul

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Residential Applications

700 MHz

Base Station

SubscriberUnits

Small Office/Home Office

Backhaul

In Home

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Business/Commercial, Campus

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Business/Commercial Applications

700 MHz

Base Station

SubscriberUnits

Offices,Hotel/Motel,Institutions

VideoSurveillance

Backhaul

SubscriberUnits

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Public Safety Applications - Today

700 MHz

Base Station

VideoSurveillance

UHFRadios

VHFRadios

Backhaul

SubscriberUnits

RoIP

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Public Safety Applications - Future

Streaming real-time video

Police/fire stations, mobile command centers,

vehicles

Uploading medical images, accident scenevideos, vital signs

Ambulances, helicopters

Downloading floor plans Burning buildings

Deploying first-responders more efficiently

Communicating and sharing data seamlessl

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Area Coverage Plan

Household Wireless Base Station

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700 MHz Network

Base Station Elements 700 MHz radio

Antennas

Cable

Cabinets

Power

Mounting hardware

Backhaul considerations Leased copper or fiber

Owned Pt-Pt Mw Radio Subscriber modules/devices

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Backhaul

Alternatives:

Pt-Pt Microwave

Fiber Optics Carrier Ethernet

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700 MHz Business Case

Capital expenditures

< $1,500 per subscriber (depending on density)

Compare ~ $10,000 per subscriber for FTTH

Infrastructure only, excludes CPE

Monthly recurring revenues (fixed services)

Residential ~ $20-40

Business/Commercial ~ $40-50 to $100s

Pay Back Period

3-5 years

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Summary

700 MHz designated for wireless broadband

700 MHz technology evolving

License deployment deadlines approaching Applications drive revenues

Efficient, cost-effective network achievable

Business case feasible

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Questions?

Please use the Questionsbox (located in theupper right-hand corner of your screen in the Go

To Webinar control panel) to submit yourquestions

Attendees will not be unmuted; all questions

should be submitted as described above.