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WHAT WE KNOW

WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

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Page 1: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

WHAT WE KNOW

Page 2: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

TIT for TAT

The most effective negotiation

strategy is very simple

Page 3: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

“Dancing” is inevitable

Some rules of thumb

Page 4: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

Who should blink first?

The anchoring effect

• Is the population of Iraq more or less than 5M?

• What is the population of Iraq?

Page 5: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

Who should blink first?

The anchoring effect

• Is the population of Iraq more or less than 100M?

• What is the population of Iraq?

Page 6: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

What level of offer to make?

ZOPA

INSULT

ZONE

CREDIBLE ZONE

ZOPA CREDIBLE ZONE

INSULT ZONE

0K

Party A

100K

Party B

Page 7: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

What level of offer to make?

The Insult Zone First Offer

INSULT

ZONE

*5K

CREDIBLE ZONE

ZOPA CREDIBLE ZONE

INSULT ZONE

0K

Party A

100K

Party B

Page 8: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

What level of offer to make?

Credible Zone First Offer

INSULT

ZONE

CREDIBLE ZONE

*15K

*25K

ZOPA

*32K

*32K

CREDIBLE ZONE

*59K

*41K

INSULT ZONE

0K

Party A

100K

Party B

Page 9: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

Making more than 1 offer

Cons:

• Decision deferral

• Avoidance

• Option devaluation

• Non-compensatory decision making

• Dissatisfaction/regret

Page 10: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

Making more than 1 offer

Pros:

• Contrasts – allows comparisons to be made

• Extreme aversion – people avoid the extremes

Page 11: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

Aspiration level

• The higher the better

• Women do worse

Page 12: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

Flexibility with numbers

• Global – specific

• %

• Ranges

• Beginning with a particular digit

• As a measure of progress

• Splitting the difference

Page 13: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

Flexibility with numbers

Defendant Plaintiff

Court docs

Pre-conference

1st offer at conference

Deadlock

0

20K

30K

30K (says won’t bid against himself)

200K

175K

150K

150K (says won’t budge)

Page 14: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

Creating vs Claiming Value

Creating value:

• Similarities and differences

• Co-operative/interest based approaches

• Power of empathy - demonstrating understanding without agreeing

Page 15: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

Creating vs Claiming Value

Claiming value:

• Positional approaches

• Power of assertiveness - being robust when appropriate to challenge or encourage reflection

Page 16: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

Loss Aversion

• Losses loom larger in people’s minds than do gains

• If a party considers that they are losing something, more is required to compensate them/persuade them

• Change a party’s reference point - demonstrate gains that will be made from the proposal

Page 17: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

Loss Aversion

Which proposal do you prefer?

• Plan (1) will lead to a loss of 2 out of 3 jobs at the plant

• Plan (2) will have a 70% chance that 1 of the 3 jobs at the plant will be saved

Page 18: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

Reasons for impasse

• Information

• Relationships

• Values

• Structural inequality

• Rights

Page 19: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

Creating the right “emotional environment”

• Express appreciation

• Build affiliation

• Respect autonomy

• Acknowledge status

• Identify fulfilling roles

Page 20: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

BATNA and WATNA

• Assess offers on the table

• Be open to reason – closed to pressure

Page 21: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

Be creative!

• Analogy - concepts/ideas from other fields

• “Role reversal” (put yourself in their shoes)

• Challenging assumptions

• Brainstorming alternatives

• Reframing the problem

• Taking the perspective of the wholly unconstrained actor

• De Bono’s “six hats” technique

Page 22: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

Beware of “Negotiation Bias”

• Over-confidence– test openness to disconfirming info

• Over-commitment– avoid extreme opening positions– ignore “sunk costs”

• Narrow/short-term focus– consider long-term implications

• Reactive devaluation– test reactions before offers are placed on table

Page 23: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

Old DilemmaDealing with tactics

• Don't panic!• Recognise the tactic• Name the strategy being used• Pre-empt tactics e.g. check authority before

negotiation starts • Identifying common goals in an attempt to

engage in problem solving• Reality test to identify weaknesses• Ask for reasoning - “why..?”

Page 24: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

How do QLD lawyers negotiate?

The Legal Negotiation Project:

• Launch February/March 2008

• Negotiation simulations late March-May 2008

• Invitations to all QLD solicitors and barristers

• Work in teams of 2 - against another pair

• Interaction with clients, teamwork and preparation

Page 25: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

How do QLD barristers negotiate?

The Legal Negotiation Project:

• An interactive IT component – lawyers can seek instructions, provide client with legal advice and seek settlement instructions

• Case study will include an ethical issue – Ian Hanger QC will settle

• Compare with “documents only” arbitrated decision – Ian Callinan QC will give

Page 26: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

How do QLD barristers negotiate?

The Legal Negotiation Project:

• Each simulated negotiation will be followed by a personal debrief - 3 hours

• Anonymised results will be published

• Awards will be given

• CLE points applied for!

Page 27: WHAT WE KNOW. TIT for TAT The most effective negotiation strategy is very simple

WHAT WILL WE KNOW?