EMBRACING A CULTURE OF STORYTELLING
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A Narrative (Or Story) Is Any Account That Presents
Connected Events
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Storytelling(VIDEO)
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• Media as InvestmentMedia as Investment• Media as DisrupterMedia as Disrupter• Media as Business DriverMedia as Business Driver
• Media as InvestmentMedia as Investment• Media as DisrupterMedia as Disrupter• Media as Business DriverMedia as Business Driver
“This brand is not just an icon but it
can be iconic”
Cindy ChenDir. Oreo, NA
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predict the future
“The best way to