Windows Phone 7 : технологии , развлечения, бизнес. Обзор новой платформы и возможности монетизации

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Windows Phone 7 : технологии , развлечения, бизнес. Обзор новой платформы и возможности монетизации. Михаил Черномордиков. Эксперт по стратегическим технологиям Worldwide Field Strategy Manager. [email protected], twitter.com/ mixen. DT 109. Содержание . Обзор платформы - PowerPoint PPT Presentation

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Windows Phone 7: , , . Worldwide Field Strategy Manager [email protected], twitter.com/mixen DT 109

Windows Phone 7 Windows Marketplace Windows Phone 7 Windows Marketplace

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7A-GPS,Accelerometer,Compass,Light,Proximity5 , Codec acceleration256MB RAM , 8GB Flash GPUDirectX 9 accelerationCPUARMv7 Cortex/Scorpion | Back, Start, Search

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11/17/2010 2:00 PM 2007 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

14Expression Blend for Windows PhoneLook and Feel

11/17/2010 2:00 PM 2007 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

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Modern XAML/event-driven application UI frameworkRapid creation of visually rich appsHTML/JavascriptMature, robust, widely deployedtechnologyHigh performance game frameworkRapid creation of multi-screen 2D and 3D games Rich content pipelineMature, robust, widely adopted technology spanning Xbox, Windows, and Zune

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11/17/2010 2010 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.18Tech Ed North America 2010Location servicesWiFi+ Accuracy- Power- Speed- Indoors- Accuracy+ Power+ Speed- Wilderness+/- Accuracy+/- Power+/- Speed+/- Urban areas

GPSCell towers

19Push notifications server-side APIs

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StartLaunching eventApp RunningUser Backs past first pageClosing eventUser invokes chooser or launcher, or presses Start to launch another appDeactivated event

11/17/2010 2:00 PM21 2010 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Application Lifecycle 222Restored app instanceApp RunningUser presses Start and launches your applicationUser completes chooser or launcher. Or user navigates back from other app to reach your appDeactivated event

Activated eventNew app instanceLaunching eventApp Running11/17/2010 2:00 PM22 2010 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Windows Phone 7 Windows Marketplace ,

Visual Studio Connections24Updates will be available at http://www.devconnections.com/updates/LasVegas_Fall10/VS ,

Visual Studio Connections25Updates will be available at http://www.devconnections.com/updates/LasVegas_Fall10/VS

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Windows 7 | Presenter ModeWednesday, November 17, 2010Microsoft Confidential28

-----------------PLEASE PRINT BELOW-------------------------------------------------------------------------------------------------------IDENTIFICATION CONFIRMATION INSTRUCTIONS1. All fields in the letter must be filled in completely.2. This letter must be signed with a handwritten signature by Steve Bell .3. This letter must include a photocopy of a government issued identification for Steve Bell .4. Digital signatures or stamped signatures are not acceptable. 5. Fax or e-mail the letter back to GeoTrust by Fax: 1-650-237-8871, or Email: [email protected] --------------------------------------------------------------------------------Date:Order number: 23331 Dear Sirs, I understand that Geotrust, Inc. received a request to verify certain information for my application to the Windows Phone Marketplace.I am the contact listed in the request. This letter serves to confirm my identity as submitted for inclusion in my Publisher ID.******* Place Photocopy ID here *******I confirm and warrant that this is an unaltered, exact copy of my Driver's License or Passport.Print Name: Steve Bell ID # _____________________________Exp. Date: _____________State of Issuance: __________________Signed: __________________________Date: _____________--------------- END LETTER CONTENT ------------ Monday,August31,2009Order number: [Order Number]

Dear Approver,

GeoTrust is a verification and authentication agency employed by Microsoft to confirm the accuracy of the information you provided to Microsoft during your enrollment for a Microsoft Windows Marketplace for Mobile Publisher ID. We were unable to verify your organization: [Company Name] as current/active through any of our approved online registration databases. We will need this documentation to process your request.

Acceptable documents include:

A. Valid Business License or Business Registration documentB. Articles of Incorporation or Certificate of IncorporationC. Articles of Organization or FormationD. DBA (Doing Business As), Fictitious Business Name, Trade Name, or Assumed Name registrationF. Charter Documentation (For Banks, Universities and Government Agencies) These documents must show proof they have been properly filed by the appropriate government, state or county authority.

If you have this type of documentation please fax it to 1 (650) 237-8871. You may also attach the documentation to an email addressed to [email protected]. Please include your order number in all communications with GeoTrust.

We will accept a company D-U-N-S number as acceptable proof of registration. A Dun and Bradstreet D-U-N-S Number is a unique nine-digit identification sequence, which provides unique identifiers of single business entities, while linking corporate family structures together.

US Companies: You can obtain a DUNS number if you are located in the United States by calling (800) 333-0505.

International companies: You can find information about obtaining a DUNS number at https://www.dnb.com/duns_update and clicking on "What is a DUNS number?"

Whats next?

Once we receive your document, we will review it for accuracy against your registration details. If your organization is validated, then we will research for a company telephone number. If you do not have a publicly listed telephone number, Please fax or e-mail the following documents to the contact information below:

1. A faxed copy of a recent telephone bill showing the Organization Name: [Company Name] and telephone number for us to use to complete the Verification Call with the Corporate contact. The bill must be dated within 6 months.

2. If you do not have a telephone number that can be publicly located or provided, the following template letter will take the place of the telephone verification. The template letter will require the Corporate Contact to have their signature notarized.

If you have any questions, please feel free to contact us via live chat at https://www.geotrust.com/support/index.asp

On behalf of your Microsoft Windows Marketplace for Mobile application, your prompt attention to this matter is greatly appreciated!

Regards, GeoTrust Customer SupportEmail: [email protected] Fax: 1-650-237-8871

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Windows 7 | Presenter ModeWednesday, November 17, 2010Microsoft Confidential37 POLICY VALIDATION Microsoft

MARKET VALIDATION TECHNICAL VALIDATION

http://go.microsoft.com/?linkid=9730558

Marketplace [email protected] $200 FAQ

Windows Phone Microsoft confidential. Windows Phone 7 Windows Marketplace Windows Phone 7 @ MSDN

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Windows Phone 7: , , . Worldwide Field Strategy Manager [email protected], twitter.com/mixen DT 109