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www.networkmashups.com making services simple Adding a Network- Convergent Service to the Connected Services Sandbox

Www.networkmashups.com making services simple Adding a Network- Convergent Service to the Connected Services Sandbox

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www.networkmashups.com

making services simple

Adding a Network- Convergent Service to

the Connected Services Sandbox

Benefits of Joining the SandboxWith its telecom service platform, jNetX has a long history of

opening up the developer community for network operators, allowing them to build services quickly and easily for their enterprise and consumer customers.

Thanks to the Microsoft Connected Services Sandbox, jNetX can now meet the large community of .NET developers, whose internet services will be able to collaborate with pure telecom network services, and create new types of innovative applications mixing communication and Web features.

The Sandbox also brings a fully integrated environment including centralized provisioning and billing facilities, which save time, money and frustration when introducing new services.

The Value of MashupsMashups allow jNetX to quickly demonstrate to the developer community their ability to create communications services that also include Microsoft services:

For example, geo mapping from VirtualEarth and instant messaging from MSN combined with assets and features in the communications network, such as SMS, voice communications, or legacy IM.

Buddy Finder: What is It?

• Using the Buddy Finder application, Cindy can locate her buddies on a map

• The map is centered on her own location (red triangle)

• The map displays the location of the buddies who are located in Cindy’s vicinity (blue circle)

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• Clicking on the contact icon on a map, Cindy can communicate with a buddy, via either voice or messaging

• Contact options include:

• Messaging: SMS, MSN instant messaging , e-mail

• Click-to-call: mobile phone, fixed phone, soft client

• Contact options are controlled by buddy’s presence and user’s preferences

• The service can send a notification message to the user when a buddy enters into or exits from a defined zone

Network Presence and Location

Call Control and Messaging

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Buddy Finder: Solution Components

Sandbox Environment

Network Operator Environment

Microsoft CSF

Buddy Finder

Microsoft Live Environment

Exposes APIs for network capabilities

jNetX Platform(Call control, Messaging, Location, …)

Controls the network assets

SIP Network 2G/3G MobileNetwork

Buddy Finder: APIs and Protocols

Sandbox Environment

Network Operator Environment

Microsoft Connected Services

Framework

Buddy Finder

SIP Network 2G/3G MobileNetwork

Microsoft Live Environment

jNetX Platform(Call control, Messaging, Location, …)

E-mail: SMTPIM and presence:MS SIP

Parlay-X + Custom Web Services

SMS: MAP or SMPPVoice: INAP/CAPLocation: MAP or Sh or LIF

VoIP: SIP

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Buddy Finder: Value Proposition Benefits for the Network Operator:

Leverages the network assets: location, presence, voice, messaging

New source of revenue through usage fees or subscription fees

Generic LBS/geo-fencing service that can be adapted for both the consumer and enterprise markets

Can be enriched with location-based advertisement

Benefits for Users: Easy to use and understand Leverage existing buddy lists (e.g. MSN)

jNetX’ Value in the SolutionNetwork Convergence: Supports legacy assets (SS7

network, vendor proprietary interfaces)… as well as IMS and IP-based assets

Field proven carrier grade performance and service availability (99.999%)

Programmability: Network Operators can

customize the APIs to be exposed

Based on jNetX Service Creation tools and JAIN SLEE standard

Summary

www.networkmashups.com Sign up for Sandbox Use new tools and services being added regularly to Sandbox Contact [email protected] for tech support Build proofs of concept on Sandbox

www.jnetx.com Market leader for Java-based telecom application servers Selected by major network operator groups worldwide Web service APIs hiding the network layer complexity, for call

control, messaging, network presence, and location Allows for network API customization and enrichment, for a better

market differentiation