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WISCONSIN’S LUXURY LEADERSShorewest is the established leader with a reputation for our expertise in marketing the finest homes. Our marketing goes beyond local — it gives your property exposure to a worldwide audience of affluent consumers through hundreds of global affiliates and international real estate partners, including WallStreetJournal.com, HGTV, FrontDoor.com, Countrylife.co.uk, and LeadingRE.com — the exclusive site of Leading Real Estate Companies of the World®. This international network allows Shorewest to find buyers from all around the globe.
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Southeastern Wisconsin Homes over $500,000 Sold Units 2017
LUXURY MARKETINGGiving our sales associates the tools they need to tell the Shorewest Luxury Portfolio story is a critical part of capturing the luxury market. Properties listed at $600,000 or above are automatically part of the Shorewest Luxury Portfolio experience. We have a tiered marketing program based on listing prices of homes.
From beautiful custom full-color postcards on our luxury listings sent to affluent homeowners in the area, to a luxury portfolio yard sign identifying the property as luxury, to marketing it on luxury property websites, our exclusive program gives your fine home the marketing it needs to be seen and appreciated.
Feels Like Home 10238 North Range Line Court, Mequon
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You will feel the welcoming warmth of this home the moment you enter! The
stunning Petra-slate foyer, open staircase and warm, knotty-pine floors are a first
taste of what the four-bedroom, two and one-half bath colonial has to offer.
Classic beauty, fine quality and wonderful features can be found throughout.
The custom kitchen, once featured in M Magazine, includes a built-in china
cabinet and pantry, warm beaded cabinetry, large island and charming dinette.
The comfortable family room has a beamed ceiling, wall of windows and gas
fireplace with stone surround flanked by built-in bookcases. Retreat upstairs to
the lovely master suite, which features its own fireplace and an updated bath
with slate shower and whirlpool tub. The second-floor laundry room is an added
convenience. The busy family will appreciate the lower-level media room and
office, handy mudroom with built-in kennel and three-car garage. Welcome
spring with the new brick patio that offers lovely views of the neighborhood
pond. Groomed nature trails are close by! Newer roof, freshly painted exterior and
many amenities… but most of all, it is “home.” $679,900
10238 North Range Line Court, Mequon | callpeggy.shorewest.com/1515877
Call or Text our Hotline: 262.814.1400 + PIN 07613
Peggy Anderson262.613.3333
callpeggy.shorewest.com
HomeYou’re always at
with Peggy
Feels Like Home 10238 North Range Line Court, Mequon
Feels Like Home 10238 North Range Line Court, Mequon
Feels Like Home 10238 North Range Line Court, Mequon
Feels Like Home 10238 North Range Line Court, Mequon
SHOREWEST LUXURY PORTFOLIO MAGAZINEOur elegant Shorewest Luxury Portfolio Magazine remains one of our luxury marketing program’s signature elements. This full-color catalogue showcases Wisconsin’s finest homes and estates for sale. Editions are published twice annually — Spring/Summer and Fall/Winter — and inserted in the April and October issues of MKE Lifestyles, reaching over 103,000 high-end homes in the greater metro-Milwaukee area and into Milwaukee Magazine, reaching over 40,000 readers. We mail another 5,000 copies to high-end homeowners in the outlying areas and our Chicago-area CEO list.
MAGNIFICENT LAKE MICHIGAN
HOME IN WIND POINT
See more on page 5
Additional points of distribution for the Shorewest Luxury Portfolio magazine include:
• All 23 Shorewest sales offices plus our Support Center, Wisconsin Mortgage Corporation and Heritage Title Services.
• Magazines are also distributed through Shorewest’s Relocation Services Division to qualified in-bound executive transferees — and are mailed out to other relocation departments in our global network through the Leading Real Estate Companies of the World®.
• Shorewest.com also features an online version of the current magazine.
• All participating sales associates receive copies of the issue for their personal distribution to qualified prospects.
• A personal copy is mailed to all home sellers with properties featured in the magazine.
LUXURY PORTFOLIO: A NETWORK OF FINE PROPERTY EXPERTS
VERO BEACH, FL | $8,875,000
luxuryportfolio.com
$55 Billion More Home Sales Than Our
Closest Competitor
Volume shown in billions of dollars
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For informational purposes only. Based on available data for average sales units per agent and average sales prices per firm. In compiling this report, LeadingRE relies on third party sources including REAL Trends National Network 2018 Totals Final Report and REALTOR® Magazine 2017 Franchise Report. LeadingRE is not responsible for the accuracy of third party data.
We deliver access, insights and sophisticated guidance to discerning clients around the world.
As the luxury division of Leading Real Estate Companies of the World,® we are connected to the very best independent property brokerages in cities around the globe. Over $372 billion dollars in property sales are handled within this network each year.
Our network connects us, and you, to the luxury experts and buyers in 800+ major cities from Bangkok to Barcelona — not just within one brand or company, but among the most well-known leaders in each market. These relationships generate thousands of client introductions and sales each year.
Luxury Portfolio & LeadingRE LeadingRE
130,000 ASSOCIATES
WORLDWIDE
565 BROKERAGES
AROUND
THE WORLD
6 CONTINENTS WITH
MEMBER COMPANIES
CHICAGO, IL | $12,500,000
luxuryportfolio.com
THE RIGHT RELATIONSHIPS GLOBALLY
Over three million affluent consumers visit our flagship website, luxuryportfolio.com, every year to browse in a setting dedicated solely to significant properties. These are high-net-worth buyers, not dreamers. They have liquid assets of $10.8 million and57% own a second home. In the U.S. alone, luxuryportfolio.com curates more properties priced over $1 million than any other luxury property website.
SOMERSET WEST, SOUTH AFRICA | R30,000,000
LUXURYPORTFOLIO.COM VISITORS PLANNING
TO SPEND $1M+ ON THEIR NEXT HOME:*
$10.8 MIN LIQUID ASSETS
57%OWN A SECOND HOME
YOUR PROPERTY WILL BE TRANSLATED INTO:
9LANGUAGES
60+ CURRENCIES
*According to YouGov Affluent Perspective; Website Visitors from the USA
luxuryportfolio.com
REACHING HIGH-NET-WORTH BUYERS
luxuryportfolio.com
HIGH PROFILE MEDIA PROMOTIONOur marketing is meant to produce results, which is why we track the performance of everything we do — and share the results with you.
Our proprietary LuxeAnalytics™ application gives you a real-time view into where your property is reaching potential buyers.
Our advertising relationships with media outlets like the Wall Street Journal, Juwai, the leading real estate media property in mainland China, and our own Luxury Portfolio magazine, which is distributed in over 70 countries and mailed directly to our agents’ top clients, provide a powerful and exclusive mix of promotion for your property.
Sophisticated marketing tools leverage online advertising technology to retarget potential buyers who view your property.
MASSAGNO, SWITZERLAND | FR15,000,000
GLOBAL MARKET GUIDE
TOP TIPS FORLUXURY BUYERSELEVATED LIVING IN KUALA LUMPURARTISAN: TURMERIC
L U X U R Y L I F E S T Y L E luxuryportfolio.com
luxuryportfolio.com
LUXURY IS OUR BUSINESSA property such as yours requires a tailored approach to pricing, marketing and negotiation. Luxury Portfolio represents a level of expertise that gives you the confidence that comes from working with the very best.
We research and track the latest trends in luxury to help us understand how to position your property and effectively reach today’s affluent consumer. A sound advertising and marketing plan requires knowing your buyer, and we know them better than anybody.
“OUR AGENTS ARE THE MOST
SUCCESSFUL; WITH MORE
AGENTS IN OUR
NETWORK RANKED IN
THE TOP 1,000 IN THE UNITED STATES THAN ANY OTHER REAL ESTATE
BRAND.”*
BOCA RATON, FL | $5,995,000
*According to Real Trends, the real estate industry’s leading independent research firm.