Your customers don’t stand still, so why should your advertising?

You’ve got the message. We’ve got the medium.

Who We Are

Roadshow Advertising operates a fleet of revolutionary multi-media advertising vehicles whose sole purpose is to

deliver your advertising message and promote your business directly to those who matter most – your

customers.

What We Do

• Revolutionary Scrolling Billboards• Mobile Showrooms

• High-Definition Mobile TV• Projection Advertising• External Audio System

Advertise directly to your customers where they work, eat, play, shop and spend

money! Just like your customers, we are always on the move.

A Few of Our Clients

“The Day-Tripper”Scheduled Daytime Service

• 10 hours / day on the road (7:30am – 5:30pm)• 5 days / week, (Monday - Friday)• Expertly designed routes optimized to deliver your

advertising message to the largest number of people possible at any given minute of each and every day

The Day-Tripper Route

* The above map represents the typical daily coverage for a Roadshow Advertising vehicle. The above is an actual GPS tracking map of a single day of driving for one Roadshow Advertising vehicle.

• Our Day-Tripper route has been designed to deliver maximum exposure, maximum frequency and maximum results with a concerted focus on the downtown core and immediate surrounding areas

• We ensure our clients unmatched visibility in the highest traffic locations city-wide

“The Late-Show”Scheduled Nighttime Service

• 5 hours / evening on the road, (6:00pm – 11:00pm)• 3 evenings / week, (Thursday - Saturday)• Target the evening / weekend crowd with a route that hits

Calgary’s hottest night spots, restaurants, theatres, shopping centers and entertainment districts

Special Events:

• Fully customizable routes and scheduling – available for hourly or daily use

• Target a specific event, crowd, location or demographic• Calgary Flames and Stampeders games, trade shows,

exhibitions, grand openings, concerts, festivals, special events, etc.

Exclusive Use

• You get exclusive use of this innovative and effective advertising medium

• Ultimate flexibility. Fully customizable. You have complete control over all aspects of the advertising campaign

• A high-profile and highly effective turn-key advertising campaign

Our Network – Lime Outdoor

Lime Outdoor – A Few of Our Clients

• Nintendo• Koodo Mobile• Scotia Bank• Urban Barn• Air New Zealand• Dairy Queen

• Kokanee• Yellow Pages• Burger King• Solo Mobile• Booster Juice• Clodhoppers• IKEA Edmonton• BC Lions• TD Canada Trust• Icelandic Glacial Water• Edmonton Oilers

http://www.comparecellular.com/koodo-mobile.asp?l=

http://nintendo.ca/cgi-bin/usersite/display_info.cgi?lang=en

Audience Measurement & Tracking

(a match made in heaven)

• TransSearch Group delivers the mobile advertising marketplace credibility through audience measurement and tracking.

• TransSearch Group works closely with the Traffic Audit Bureau (TAB) and the Canadian Outdoor Measurement Bureau (COMB), the industry associations in the US and Canada that authenticate Outdoor circulation data. As a result, the company has developed a number of circulation measurement models, many of which are COMB- or TAB-approved.

Audience Measurement & Tracking

• These audience circulation measurement models address the needs of agencies and advertisers alike by providing accountability and credibility to the medium.

• TransSearch Group’s mobile advertising circulations can be expressed as GRPs (Gross Rating Points) or CPMs (Cost Per Thousand) to compare directly with other media options.

• Working with TransSearch Group will enable Roadshow to quantify audience circulation, increase our media’s credibility and compete with other audited media on a more level playing field.

Don’t get caught standing still. Mobility is the new media. We’re right where your customers are!