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Objectives
provide students with a broad knowledge of Information Technology as it relates to business operations and strategy.
Information Technology is increasingly permeating all aspects of business operations, be it accounting, operations, sales, marketing, HR, etc.
Today’s managers must be knowledgeable about the function, use and consequences of current IT applications.
Objectives…
Not a real programming class per se, we will be discussing technology issues on a functional level.
Make students aware of what the main technologies are and how they work.
Obtaining a certain level of “technology literacy”
Thereby assess challenges in procuring, implementing, and successfully applying technology to their organization’s benefit.
Assessment
Grade % Date Due
Participation 10% Every day
Data Base Exercise 10% June 26
Technology Brief 1 15% July 3
Technology Brief 2 15% July 10
Final Exam 50% July 31
100%
Technology Briefs
“white papers” are to be a maximum of 3 pages
Description of technology purpose/motivation
Description of how technology functions Discussion of how organizations employ the
technology to their benefit Analysis of current market for technology Estimation of future evolution of technology
Topics Data Base Management Systems ERP Web Services XML Open Source Supply Chain Management Systems CRM Systems Wireless, 2G & 3G IT Security Digital Convergence Nano Technology Out Source/Offshoring Scientific Computing Grid or Cloud Computing Other topics are also acceptable; please get them approved by me
first
DataBase
Databases are the heart of almost every IT application
They are everywhere The ubiquity of databases will
only increase Familiarize students with
relational databases, data normalization, and simple query operations. The exercise will be distributed on April 7 and is due April 21.
Open Source…
ERP
Explain the logic and motivation of ERP Systems
Describe the structure of ERP systems Explain some of the risks and
problems of ERP implementations Evaluate the current ERP market and
discuss its future
Supply Chain Systems
-100%
-50%
0%
50%
100%
19
61
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63
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65
19
67
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69
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71
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75
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79
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85
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91
Data from United States, 1961-1991 (GDP, vehicle production, and machine tool orders
% C
ha
ng
e, y
ea
r to
ye
ar
% change GDP
% change vehicle production index
% change net new orders machine tool industry
CRM
Explain the motivation and structure of customer relationship management software
Assess the risks of CRM implementation Evaluate the potential of CRM systems to be
integrated into other operational software components
Other Web Services
Partner Web Service
Partner Web Service
Data Access and Storage Tier
Application Business Logic Tier
YourCompany.com
Internet + XML
XML & Web Services
Other Applications
End Users
Systems Integration
Getting the old and the new to work together
Doing it in a manner that is practical and economically feasible
Telecom & Wireless
•Telecom Policy & Regulation•Industry Structure•Technology protocols and trends•Convergence
Reengineering and Control Historical origin of employee
organization and control Philosophy of reengineering Employee motivation and control
Decision Information Costs
Agency Costs
Centralized
Decentralized
Local information
Bird’s eye coordination
Design Thinking & Services Over 75% of the economy is
services Moreover – even physical products
are composed of physical artifacts and service layers
Fundamentally related to consumer experience
Many problems of innovation are related to service and process design
Techno- focus design errors (Internet, SMS, etc)
For some problems, looser, less deterministic methods of innovation and design are useful
ESADE CREAPOLIS
Technology Ecosystems
Open/Closed/HybridCreativity & ControlOne Provide/Many ProvidersOne/Many SponsorsLinux, VISA, Second Life, iPhone, eBay, TimeWarner , Sony, IBM…etc
ICT & Inclusion
"We have to find a way to make the aspects of capitalism that serve wealthier people serve poorer people as well. I like to call this idea creative capitalism.“ … “stretch the reach of market forces to bring the benefits of science and technology to everyone,”Bill Gates, Davos World Economic Forum
Using the disciplines of the business world & capitalism to tackle daunting social problemsWIRED
Off-Shoring & Outsourcing
1. 9/11/89 –Berlin Wall2. 9/8/95 Netscape IPO &
telecom deregulation3. Computer-Computer
connectivity XML, WS4. Open Source5. Out-sourcing
6. Off-shoring7. Supply Chaining8. In-sourcing9. Search engine & Internet10. Ubiquitous computing, digital
convergence
10 forces flattening the world…