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Beautiful accounting softwareBeautiful accounting software
What does a VP / Head of / GM of Product actually do?!
Product Management AucklandWednesday 20 April 2016
@bradley_scott
Beautiful accounting software
As little as possible
Beautiful accounting softwarePods
Product Managers
Chief Product + Platform Officer
GM of Product portfolios
Beautiful accounting software
Conway’s law
Organizations which design systems ... are constrained to produce designs which are copies of the communication structures of these organizations
— M. Conway
Things achieving company objectives
Things I want ongoing
investment in
Definable problem that will exist into the future
that you can empower a product team to solve
Current state architecture
Future state architecture
Provides an understandable path
from the current state to the future state
Current state architecture
Future state architecture
Helps justify the technical roadmap
Things I want ongoing
investment in
Current state architecture
Future state architecture
Things achieving company objectives
Things I want ongoing
investment in
A defined problem with an investment stream that can sustain an achievable technical roadmap
Too chaotic Too many processes
Introduce structure
Increase autonomy
We understand our customers and their painWe then come up with ideas for solutions
We then validate, qualify and quantify We then prioritise the ideas
We then deliver them to customers
We iterate. Even within each step
Customers
Ideas
Validate and
Prioritise
Deliver
Understand our customers: markets, segments and needs● Size markets and segments. Determine fit and decide our focus● Perform User research to define customer needs
Come up with ideas for solutions to customer pain points● Pick pain point to solve. Describe our solution and how it’s better than
alternatives
Validate, qualify and quantify the customer pain point and how well our solution solves it
● Solution interviews, paper prototypes, HTML prototypes● Use cases and solution requirements● High level technical design and sizing● Value-cost scoring, prioritisation and roadmapping
What we do at each step
Work in cross-functional teams to deliver value to our customers● Detailed user stories meeting definition of done● Complete screen designs for key user flows [placeholder?]
Beautiful accounting software
The future ... can’t be predetermined. Distribute planning and control to those who can understand and react to the end results.
— Michael Kennedy, Product Development for the Lean Enterprise
Beautiful accounting softwarePods
Product Managers
Chief Product + Platform Officer
GM of Product portfolios
Provide contextDistribute control
Clarifying responsibilities
● Each Product manager will have a budget for FY17
● They provide capacity requirements to Tech lead
● Tech lead is responsible for any Dev or QA recruitment
● Product manager is responsible for any PO recruitment
Recruitment
Am I successful if I am doing as little as possible?
● The right organisational structure with the right people
● Support them by increasing empowerment or introducing structure when required
● Invest to support your product strategy and technical roadmap
● Provide context and distribute control
How
