- 1. MARKET IN THE MOMENTAgile Email and the Real-timeInbox
2. Housekeeping AUDIO: Streaming through your computer speakers.
Pleasemake sure speakers are on, and volume is up.OR Dial In:
PLACEHOLDER Access code: PLACEHOLDER QUESTIONS: Submit questions
throughout the session by using thechat panel RECORDING: Will be
shared within 48 hours 3. GET
SOCIAL#AgileEmail@MovableInk@ExactTarget 4. Todays Featured
SpeakersLalit ChopraDirector, Strategic PartnershipsMovable
InkVince PeGanSenior Account ManagerMovable Ink 5. Market with
AgilityBoutique Billboard 6. Market In The MomentOur mission is to
help marketerscraft experiences that feel aspersonal and relevant
to anaudience of one as they are to anaudience of millions. 7. Over
200 of the worlds largest brandsRETAIL FINANCE TRAVEL ENTERTAINMENT
TELCOMARKETS &MEDIA 8.
10/1/1111/1/1112/1/111/1/122/1/123/1/124/1/125/1/126/1/127/1/128/1/129/1/1210/1/1211/1/1212/1/121/1/132/1/133/1/134/1/135/1/136/1/137/1/138/1/139/1/1310/1/1311/1/1312/1/131/1/142/1/143/1/144/1/145/1/146/1/1412
BTotal Live Content Impressions10 B6 B8 B4 B2 B10.5 B5 B1 B100 K 1
M 10 M100 MBattle tested through 3 Cyber Mondays 9. Strategic use
cases generate revenue 10. Agility in Action 11. Usage
SophisticationSingle
ElementMultipleElementsReal-timemerchandisingCoordinatedMulti-DayCampaigns
12. SingleElement77%LIFT INCONVERSIONRATES 13. SingleElement 14.
MultipleElements320%INCREASE INFOLLOWERS 15. Coordinated
Multi-DayCampaignFirstDeploymentDeepLinking 16. Coordinated
Multi-DayCampaignSecondDeploymentReal-timeMerchandisingDeep Linking
17. Coordinated Multi-DayCampaignThirdDeployment60%INCREASE
INCLICKTHROUGHRATES160%LIFT INCONVERSIONRATESCountdownTimerDeep
LinkingLive SocialChatter 18. Steal These Ideas:Holiday Quick Wins
19. #1: Personalized Holiday Card 20. #2: Weather Targeting Makes A
Difference 21. #3: Creative Optimizationvs. 22. Demo 23. agileEMAIL
Is:TESTING TARGETING LIVE CONTENT 24. Market in the MomentAgile
Email and the Real-Time InboxQ&A
