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WorkInCulture E-learning Crash Course Series Delivering common and critical business skills to your organization Planning a Successful Business Marketing: It’s Just Another Conversation Managing People Coming March 2014… Project Management Financial Planning WorkInCulture 27 Carlton St. #304 Toronto, ON M5B 1L2 416.340.0086 [email protected] Twitter: @WorkInCulture Facebook and LinkedIN: /WorkInCulture

WorkInCulture E-learning Crash Course Series · WORKINCULTURE,E-LEARNING,COURSES,|,MANAGING,PEOPLE,1! 27 Carlton St – Suite 304 . Toronto, ON M5B 1L2 . (416) 340-0086 . [email protected]

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Page 1: WorkInCulture E-learning Crash Course Series · WORKINCULTURE,E-LEARNING,COURSES,|,MANAGING,PEOPLE,1! 27 Carlton St – Suite 304 . Toronto, ON M5B 1L2 . (416) 340-0086 . info@workinculture.ca

WorkInCulture E-learning Crash Course Series

Delivering common and critical business skills to your organization

Planning a Successful Business

Marketing: It’s Just Another Conversation

Managing People

Coming March 2014…

Project Management

Financial Planning

WorkInCulture 27 Carlton St. #304

Toronto, ON M5B 1L2 416.340.0086

[email protected]

Twitter: @WorkInCulture Facebook and LinkedIN: /WorkInCulture

Page 2: WorkInCulture E-learning Crash Course Series · WORKINCULTURE,E-LEARNING,COURSES,|,MANAGING,PEOPLE,1! 27 Carlton St – Suite 304 . Toronto, ON M5B 1L2 . (416) 340-0086 . info@workinculture.ca

WORKINCULTURE,FACT,SHEET:,E2LEARNING,WITH,WORKINCULTURE, 1!!

27 Carlton St – Suite 304 . Toronto, ON M5B 1L2 . (416) 340-0086 . [email protected] FACT%SHEET%–%WorkInCulture%E4Learning%Crash%Course%Series%%Who%can%benefit%from%WorkInCulture’s%e4learning%programs?%Our!e&learning!programs!answer!identified!skills!needs!across!Ontario’s!creative!community.!Individuals!and!organizations!from!all!arts!and!culture!disciplines!can!benefit!from!these!materials.!Our!courses!use!case!studies!and!examples!from!the!sector,!speak!to!skills!development!at!all!levels!and!deliver:!

& a!quick!and!comprehensive!learning!experience!based!on!the!most!highly!sought!after!skills!in!our!sector!

& an!excellent!way!to!build!on!or!expand!your!own!professional!savvy!and/or!the!skillset!of!your!team(s)!

& a!low&cost!and!efficient!method!to!empower!you!and/or!your!team(s)!to!wear!‘many!hats’!in!the!successful!operation!of!your!business!or!organization!

!What%kinds%of%courses%and%topics%are%covered%by%WorkInCulture’s%suite%of%e4learning%materials?%Currently,!our!e&learning!offerings!are!as!follows:!Marketing*–*It’s*Just*Another*Conversation!

& Getting!your!business!up!and!running!is!just!the!very!beginning.!True!success!comes!from!effectively!and!properly!marketing!your!business,!establishing!a!solid!customer!base!and!pricing!your!goods!and!services!to!sell.!Get!to!the!right!place!at!the!right!time!with!our!widely!popular!marketing!course.!

!Planning*a*Successful*Business!

& Kick&start!your!business!planning!or!simply!formalize!setting!yourself!up!as!a!well&rounded!professional!in!your!chosen!field!of!practice.!Get!your!business!plan!up!and!running,!whether!you!are!running!an!organization,!your!own!studio!or!just!preparing!yourself!as!an!entrepreneur!

!Managing*People!

& If!you!are!looking!to!grow!or!build!as!a!business!or!organization,!learning!how!to!locate,!motivate!and!keep!solid!talent!is!critical!to!your!success!and!longevity.!This!course!prepares!you!and/or!your!organization!to!build!and!manage!solid!teams!to!propel!and!support!your!business!goals!

!Project*Management*(Launch!March!2014)!

& Artists!and!cultural!workers!who!are!involved!in!the!development!of!large!and!small!projects!will!benefit!from!this!course!by!gaining!knowledge!of!project!!management!terminology,!processes,!tools!and!techniques.!You!will!improve!your!ability!to!manage!everything!from!grant!applications!through!organizing!a!

www.workinculture.ca www.facebook.com/workinculture @WorkInCulture

Page 3: WorkInCulture E-learning Crash Course Series · WORKINCULTURE,E-LEARNING,COURSES,|,MANAGING,PEOPLE,1! 27 Carlton St – Suite 304 . Toronto, ON M5B 1L2 . (416) 340-0086 . info@workinculture.ca

2, WORKINCULTURE,FACT,SHEET:,E2LEARNING,WITH,WORKINCULTURE!!

conference!to!putting!on!a!show.!!It!also!contains!a!bonus!module!on!facilities!projects!made!possible!by!ArtsBuild!Ontario.!

*Financial*Planning*(Launch!March!2014)*

& Our!financial!planning!course!covers!the!fundamentals!of!financial!management,!from!bookkeeping!to!taxes!and!everything!in&between.!!It!contains!case!studies,!exercises!and!templates!to!help!you!handle!your!finances.!

!How%long%do%the%courses%take%to%finish?%Can%I%do%them%over%time?!WorkInCulture’s!e&learning!courses!are!designed!to!be!complete,!quick!and!on&demand.!You!can!access!them!anywhere!you!have!an!Internet!connection!and!return!to!the!material!for!life.!There!is!no!time!limit!and!they!will!suit!your!schedule,!wherever!you!are.!Typically,!each!can!be!completed!in!5!–!8!hours,!depending!on!your!learning!speed!and!retention.!!In!addition,!all!of!our!courses!include!complimentary!resources,!templates!and!tips!that!are!available!to!you!for!the!life!of!the!program!(conceivably!forever)!!!Who%is%involved%in%creating%WorkInCulture’s%e4learning%programs?!Our!e&learning!is!designed!and!delivered!by!senior&level!talent!in!our!province.!These!subject!matter!experts!are!carefully!selected!for!their!experience!with!each!topic,!familiarity!with!learning!and!instruction!and!ability!to!deliver!content!relevant!to!the!creative!community.!!We!make!these!high&quality!programs!available!through!the!generous!support!of!Employment!Ontario.!We!would!also!like!to!thank!the!Ontario!Trillium!Foundation!and!the!Ontario!Arts!Council!for!their!ongoing!support.!!How%do%I%begin%to%jump4start%my%career%with%WorkInCulture%e4learning?!If!you!are!ready!to!take!your!career!to!the!next!level!and!professionalize!your!passion,!please!visit!our!e&learning!site!today!at:!!http://www.workinculture.ca/Our4Programs/E4Learning%

!For%other%inquiries%or%feedback:%[email protected]%%WorkInCulture%27%Carlton%St.%#304%Toronto,%ON%%M5B%1L2%416.340.0086%%Twitter:% % % % @WorkInCulture%LinkedIN/Facebook/Google+:% /WorkInCulture%

Page 4: WorkInCulture E-learning Crash Course Series · WORKINCULTURE,E-LEARNING,COURSES,|,MANAGING,PEOPLE,1! 27 Carlton St – Suite 304 . Toronto, ON M5B 1L2 . (416) 340-0086 . info@workinculture.ca

WORKINCULTURE,E-LEARNING,COURSES,|,PLANNING,A,SUCCESSFUL,BUSINESS, 1!!

27 Carlton St – Suite 304 . Toronto, ON M5B 1L2 . (416) 340-0086 . [email protected]

WorkInCulture!E.learning!Crash!Course!Series!!

Planning'a'Successful'Business!!It!has!been!proven!time!and!again!that!you!are!much!more!likely!to!succeed!if!you!write!down!your!goals.!Regardless!of!your!arts!discipline,!you!will!benefit!by!developing!a!clear!plan!for!your!business!or!your!career.!!!WorkInCulture’s!Planning'a'Successful'Business!e.learning!program!takes!you!through!effective!business!planning.!Specifically!tailored!to!the!arts!and!culture!community,!it!includes!practical!insights!into!goal!setting,!marketing,!basic!financial!planning,!measurement!and!outcomes!and!more.!!Planning'a'Successful'Business'–'Quick'Facts!!

. Includes:!embracing!your!inner!entrepreneur!.!what!is!business!planning,!overview!of!what!makes!up!a!practical!business!plan,!the!various!parts!of!a!plan!from!mission!to!measurement!and!finally!creating'your!plan!using!a!simple!template!!

. Developed!by!WorkInCulture!Executive!Director,!Diane!Davy!

. $40!Registration!fee!gets!you!access!for!life!and!unlimited!use!of!*resources!and!templates,!including:!!

o Budget!and!Small!Business!Cashflow!template!o Pricing!Tips!o Sample!Business!Plan!o SWOT!and!PEST!Templates!(take!the!course!and!learn!what!these!are!)!

. Excellent!for!expanding!the!skills!of!your!team!!

. Great!way!to!get!the!inside!track!on!growing!your!personal!business!

. Examples!and!case!studies!taken!from!the!arts!and!culture!community!

. Approx.!5.8!hours!start!to!finish!(barely!a!single!regular!workday)!

. Designed!to!be!complete,!user!friendly!and!easy!to!digest!

. Access'the'course'anywhere'you'have'an'Internet'connection!!*some!resources!require!Microsoft!Office!(Word,!Excel)!to!access!!

http://www.workinculture.ca/OurBPrograms/EBLearning''!!

*!WorkInCulture!acknowledges!the!generous!support!of!Employment!Ontario!on!this!initiative'

www.workinculture.ca www.facebook.com/workinculture @WorkInCulture

Page 5: WorkInCulture E-learning Crash Course Series · WORKINCULTURE,E-LEARNING,COURSES,|,MANAGING,PEOPLE,1! 27 Carlton St – Suite 304 . Toronto, ON M5B 1L2 . (416) 340-0086 . info@workinculture.ca

!

WORKINCULTURE,E-LEARNING,COURSES,|,MARKETING:,IT’S,JUST,ANOTHER,CONVERSATION,

1!

!

27 Carlton St – Suite 304 . Toronto, ON M5B 1L2 . (416) 340-0086 . [email protected]

WorkInCulture!E.learning!Crash!Course!Series!

!

Marketing:+It’s+Just+Another+Conversation!!

Marketing!is!one!of!the!single.most!important!skillsets!to!have!at!your!command,!yet!

many!organizations!and!individuals!struggle!with!it!daily.!The!ability!to!define!your!

audience,!establish!effective!tactics!and!strategies!and!promote!your!business!and!

services!can!often!make!the!difference!in!elevating!your!career!to!a!professional!level.!

!

WorkInCulture’s!Marketing:+It’s+Just+Another+Conversation!e.learning!course!is!designed!to!sharpen!your!skills!and!turn!your!marketing!challenges!into!promotional!

opportunities.!Bring!some!‘marketing!savvy’!to!your!team!or!add!a!competitive!edge!to!

your!individual!promotional!plan!in!just!a!handful!of!hours!with!our!highly!accessible!

and!on.demand!marketing!e.learning!course!!

!

Marketing:+It’s+Just+Another+Conversation+–+Quick+Facts!!

. Includes!insights!into!marketing!fundamentals!and!practices!including!the!

marketing!mix,!pricing,!promotion,!competitive!analysis!and!evaluation!

. Developed!by!marketing!veteran,!Judy!Brunsek!!

. $40!Registration!fee!gets!you!access!for!life!and!unlimited!use!of!*resources!and!

templates,!including:!!

o SWOT!Chart!(Strength,!Weaknesses,!Opportunities,!Strengths)!

o Goals!and!Tactics!Worksheet!

o Top!Ten!Tips!for!Social!Media!

o Marketing!Plan!Summary!Worksheet!

. Excellent!for!expanding!the!skills!of!your!team!!

. Great!way!to!get!the!inside!track!on!growing!your!personal!business!

. Examples!and!case!studies!taken!from!the!arts!and!culture!community!

. Approx.!5.8!hours!start!to!finish!(barely!a!single!regular!workday)!

. Designed!to!be!complete,!user!friendly!and!easy!to!digest!

. Access+the+course+anywhere+you+have+an+Internet+connection!!!

http://www.workinculture.ca/OurBPrograms/EBLearning+!!

!

*!WorkInCulture!acknowledges!the!generous!support!of!Employment!Ontario!on!this!initiative!

www.workinculture.ca www.facebook.com/workinculture @WorkInCulture

Page 6: WorkInCulture E-learning Crash Course Series · WORKINCULTURE,E-LEARNING,COURSES,|,MANAGING,PEOPLE,1! 27 Carlton St – Suite 304 . Toronto, ON M5B 1L2 . (416) 340-0086 . info@workinculture.ca

WORKINCULTURE,E-LEARNING,COURSES,|,MANAGING,PEOPLE, 1!!

27 Carlton St – Suite 304 . Toronto, ON M5B 1L2 . (416) 340-0086 . [email protected]

WorkInCulture!E.learning!Crash!Course!Series!

!

Managing&People!!

Successful!business!requires!strong!talent!and!people!management!to!endure.!In!the!

arts!and!culture!sector,!that!not!only!means!surrounding!yourself!with!skilled!

professionals!but!also!commanding!the!ability!to!motivate!and!keep!them!!So!how!can!you!establish!and!ensure!productivity!from/for!your!team?!

!

WorkInCulture’s!Crash&Course&–&Managing&People!aims!to!answer!those!concerns!and!provide!tangible!solutions!for!your!organization!or!individual!business.!We!help!you!

decode!the!need.to.know!aspects!of!human!resources!and!work!toward!happy,!

productive!and!engaged!champions!of!your!business!and/or!organization,!while!

equipping!you!to!handle!and!navigate!staffing!challenges!and!opportunities!!

!

Managing&People&–&Quick&Facts&!

. Covers!human!resources!fundamentals!and!practices!AND!provides!inside!

perspective!for!career!go.getters!and!job!seekers!

. Developed!by!Human!Resources!Manager,!Danielle!Landry!CHRP,!CPM!–!

McLaren!McCann!Canada!Inc.!

. $40!registration!fee!gets!you!access!for!life!and!unlimited!use!of!*resources!and!

templates,!including:!!

o Situational!and!Behavioural!Interview!Questions!

o Job!Description!Template!

o Easy.to.use!Performance!Review!and!Policy!Templates!

. Excellent!for!expanding!the!skills!of!your!team!!

. Great!way!to!get!the!inside!track!on!growing!your!personal!business!

. Examples!and!case!studies!taken!from!the!arts!and!culture!community!

. Approx!5.8!hours!start!to!finish!(barely!a!single!regular!workday)!

. Designed!to!be!complete,!user!friendly!and!easy!to!digest!

. Access&the&course&anywhere&you&have&an&Internet&connection!!*some!resources!require!Microsoft!Office!(Word)!to!access!

!

http://www.workinculture.ca/Our@Programs/E@Learning&!

!

!

*!WorkInCulture!acknowledges!the!generous!support!of!Employment!Ontario!on!this!initiative&

www.workinculture.ca www.facebook.com/workinculture @WorkInCulture