Level 2 H

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Creative and Media: Level 2 Higher Diploma Unit 5: Campaign

5.2.3 Looking at campaigns

Student Bookpp 152–61

When you start to think about your own campaign you will need to consider other campaigns you have looked at. You could use this chart to help you to think about your choice of an appropriate campaign.

Name of campaign: She is abused

Will I be able to find information and examples easily?

Will I be able to identify the target audience?

Will I be able to find out the methods that were used in the campaign?

Will I be able to find out if the campaign was successful?

Going to there website I can find out more information.

The target audience for our campaign is women and girls that want to become a video vixens and are being abused by there parents or husbands.

Yes, because I can go to there websites to find out what methods they have used.

Yes, because of the end result that we will get and what people think about our issue afterwards.

Where can I find the information?

How will I know what the target audience is?

How will I know what methods have been used?

How can I find out if the campaign was successful?

I can look at there website

to get information.

It’s about video vixens

and women and girls

being abused.

I would see them around

everywhere.

I can find out the end

result by finding out the

end results.

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