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W T S N E W S
WTS International Client Wins Prestigious Gold Award for Lifestyle Program
MARCH, 2018
WTS International (WTS), the spa, fitness, lifestyle consultancy and management firm, is celebrating a longstanding client’s recent accolade.
Connerton, a master-planned community near Tampa, Florida, has won a prestigious national Gold Award at the National Association of Home Builders’ (NAHB) National Sales and Marketing Awards gala for Best Lifestyle Program in a Community.
Known as ‘The Nationals,’ the awards honor the best in the building industry for their determination, integrity, creativity and endurance.
Extending over 4,800 acres, Connerton is Pasco County’s largest master-planned, mixed-use community, where WTS currently manages the community’s 10,000 square-foot clubhouse, Club Connerton, and its lifestyle programming.
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Commenting on the company’s involvement, WTS Corporate Operations Director Amy Gallogly said: “WTS has had a wonderful partnership with Connerton for the past 12 years. In 2007 we were engaged as design consultants and to deliver pre-opening services for Club Connerton. Once it opened in 2008 we began managing the amenity center and still operate it to this day.
“In 2017 we added management of the Welcome Center, exposing and educating prospective buyers and realtors about all that Connerton offers and the numerous benefits of this growing community.”
Connerton combines community living with life enrichment and social programs for all ages, together with the beauty of natural, protected spaces with parks and miles of nature trails and boardwalks for biking and hiking.
In addition, its clubhouse, with resort-style pool and fitness center, serves as the community’s social hub where families gather for a day of sun and splashes, or make use of the Fit & Flourish room with all the latest exercise equipment, and yoga, and other group fitness classes.
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There’s also a Kidz Zone club for children and the Conner Town Café for snacks and beverages, as well as three tennis courts, a sand volleyball court and basketball court adjacent to the pool. An outdoor amphitheatre and stage for concerts, bands and watching fireworks completes the mix.
Under the guidance of WTS, Connerton offers more programs, events and activities than any other community in the area, enjoyed each day by more than 1,500 residents. As Gallogly explains: “The WTS team is comprised of a general manager, lifestyle director, welcome center manager and a large support team of camp and café attendants, group exercise instructors and personal trainers.
“We plan a variety of programs, camps and activities for all ages to enjoy. Our signature events have become yearly traditions and are enjoyed by generations of Connerton families.”
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These include the ‘Noon’ Year’s Eve, a gala celebration for younger residents, Eggstravaganza, the annual Easter egg hunt and Nation Celebration, an Independence Day gathering open to the public. All these, in addition to Hometown Harvest and Winter Wonderland, are eagerly anticipated by residents year after year.
In addition, adults can enjoy weekly and monthly activities such as fitness classes, Parents Night Out, Men’s Brew & Poker Nights, Scotch and Cigar Nights, Ladies Design with Wine, Margarita Madness and Girls’ Night Out.
There are also family-specific events like the Polar Bear Plunge, Dive-in Movies, Star Party & Camp Out and Jingle Bell Rock.
At the resort-style waterpark with its big splash pool, kids can enjoy the Wiggles and Giggles fitness classes, music classes, arts and crafts events, poolside snow cones and cotton candy, Social Sandbox, Kids Fearful Factor and Lil Campers’ Summer Camp.
Connerton celebrated its hallmark event of 2017 with Operation Finally Home, a cooperative effort that awarded a deserving veteran and his family with a mortgage-free home in the community.
As Connerton resident Connie Maas attests: “One of the main reasons we moved here was because of the community lifestyle. There are monthly activities planned for residents and families and when our friends visit they are always awed by how beautiful Club Connerton is. Our grandchildren call it water world! It’s the best!”
The only leisure management team in place since Connerton’s inception, WTS provides the community with numerous opportunities to recreate, socialise and have fun. “We’ve grown smaller programs into signature events over the last 10 years with upwards of 600 resident families attending,” says Gallogly. “Our largest and most popular event is Connerton’s Nation Celebration, now in its fourth year with some 8,000 attendees last year. It works to expose the community to prospective buyers, allowing them to mingle with Connerton residents while enjoying a fireworks show, food truck rally, carnival games, DJ, mini golf, craft market, beer garden, bouncers and slides.”
Commenting on the enduring relationship between WTS and the Connerton community, Homeowners’ Association Board President of property developer The Gibbons Group, W. Stewart Gibbons, said: “Connerton contracted with WTS International over 12 years ago and our relationship has never been stronger. In our view WTS is the most professional and competent company in its field. From the bottom of the market collapse to record-setting sales in 2017, WTS has been a constant and loyal partner. Their team of professionals helps form the soul of Connerton and are beloved by our residents. We couldn’t do better.”.
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About WTS InternationalWTS International is the world’s leading consulting and management firm for spas, fitness and leisure facilities. For more than 40 years, WTS has provided feasibility studies, design, pre-opening and daily management services for spas and leisure facilities worldwide. The company’s portfolio of clients includes numerous hotels and resorts, residential developments, private clubs and real estate developments. Its approach is unique in the industry – from the development of innovative spa concepts, branding and design to effective facility operations. WTS maximises revenue and net operating income for clients, while creating a memorable experience for guests, members and residents. For more information, visit www.wtsinternational.com.
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