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WHAT IS CO-OP FORTNIGHT?
• Every year hundreds of co-ops and organisations across the UK work
together to promote co-ops during Co-op Fortnight (22 June to 5 July,
2020).
• This year, we want to harness some of the new co-operation we’ve seen
during the coronavirus pandemic to change society for the better.
• Co-ops are businesses built on values. We do business the right way. It’s
in our DNA. Every day.
• Now we’ve seen what can happen when we ALL co-operate. Let’s build
something better together.
• Let’s #KeepCooperating
GET
INVOLVED
HOW CAN WE GET INVOLVED?
There’s lots of ways you get encourage people to #KeepCooperating
• Share stories of co-operation on social media
• What lessons have been learned? How can we do things differently in future?
• Share our campaign video and podcast
• Tell people about the co-op values and principles
• Talk about co-operative solutions to rebuilding the economy
Visit www.uk.coop/fortnight for more information
CAMPAIGN
RESOURCES
CAMPAIGN RESOURCES
This pack outlines the FREE resources that are available to you to
help promote your own Co-op Fortnight activity including:
• Campaign video
• Podcast episode
• Digital poster artwork
• Digital assets for social media and websites
• Sample social media posts and key messages
CAMPAIGN
VIDEO &
PODCAST
CAMPAIGN VIDEO AND PODCAST
• The 2018 video has been watched over 100,000 times!
• If your co-op would like to star in the 2019 campaign film, send us a short video of your co-op. Submissions will be edited to create an inspirational film featuring a diverse range of members.
• You don’t need fancy camera equipment. There’s guidance on the type of content we’re looking for at www.uk.coop/fortnight/video
• We’re creating a short video featuring different co-ops, their hopes
for a future of co-operation and a call for people to
#KeepCooperating
• A new episode of our podcast More Than a Shop will include
interviews with co-ops on their response to the COVID-19 crisis
• The film and podcast episode will launch on social media on 22
June, please retweet and share during Co-op Fortnight
• Follow us @CooperativesUK for regular updates
DIGITAL
RESOURCES
DIGITAL GRAPHICS & LOGOS
Download the following from www.uk.coop/fortnight
• Ready made graphics for social media and your website
• Customise our graphics with your own photo and messages of co-operation.
Let us know if you need help creating graphics – send in your photos to
• Artwork for the ‘Proud to be a Co-op’ and ‘A Co-operative World’ posters
which illustrate the co-op values and principles
• Logos in various formats
SOCIAL MEDIA GRAPHICS
LOGOS
There are 20 variations of the logo available as png and jpeg files available to download,
including white on transparent background to place on your own designs
POSTER ARTWORK
SAMPLE SOCIAL MEDIA POSTS
Tweet about your Co-op Fortnight activity using #KeepCooperating Here are some examples:
• Let’s build something better together. This #CoopFortnight (22 June to 5 July) we’re asking everyone to #KeepCooperating
• We’ve seen what happens when we ALL co-operate. Let’s not lose it. This #CoopFortnight (22 June to 5 July) we want you to #KeepCooperating
• We’ve been <insert details of your activity during the pandemic>. Co-operation is in our DNA. Please join us to #KeepCooperating
• So many inspiring stories like <insert local story / your co-op activity> have come out of this current crisis. There are lessons to be learned for the future. Let’s all #KeepCooperating
• What lessons have we learned from COVID19? Co-operation is more important than ever. Please #KeepCooperating
KEY MESSAGES
• During the COVID19 pandemic, we've seen some inspirational stories of co-
operation.<Insert local stories of co-operation / information about your co-op’s
activities>
• Positive lessons are being learned during this crisis, and we want to harness this new
culture of co-operation to change society for the better.
• Co-ops are businesses built on values. We do business the right way. It’s in our DNA.
Every day. <insert examples from your co-op>
• During Co-op Fortnight (22 June to 5 July 2020), we’re encouraging everyone to
#KeepCooperating
• We’ve seen what happens we ALL co-operate. Let’s build something better together.
Let’s #KeepCooperating
THANK YOU
THANK YOU
• This is YOUR Co-op Fortnight
• Help us to change society for the better by encouraging everyone to
#KeepCooperating
• Thank you for getting involved. And the part you’ve played during the
recent crisis.
• If you have any questions or if you would like us to create graphics using
your own photos please email [email protected]
• Please stay safe!
SPONSORS
Co-op Fortnight is organised by Co-operatives UK, sponsored by some of the UK’s largest
co-operatives and brought to life by co-ops across the UK