© 2009 IBM Corporation
Let’s Build a Smarter Planet
Thongchai Watanasoponwong – Country Manager Power Systems, STGSeptember 15th, 2009
Green IT เทคโนโลยี�สี�เขี�ยีวเพื่ �อสี��งแวดล�อม
© 2009 IBM Corporation
Let’s Build a Smarter Planet: Green & Beyond
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IBM กั�บเทคโนโลยี�สี�เขี�ยีวเพื่��อสี��งแวดล�อม IBM’s comprehensive global environmental management system in place since 1970s 1990-2007, IBM reduced or avoided CO2 emissions by 45% of its 1990 emissions 42% of IBM’s employees do not regularly come into an office saving $100M annually in real
estate costs Improvements in chip making process saving 20M gallons of water, 15K gallons of chemicals
and over 1.5M kilowatts of electricity annually… achieving $3M in annual savings while increasing production over 30%
Recycled 1 metric ton out of 2 metric tons of IT equipment manufactured and sold IBM is a charter member of Chicago Climate Exchange, Green Grid, EPA Climate Leaders,
WWF Climate Savers, WRI’s Green Power Market Group, and many other organizations
URL: http://www.tryscience.org
© 2009 IBM Corporation
Let’s Build a Smarter Planet: Green & Beyond
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Social and Organizations will need to optimize their use of energy and water and minimize Green House Gas (GHG) emissions.
CO2 emissions contribute to climate change, which impacts water systems.
Energy production results in CO2
emissions.
Water is needed to generate energy
and energy is needed to provide
water.
WATERWATER
CARBONCARBONENERGYENERGY
© 2009 IBM Corporation
Let’s Build a Smarter Planet: Green & Beyond
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To realize the benefits of environmental sustainability, “we” must take a systemic view of its value chain….
WORKFORCE
MANUFACTURING
SUPPLY CHAIN
IT CUSTOMERS
TRANSPORTATION FACILITIES
– Green infrastructuresTake out cost and
improve the efficiency of IT and other infrastructure.
Manage environmental impact of assets.
– Intelligent systemsUse predictive analytics
for water management.Optimize power grid
performance; automate, monitor and control two-way flow of energy from power plant to plug.
1 2 3– Sustainable solutionsIncrease organizational
efficiency, abating impact of processes, products and people.
Decrease employee environmental impact with remote work and collaboration strategies.
© 2009 IBM Corporation
Let’s Build a Smarter Planet: Green & Beyond
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IBM Green Infrastructure is an instrumented and interconnected system enabled by intelligent energy management.
Data Center
Accurate thermal and energy usage assessments Extend life of existing infrastructure Rationalize infrastructures across company Design flexibility into new data center infrastructure
IT Equipment
Energy efficient hardware Virtualization and consolidation Active energy management Tiered storage
Applications and Data
Trend analysis and building maintenance diagnostics Building management systems integration Process management automation Dashboard reporting
Real estate and facilities
Lifecycle management, retention, archiving of data Optimization of application servers Application performance monitoring Data deduplication, compression and clean up
IT and Infrastructure interfaces Threshold controls Optimize assets for energy efficiency Track and verify energy efficiency
EnergyManagement
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© 2009 IBM Corporation
Let’s Build a Smarter Planet: Green & Beyond
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2 Sustainable solutions from IBM help account for the environmental and social impacts of doing business.
Develop CSR and sustainability strategies Benchmark for sustainability and corporate social responsibility (CSR) Develop strategies to reduce energy and CO2 emissions Provide reliable and verified collection and reporting of energy and environment
data to streamline compliance
Governance & Business Strategy
Apply lean and six sigma principles to reduce energy and water usage, CO2 emissions and waste generation
Model, simulate, redesign and automate processes for energy efficiency and environmental impact
Reduce use of paper in business processes
Monitor & analyze green KPIs across operations
Adapt processes dynamically to environmental challenges that affect operations
Business Process Management
Optimize the supply chain for service levels, quality, cost, and CO2 emissions
Product Lifecycle Management
Product & Supplier Management
Optimization strategies to balance environmental impact and cost
RFID tagging and tracking systems Networked sensors and meters for
environmental data collection
Distribution & Logistics
Travel reduction and work from home strategies
Distributed employee collaboration via email, instant-messaging, online conferences, and other tools
Online events and collaboration Jams
Workforce & Stakeholders
© 2009 IBM Corporation
Let’s Build a Smarter Planet: Green & Beyond
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Intelligent systems gather, synthesize and apply information to change the way entire industries operate.
Smart waterApply monitoring and management technologies to help reduce the use of water, as well as related energy and chemicals.
3Smart trafficUse real-time traffic prediction and dynamic tolling to reduce congestion and reduce CO2 emissionswhile positively influencing related systems.
Smart energyOptimize grid performance; automate, monitor and control energy flow, prevent outages, restore outages faster and allow consumers to manage energy usage.
Water
Energy
Chemicals
Carbonemissions
Congestion
Publictransportation Smart home
Carbonemissions
Energysources
Energy grid
Energy
Noisepollution
© 2009 IBM Corporation
Let’s Build a Smarter Planet: Green & Beyond
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We’ve only just begun to uncover what is possible on a smarter planet.
The world will continue to become smaller, flatter and smarter. We are moving into the age of the globally integrated and intelligent economy, society and planet.
Through green infrastructures, sustainable solutions and intelligent systems, smart organizations can achieve real business benefits while still driving growth.
Let’s work together to drive real progress in your business or organization and the world.
© 2009 IBM Corporation
Let’s Build a Smarter Planet: Green & Beyond
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These mandates for change are mandates for smart.
© 2009 IBM Corporation
Let’s Build a Smarter Planet: Green & Beyond
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THANK YOU
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