Creativity Workshop

Hendrik Dacquin

3

What is Creativity?

The act of turning new and imaginative ideas into reality

It involves two processes: thinking, then producing

Innovation is the production or implementation of an idea

If you have ideas, but don't act on them, you are imaginative but not creative

The Creative process

http://www.cocd.org/

http://www.cocd.org/

Open your mind

Open your mind

Research and Study!

The Creative process

http://www.cocd.org/

1. postpone judgement

2. open yet private

3. embrace naive ideas

4. don’t be arrogant

5. hitchhike on ideas

http://www.cocd.org/

Let’s go!

Prequel: BRAINSTORM

1. Sensibilisation about European Citizen Rights.

2. Participative democracy.

3. Help target groups to claim or protect their rights.

4. ... ?

Step 1: Start with a good question

How can we...?

Which ways can we...?

Turn question around

Be even more ambitious

Exagerate

Contradictions

Be “over specific”

Step 2: Divergence

The Creative process

Association

heavy metals

1+1=1

1-2-3 Champagne

Step 3: Convergence

The Creative process

Be brave

HOW?

WOWNOW

step 4: draw 3 ideas

and pitch it