Listing your Small Business Server 2011 Essentials Add-In for Discovery in Microsoft PinpointGuidance for Independent Software Vendors OverviewThis step by step guide allows ISVs who have specifically developed a SBS 2011 Essentials Add-in using the Windows Solution Server SDK to quickly and accurately list their SBS 2011 Essentials Add-in in Microsoft’s Pinpoint catalog for discovery by SMB customers and VARs worldwide and associate them with Windows Small Business Server 2011 Essentials. Pinpoint also powers the Windows Small Business Server website which allows customers to easily and directly find applications from the SBS 2011 Partner’s page. Customers will be able to find search and find your add-in applications when you associate it with SBS 2011 Essentials.

Listing PreparationBefore you can begin listing your applications you will need the following.

1) You must join the Microsoft Partner Network. Before you can begin listing your applications on Pinpoint, you must create an account with the Microsoft Partner Network (MPN) and create a descriptive overview for your company. It can take up to five business days for your new account to activate in Pinpoint after establishing your membership in the Microsoft Partner Network.

2) Already a member? If so, then you can proceed to create your profile in Pinpoint. If you are already a partner but are not listed on Pinpoint and believe you should be, contact the Pinpoint team.

Starting the Listing ProcessOnce you have joined the Microsoft Partner Network, are able to login to Pinpoint, and have completed your Pinpoint Profile, you can begin to list your applications for discovery by customers worldwide. This process takes about 8 steps and you can save your work as you progress.

8 Steps to Discovery

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Figure 1.0

Figure 2.0

In Figure 1.0, start by clicking on the “Dashboard” tab in the upper right hand corner highlighted by the orange circle.

In Figure 2.0, click on the “Edit Profiles” hyperlink in the upper left hand corner of the screen to move to the next screen.

© 2010 Microsoft Corporation. All rights reserved. Microsoft, Windows, and Windows Server are either registered trademarks or trademarks of Microsoft Corporation in the United States and/or other countries.

Figure 3.0

Figure 4.0

Figure 5.0

In Figure 3.0, click on the “Apps + Services” tab

In Figure 4.0, click on the “New” tab

In Figure 5.0, click on a radio button to select a language. Clicking on “Next” button on the bottom of the page will begin the creation of an application

© 2010 Microsoft Corporation. All rights reserved. Microsoft, Windows, and Windows Server are either registered trademarks or trademarks of Microsoft Corporation in the United States and/or other countries.

Figure 6.0

Figure 7.0

In Figure 6.0, click on all countries that support the language you wish to target that was selected in the previous screen. Click on the “Next” button when completed.

In Figure 7.0, you begin the process of actually naming your application(s) for discovery. All six fields require some entry to proceed to the next screen.

1) You must create a unique product name for all SBS 2011 Essentials Add-ins, even if the product name is already in use. The best way to have your add-in found for the SMB sector is to add “….. for SBS 2011 Essentials” to the end of “Application ……Name – For Internal Use Only” entry of your product name.

2) On the “Featured Platform or Program” drop down box select “Not applicable”

3) For “Listing Type”, select “Add-in”

4) Complete the “Version Number” & “Release Date” fields

5) In “Relevant Browse Categories” select up to 3 choices maximum.

6) After entering the “Relevant Browse Categories”, proceed to

© 2010 Microsoft Corporation. All rights reserved. Microsoft, Windows, and Windows Server are either registered trademarks or trademarks of Microsoft Corporation in the United States and/or other countries.

select the “Microsoft “Works with” Products and Technology” drop down box and select “Windows Small Business Server 2011 Essentials”.

7) If in doubt for “Applicable Industries”, select “General – Applicable to All”. You can select a maximum of 3 industries

Figure 8.0

Figure 8.0 - You’re almost there! This is the final screen where you request approval to publish your application. Only the first four fields are required to complete this screen but plan to complete everything. This may take some time to complete, so go ahead and use the “Save Draft”.

To return to editing your application profile, click on the “Dashboard” screen, then “Edit Profiles”, click on the “Apps & Services” button. Be sure that the “View Listings For” dropdown has one of the countries you selected from Figure 5., then move to the “Actions” button and select “Edit Details” and find your “Unlisted Draft” of your application for completion.

When this screen is completed, hit the “Submit for Approval” button.

© 2010 Microsoft Corporation. All rights reserved. Microsoft, Windows, and Windows Server are either registered trademarks or trademarks of Microsoft Corporation in the United States and/or other countries.