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7:00am Registration & Coffee
7:00amBreakfast Briefing: Take Charge of Change; The New CMO’s Handbook
Curated & Presented by Platinum Sponsor: Deloitte Digital
Main Stage Disruption Stage Brain Stage Technology StageSponsored by Bronze Level Sponsor: Salt & Shien
Masterclass StageSponsored by Gold Level Sponsor: Shootsta
8:00am Welcome to Country
8:05am International Keynote: Sharp AF: Why Dollar Shave Club Is Investing So Much In Creativity
9:30am International Keynote: Inclusive Marketing: Optimising Life and Business
Logic and Magic: The Mantra to Building Successful Brands
QF32: The Keys to Handling a Crisis From the Captain That
Saved an A380
International Keynote:The Intersection of Data and
Creativity: How Personalisation is Changing the Rules of
Engagement
10:15am Morning Tea
Screen Stage Engagement StageSponsored by Major Partner: QMS Media
11:00am Nine’s Evolution – What’s Next? Women in Media 2019: The Conversation Continues
Real Disruption: 86 400 On How The Banking Industry is
Being Redefined
Exclusive Research: How Australia Compares to The World’s Most Effective
Campaigns
Marketing in a Post-Platform World The Importance of Fucking Up
11:45am Break
12:00pm Tales From The Jungle: The Real-Life Stories of Making TV
One Brief, Five Tech Outcomes: The Live Pitch with a Real
Winner
The Brands Disrupting the World and How They Do It
International Speaker: The Great Talent Shift:
How Migration Is Affecting the Marketing Industry
International Speaker: Talking Above the Tweets:
How to Keep Up With Consumers
How to Leverage Chatbots with your Social Media Strategy
12:45pm Lunch - Level 2 & 3
1:00pm From Blue Rinse to Blue Skies – How to Market to Seniors
Effectively
1:30pm How to Make Powerful and Engaging Video Content – At ScaleCurated & Presented by Gold Level Sponsor:
Shootsta
2:00pm
Why Digital OOH’s Measurement Must Move Beyond Simply
Counting Eyeballs
Curated & Presented by Major Partner: QMS Media
Solving the Content Crisis
Curated & Presented by Premier Platinum Sponsor: Sitecore
How To Communicate Like a Pro
2:45pm Break
3:00pmBehind Love Island Australia – Engaging Millennial Audiences
in a Cross Platform World
International Speaker: Influencers Don’t Care About
You or Your Brand
Exclusive Research: Lessons on Effective Advertising from Half a
Century of Effie Awards
Networking - From Awkward to Awesome
Rise of the Not-So-Perfect Machines How to Make a Hit Podcast
3:45pm Break
4:00pm Cordless Audiences - Who Are They and Why Should You Care?
International Speaker: Why Style is the New Currency
of Creativity
International Speaker: How I Accidentally Built a Global
Data Storytelling Platform
How Brands Can Win, According to My Therapist
Crawl, Walk, Run, Fly: The Stages of Mass-Personalisation
How and Why Strategy is Key to Winning with Content
4:45pm Break
5:00pm Mumbrellacast Live: The Naked Legacy
Less Gut, More Science: Using the Real World for Optimisation
The Pursuit of Greatness: New Research on Building
Sustainable Brands
Exclusive Research: What Chinese Consumers Think of
Aussie Brands
30 Digital Marketing Tips, Tools and Techniques in 60
Minutes
6:00pm Mumbrella Cocktail Party - ArtHouse Hotel
WiFi Network: Hilton Honors | WiFi Password: HJUN19 mumbrella360.com.au | Join the conversation: #M360
Level 2 90 Seconds Delegate & Streaming Lounge
Level 2 Disruption Stage
Level 2 Brain Stage
Level 3 Main Stage
Level 3 Screen Stage
Level 3 Engagement Stage
Level 3 Masterclass Stage
Level 4 Technology Stage
Wednesday, June 5
Gold Level Sponsors
Silver Level Sponsors
Premier Platinum Sponsors
Major Partner
Platinum Sponsors
Bronze Level Sponsors
Supporters
View FULL PROGRAM on the Mumbrella app
Download the Mumbrella appJoin Mumbrella360 with access code M3602019
is the
M360 A3 Program_V6.indd 1 24/5/19 1:40 pm