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www.goodcopy.comPublished by Goodcopy Visual Communications 110 Hamilton Street New Haven, CT 06511

How to reach us:

Phone

Local: 203.624.0194 Toll Free: 1.888.GOODCPY

Fax

203.624.3609

Email

Letters to the editor: edie@goodcopy.com

Customer Service: arleen@goodcopy.com

Trivia question answers: edie@goodcopy.com or call 203.624.0194

Web

Visit our web site: www.goodcopy.com

110 Hamilton StreetNew Haven, CT 06511

203.624.0194203.624.3609

info@goodcopy.comwww.goodcopy.com

Melissa McCarthy, the Emmy-winning star of TV’s Mike and Molly, was born August 26, 1970 in Plainfield, Ill. After working as a stand-up comic in New York, she moved to Los Angeles, where she became a member of the legendary comedy theater the Groundlings. She made her acting breakthrough as Sookie on Gilmore Girls, and later achieved major success in the 2011 comedy hit Bridesmaids. In addition to acting, she and her husband Ben Falcone have two children and started the production company On the Day.

Pillsbury Grilled PizzaPillsbury refrigerated classic pizza crustMozzarella cheesepizza sauceoregano seasoningcanola oilpizza toppings (your choice)

Preheat your grill. Unroll the pizza crust dough onto a large piece of heavy-duty foil that is greased well with cooking spray. Coat the grill rack with canola oil. Invert the dough on the grill rack and peel back the foil. Cook until the bottom of dough is golden brown. Then flip for another minute or two. Turn down the grill to add cheese, sauce, seasoning, and toppings. Cook until cheese is melted. Slice into small squares and serve hot.

Graphic Design (the term being first coined as such by William Addison Dwiggins in 1922) is defined as the visual design of content. It involves selecting and arranging visual elements such as typography, images, symbols, and colors — to convey a message to an audience. Sometimes graphic design is called “visual communications.”

Today’s graphic designers typically use desktop publishing software and techniques to achieve their goals.

Common uses of graphic design include identity (logos and branding), publications (magazines, newspapers and books), print advertisements, posters, billboards, website graphics and elements, signs and product packaging.

The design of any promotion must incorporate the marketing objectives and strategy, the production capabilities, and the budget limitations of the advertiser. Every ad, flyer,

website – every design execution – communicates. What does yours say? Hopefully, it communicates a powerful, memorable and actionable message.

If you’re not sure, talk to us. Our talented designers have scored us some shiny awards from PrintInternational. But what you’ll

really appreciate is that they’re whizzes at developing compelling visuals that convey marketing messages in bold, impactful ways.

Our graphics department can develop your concept into a high

quality design and create anything from business cards to annual reports. Get results with marketing material that is powerful and effective.

If you need help building rapport in your print marketing materials, remember our creative team is here to assist. Give us a call today at 203-624-0194.

Graphic Design

Don’t Miss Out —

Our SummerWeb Site Design Sale

Ends August 31st!

Call us today to find out more!

“Whoever is careless with the truthin small matters cannot be trusted

with important matters.”

— Albert Einstein

Edie & Lou Goldberg

Follow us on Facebook & Twitter • 203.624.0194 • Family owned & operated. Our roots are here – not our branches!Goodcopy Visual Communications • Exit 2 off 91 South & Exit 48 off 95 South • 110 Hamilton Street • New Haven, CT 06511

terrific trivia

top 10 list

wellness

b Visit us at www.goodcopy.com to see the many ways we can help you.

The first five callers with the correct answer to this month’s trivia question will receive $10.00 off any new order of $50 or more. Please present your confirmation letter with your order. Not valid with any other coupons or offers. So, put on your thinking caps and call 203.624.0194.

Q: What is a flat image that can be displayed in three dimensions?

July 2015 Answer:

Q: What color is a polar bear’s skin?

A: Black

Gutenberg’s Army ©

Ben’s friendsReduce Stress at Work

Here are a few tips to reduce workplace stress and focus on the one thing that’s always within your control: you.• Don’t overcommit yourself. Drop meetings and tasks that aren’t truly necessary.• Prioritize your day and work on high-priority tasks first. Break large projects into small, more-manageable tasks. • Plan regular breaks and get away from your desk to help clear your mind. • Delegate whenever possible and let go of the desire to control.• Meet challenges with humor. When used appropriately, humor is a great way to relieve stress in the workplace.• Set realistic goals and do your best to meet them every day. Realize that no project, situation, or decision is ever perfect. Stop trying to attain perfection. • Declutter your desk. Organize piles of papers, file important items, and make daily to-do lists you can stick to.• Connect with your coworkers and develop friendships so you have someone to talk to. Avoid negative coworkers and office gossip, which can increase workplace stress.

Your cooking habits represent the biggest potential for energy savings in the kitchen. Here are a few tips for green cooking: • Covering a pot of water will bring it to a boil in half the time it takes uncovered. • Clean the grease catchers under burners since the shiny surface reflects heat and reduces cooking time. • Use the smallest pan necessary to minimize heating requirements. • When baking, use cast-iron, ceramic, or glass cookware to retain more heat and speed cooking time.• When boiling, use as little water as needed to do the job.• Don’t peek in the oven—the temperature drops 25 degrees every time you open the door.

Green Cooking

— The bad news is time flies. The good news is you’re the pilot.

— Be somebody who makes everybody feel like a somebody.

— If it doesn’t challenge you, it won’t change you.

— The length of a minute depends on your place at the bathroom door.

1. Reebok 1895 2. Adidas 1924 3. Nike 1964 4. Gatorade 1965 5. MSG 1969 6. ESPN 1979 7. Sky Sports 1991 8. EA Sports 1991 9. Under Armour 1996 10. Yes Network 2002

Longest-Running Sports Brands

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Connecticut Still Revolutionary Campaign At A Glance“Still Revolutionary speaks to

Connecticut’s deep roots in the founding of this country and reminds us that we still have that independent, revolutionary spirit. For centuries we have been the home of literary greats, innovators and natural wonders — an incredibly diverse array of products and talent, all right here in Connecticut. We are a beautiful state, and we are very proud of our history, even as we look toward our future. It’s time we did a better job of telling that story.” said Governor Malloy.

Connecticut’s brand identity, still revolutionary serves as a rallying point to help build pride among residents and bolster the state’s reputation as a business and tourism destination. 

Just as it has for centuries, Connecticut remains a haven for original ideas and fresh thinking. A magnet for dreamers and doers, the state blends the old and

historic with the young and energetic to create an inspiring dynamic – one that motivates people to experience new things, defy convention and blaze their

own trails.Check out summer

activities: Outdoor dining, summer festivals, kayaking, trips to the beach – there’s absolutely nothing better than summertime fun. One of the best parts about Connecticut? The proximity of activities to each other allows you to build your perfect getaway to encompass a multitude of experiences – so don’t limit yourself!

For more information on Connecticut’s revolutionary past and

present visit www.CTvisit.com. Phone: 888-CTVisit (288-4748). For information on Connecticut events, trip ideas and exclusive deals, become a fan of the Visit Connecticut Facebook page and follow on Twitter @CTvisit.

Visual CommunicationsYou may have noticed our recent name

change from Goodcopy Printing and Digital Graphics to Goodcopy Visual Communications.

Goodcopy is a visual communications partner offering a complete line of services including print, mailing, promotional needs, graphic design, web design and maintenance, email promotion and more.

Let our knowledgeable, experienced and friendly staff help you with all your needs. We’re a family-run company that understands business like we know family. Some relationships, we’re proud to say, go back more than 47 years. Many customers are as committed to their Goodcopy sales representative as we are to them.

Bring Your Ideas to LifeYour posters, presentations, and printed

media represent you and your business. Promotional print and mailing generates ROI only if it gets noticed. High impact graphic designs help pull prospects to read your marketing message.

Goodcopy strives to be the single source for all your graphic design, printing, and promotional needs.

We make you look good on the web too – Your website is a unique digital presence that should welcome your audience with an eye-catching, user-friendly experience. Our design team can help create or tweak your site for maximum results. We offer a full-range of services from domain registration to design, hosting, e-commerce, and maintenance.

Already have a design? Send your electronic files to us with confidence! As our client, you can rely on us to address and meet your promotional and business communication requirements. Collectively, our staff has decades of experience in all phases of printing, production management, finishing, direct mailing, and cross-media marketing.

We provide competitive pricing, knowledgeable customer service, and on-time delivery – offering you the finest standard of quality and service in the industry.

Our award winning graphic design team can help develop your creative art from concept to delivery. We have the equipment, expertise, and staff to ensure your projects are done right – on time and on budget. Give us a call today at 203-624-0194.