“To date, our societies have neither made children
and families a priority nor respected the priority needs of the very young. Doing so would mark an
evolutionary step in human consciousness.”
At Battat we’re NUTS about family!
A line of top-quality, innovative toys based on an endearing family of characters that promote and encourage children and families playing together.
Battat wants to be part of the evolution.
Philosophy
Make time to play
Everyone wins
Free play
Family & friends
Giving back
Playtime should be considered an investment in a child’s future
Along with changes in family structure, today’s hurried lifestyle means parents have little time after work and other commitments to relax with their children.
Free play between kids and adults is a supportive and nurturing action with long-term, constructive benefits to children’s development.
Work Hard
Play Harder
Live Better
Make Time to Play
We need toys that draw parents and kids together and encourage free play
Physical, cognitive and emotional development are enhanced, and kids feel validated and encouraged.
Kids
The interactions that occur through play
help to build enduring relationships.
Experience your child’s world, get to know him better, and have fun!
Adults
Everyone Wins
Children develop the prerequisites for creative ability through free play
Curiosity,
Playfulness,
Imagination,
Decision-making,
Expression,
Engagement,
Leadership,
Group skills
Free Play
Unstructured play builds:
Toys that encourage free play allow for various interpretations without imposing their use and function.
It’s all about sharing time together
Parent,
Grandparent,
Babysitter,
Caregiver,
Older sibling/
Family member,
Friend,
Etc, etc, etc
Family & Friends
Preschoolers are naturally enthusiastic and altruistic
A portion of each sale will be donated to an organization that exemplifies our values.
Battat’s reputation for generosity and community involvement will build customer loyalty by putting Mom or Dad in a “feel-good” mood.
Giving Back
This incentive provides parents a valuable opportunity to teach kids about compassion and charitable giving.
Style
Distinctive icons
Conscious design
& packaging
Strategic decoration
& detailed molding
Inspired colors
Modern styling with
a retro flavor
Balance modern, trend-setting elements with retro, nostalgic touches
Style evokes nostalgia for a simpler time. Nod to classic toys reminds parents of toys they played with as kids
Retro
Subtle contemporary themes from various lifestyle facets reflect current trends and cultural realities
Modern
Modern Style with Retro Flavor
The modern family re-imagined for preschoolers
Distinctive Icons
Robots are popular and familiar icons that are both defined and flexible enough to allow for fresh stylistic interpretation.
Unique and well-developed
personalities allow kids to see them-selves in the char-acters and relate to them as a happy, nurturing family demonstrating family values.
All the members of our robot family are built out of recycled and found objects, like toasters, bolts, speakers and lightbulbs.
Look like toys, but not like all the other toys on the shelves
From home décor to fashion, art to graphics, housewares to textiles, we gleaned inspiration from everything we could get our hands on.
Current trends, cutting-edge developments, tried and true classics
Inspired Colors
Toy-friendly, kid-appealing, endearing, attractive palette
Sophisticated
On-trend
Distinctive
Original
Balanced
Our Color Palette
A simple, classical visual style
Better durability
Popular trend
High-end style
“Green” perception
Multiple textures
Surface finishes
Varied tactile materials
Strategic Decoration & Detailed Molding
Top quality products at Walmart prices
We don’t have to look “green” to be “green”
Bright graphics
Striking photos
Clear information
Enticing esthetic
Consistent style
Beautiful
Recycled papers
Soy-based inks
Recycled PP fabric
Minimal packaging
Printed activities
Ecological
Conscious Design & Packaging
We don’t have to look “green” to be “green”
Our Packaging
Product Line
Robot characters
Classic tin toys
Vehicle sets
Building sets
Musical toys
Games & activities
Pretend play
Rag
Articulated figurines
Mechanical functions
High-detail molding
Robot Characters
Recycled metal
Classic retro style
Basic functions
Wind-ups
Tin Toys
Soft cars
RC
Track grabber
Train sets
Vehicle Sets
Blocks
Construction bricks
Bristle Blocks
Soft blocks
Building Sets
Instruments
Song functions
Sound recorders
Character themes
Musical Toys
Mix & Match
Music & Sound
Simple Games
3D Puzzles
Floor Puzzles
Games & Activities
Role play kits
Food and dishes
Kitchens
Tool kits
Puppets
Pretend Play
Multimedia
Club membership
Promotions
Social media
Partnerships
Plot expansion Books, DVDs, music
Potential for short TV episodes