Change Brings With It Opportunity BUT...

Quality Service Price Flexibility After Sale Service Presentation / PerceptionHow Do We Handle Problem

Parts??? This Is Our Biggest Opportunity To

Impress

If We Can Double Our Share Of The Pie We Will Double The Volume In Our Industry And Just Have 6% Of The Total, so; Who Is Our Competition? Is It The People In This Room? OR...

But What About The Pie? Is That The Right Size Or Can / Should It Be Bigger?▪ We Have Two Challenges Or Opportunities1.How To Take A Bigger Bite Of The Pie?2.How Can We Grow The Pie?

Remember – “You Don’t Know What You Don’t Know!” How Big Can The Pie Be?

We Are Trying To Winning The Battle NOT the War

I Think To Win The War We Need To;1. Differentiate Our Product2. Show Strong Leadership In Our Business And For

The Industry to Follow3. We Must Deliver Consistently – Reputation,

Integrity...4. We Must Build Trust In Our Product5. We Must give Our Customers A Great Experience

▪ More So When Things Go Wrong!6. We Must Embrace Change And Its Opportunities

Firstly, I Struggle With The Concept Of Trying To Get All The Industry To Achieve This Altogether “You Can’t Drive A Car With A Committee!”

BUT, We Can, One By One, Deliver A Great Experience To Our Customer, Every Day

We Can Delight The Customer And Show Clear Leadership

We Can And Must Build Trust We Can Support Each Other To Enable This

How Do You Begin To Eat An Elephant?

One Small Bite At A Time!

Let’s Start The Journey Today