Williams - Project Proposal

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Tynisa Williams

Dr. Shumack

10 Nov 2010

FNDS 6243

Chapter 8 Homework

Proposal to Produce Online Prescriptive Instructional Program

Mastering Math

Introduction

Studies have shown a necessary cause between school performance and self-esteem. This means

that poor performance in school causes low self-esteem, yet low self-esteem does not cause poor

performance in school. Many students show poor performance, especially in math, because that

cannot keep up with the pace of the class and gradually lose the necessary skills needed to

progress in the subject. There is a need for a program that will allow students to learn at their

own pace and learn the information necessary to improve performance. The LeNetta Banks

Group deals with self-esteem and assists their clients by identifying resources to help students

develop a high degree of self-care.

TyEdTech Solutions is proud to present this proposal to produce Mastering Math, a

prescriptive instructional program that will allow students to learn math lessons at their own pace

and achieve math success. This proposal is an overview of the program that we think will be an

excellent tool that the LeNetta Banks Group can offer to their clients and includes our approach,design, schedule and budget, and our qualifications.

Project Definition

Mastering Math will serve as a product that the LeNetta Banks Group will offer to their clients as

a tool to improve math comprehension, school performance, and consequently self-esteem.

Performance and deficiency in math will be prescribed by the students teacher. From that point,

the students will get an individual profile and be assigned lessons to take in the program. In the

past, when working with students, the LeNetta Banks group worked with students on study

habits and describing what changes the student could make to improve their grades, such as go to

tutoring or having a parent or older sibling review work. Now, a specific program can beprescribed that would take some of the guesswork away from the students and they can get

started immediately. The student will be empowered to help themselves which will also increase

confidence. This will also be beneficial to those students who do not have the assistance at home

to help them.

TyEdTech Solutions has in mind an online program that appeals to students, is fun and

exciting for the student, and is easy to navigate. Students will benefit as well as parents. The


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advantage the Mastering Math has over its competitors is that it is modernized, contains lessons

with easy to follow step-by-step instructions, and is designed with students in mind. Mistakes

from the past include programs created that focused on the standards and not the students. There

are similar products on the market; however, the most prominent program was created in 1998.

A success review could not be found except by the company that produces the product. The

environment is very open to receiving a program such as Mastering Math.

In the future, there is room for growth of the program to include companion products.

The growth of the program will be determined by the success and feedback of the first set of

students that are prescribed the program. Companion program can include additional lessons for

different grade levels, workbooks and worksheets, an e-course attachment, and eventually an

adult version of the product that will be available for college students.

Project Goals

TyEdTech Solutions goal for this product is an 80% success rate for all students

completing the course. Success will be determined by scores on the pretest.Supplementary goals for the product include an improvement in the students math scores

by at least one letter grade and improvement in state testing scores. Acceptance of the

goals will of course be reviewed by the client. Determination on whether the students

have learned the content will be seen in posttest scores. If student is not able to complete

the posttest after the lesson, they will be able to review with their teacher or will review

the lesson again.

Audience Description

The audience for the product will consist of 7th grade students ranging in ages from 12 to

15 years. The students reside in the state of Alabama and speak English are their firstlanguage (future program development will include lessons in Spanish and other

languages further in the future). Students will not be required to take the training but will

definitely be motivated.

Student attitudes will range from fearful to embarrassed, complacent, and

apprehensive at the start of the program. By the time they are finished, those attitudes

should change to feelings of comfort, confidence, and most of all less fearful. Average

level of education is 6th grade and average reading level is 5th grade for the students using

the program. Student needs will be assessed before beginning the program. Special

consideration will be given to those students with different learning levels and the

physically handicapped according to the regulations set forth by the Web Accessibility

Initiative. Color designs were also chosen with students disability levels such as dyslexia

and behavior disorders (BD).


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Product Description

Mastering Math is an online individually prescribed instructional program. What this

means is that students who are struggling in math will be designated by their teachers to

participate in the program. They will be prescribed topics that they need help with by the

teacher. The teacher prescribes lessons through their registered account. They will assign

the student and the lessons in the program. The student will then log into a student

account and take the lessons are assigned to their account. An assigned lesson will consist

of a pretest and then a video lesson on the topic. After completing the lesson, the student

will take a posttest and then complete a feedback questionnaire on the lesson and the test.

Lessons will vary in length from 5 to 15 minutes. There will be no time limit for

either the pre- or posttest. The format and information provided in the lessons are not

likely to change, though additional lessons may be added to the program. Length of time

a student sits to use the program is dependent on the time allotted by the teacher if the

program is used during school hours. Since the program will be available online, as longas the teacher has prescribed the lessons to the student, the program will be available for

the student to use at home as well.

The technical knowledge required to use the program will be minimal. The

student should be able to log in and from there, it will be press and play. The tests will

consist of any combination of multiple choice, matching, and text entry (fill in the blank).

There will also be simulations available that will demonstrate to the student how to view

a question and answer in the program.

No certification requirements are necessary for the program since all subject

matter experts (SMEs) on the project team are certified mathematics teachers. Pre- and

post-assessments will be incorporated as part of the program. Tutorials on the use of theprogram will be available. Performance tracking will also be part of the program. This

will allow the teacher to track the progress of their students. Parents will also be able to

track their childs progress. Results from performance tracking will have the ability to be

consolidated into reports. Time spent on lessons and correct/incorrect answers from tests

will also be available in a report.

Delivery Strategies

Delivery of the program will be through a standalone website. For optimal performance,

users should have Windows Vista, Windows 7, or Windows XP. The minimum platform

that can be used with this program is Linux. Macintosh computers will also be able to

utilize the program successfully. The connection speed should be 768 kbps or higher. The

program will support all platforms and browsers to include all operating systems, mobile

applications, and most software framework. The features and functions of the program

include registration, tracking, bookmarking, scoring, grade book, reporting, glossary,

index, feedback, contact information, and links to other resources.


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The site will be designed to be inviting, modern, and fun. The usability of the

program should appeal to the audience with colors to enhance student learning. Since all

lessons and information provided will be original, there wont be any coordination with

other materials. However, future paper material may be produced by TyEdTech Solutions

in the future.

Standard colors will be pale blue and pale pink. Overlay will be in blue/gray for

dyslexic students and call out buttons will be in red, orange, or yellow to call attention to

the information. Graphics will include simple animations, graphs, charts, illustrations,

and will be included for most screens (provided by instructional designer). Original

images for the program will be licensed. Photos will not be included. Audio will consist

of narration also provided by instructional designer in female voice. Video lessons and

tutorials will be originally produced and in .swf or .mp4 format. Licenses will be

acquired for videos as well.

TyEdTech Solutions ApproachDeliverable Task

Design document Will include information on:Executive SummaryLearning NeedsIndustrial GoalsAudience DefinitionDelivery EnvironmentGeneral OutcomesAssessment StrategiesContent Organization and Sources

Instructional StrategiesStandardsMediaEvaluation and Testing

Flowchart Program structure from opening page throughthe end of the program

Technical Specifications All platform, browser, and technical aspectsnecessary to run and view the program

Template Guide Each screen will follow a certain template asproduced in the template guide

Wire Frames/Story Boards A layout of the entire program page by page

with information included for the lessons, tests,and feedback. Will also include screens shotswith included content for a preview of howeach page will look

Style Guide Examples and layout of all included text,media file, and graphics used in the program toinclude font, color schemes, captions, andheaders.


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Prototype A complete replica of the program for onelesson that will take the user from the menu tolog in to taking a pretest, watching a lesson,taking a posttest, and providing feedback.

Formative Evaluation The program will be tested by members of the

project team. Necessary final corrections willbe made at this point

Production The product will be fully completed with alltests, content videos, storyboards, andgraphics/media to be included

QA Accurate implementation of the program willbe tested at this point.

Implementation The product will be presented to the client.

Standards

The program content will be based on the state of Alabama Course of Study (ACOS)

with objectives for certain lessons stemming from the Mathematics Curriculum Guide for

Autauga County reprinted from the ACOS Mathematics, Bulletin 2003, No. 4.

Schedule and Budget

We project a 4-5 week project cycle for the first installment of the program. Our expectation is

that successive additions to the program will occur within 8-9 weeks. We will collect

information from student, parent, and teacher feedback and improve our product accordingly. In

order to have the course up and running, see the table below for our proposed schedule:

Week Date Task/Deliverable1 Nov 9 Project proposal

2 Nov 12 Design document, technical requirements, client review

3 Nov 19 Production documentation, story boards, prototype, modifications,formative evaluations

4 Nov 26 Graphics, media production complete, quality assurance

5 Dec 3 Launch

Content is readily available. Each task accomplished will be reviewed by the client. Corrections

will be incorporated expeditiously. Since TyEdTech Solutions has a team that covers web design

and content editing, only one set of revisions will be allowed by the client free of charge. Anyadditional changes will occur at cost.

Assumptions

TyEdTech solutions will:

1. Assemble a team that has the necessary experience and qualifications to produce aprofessional and exemplary product.


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2. Provide a status update to the client in a timely and consistent basis.3. Maintain security of all files and obtain licenses on all original program content.4. Notify the client with any schedule or budget conflicts.

The LeNetta Banks Group and TyEdTech Solutions will:

1. Ensure that the program to be created and the schedule and design information planned isagreed upon by both parties and that the implementation of the program is to the

specification of both parties.

2. Work together to ensure that every stage in the production of the program runs smoothly.3. Ensure that the payment schedule runs according to plan.

The LeNetta Banks Group will provide:

1. Clear and concise expectations of the product.2. Timely reviews.3. A clear sign off process for each stage of delivery.

Based on the assumptions mentioned above, below are the estimated costs associated with

production of the product. This is a preliminary estimate and any changes to the costs will be

approved by the LeNetta Banks Group before an invoice is presented for payment.

Project Management $8,000Instructional Development 5,000

Graphics 4,400

Software/Programming 1,050

Web design/hosting 500QA 1,050

Total $20,000

Risks to Completion

Since content will be provided by the instructional designer, receipt of content will not be a

factor in timely completion. However, review and approval of information presented to the client

must be done in a timely manner as ensure that the next step in the process can go forward. That

being said, we recommend that the LeNetta Banks Group provide a point of contact that will

expedite review of the products presented and reply back to the project team manager within 3days. This point of contact should have the authority to approve or reject in the name of the

LeNetta Banks Group. If there are any circumstances on the project team end that will affect the

production schedule, we will notify the point of contact immediately. Together we can work to

make the best product possible for your clients.


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Documents

Williams - Project Proposal