Breaking the curve
Björn Ekelund
Courtesy of Hosted Virtual Desktops blog
Courtesy of World Internet Stats
The backbone of modern society
2003 2013
2003 2013
“Maslov’s media ladder”
Text Images Video Sound Sensor data
Voice and music
Soundcloud: 660h of music uploaded per hour
Tencent WeChat: 400M users, quadrupled traffic in 12 months
Pictures
Source: KPCB Internet Trends may 2013
500,000,000 photos uploaded/shared per day
Video
Source: KPCB Internet Trends may 2013
6,000 hours’ worth uploaded per hour
8,000,000 hours/hour watched = 1.2B people watching 10min per day
…and Data, which is just beginning
Waze: 44,000,000 users 1,000,000,000 miles driven per month
Jawbone UP: >1,000,000,000 steps recorded per day >700,000h of sleep recorded per day
Yelp: 102,000,000 users 39,000,000 user reviews Grows 40% per year
Source: KPCB Internet Trends may 2013
14,000,000,000,000 mobile megabytes per month…
Source: Ericsson Mobility Report June 2013 1 Terabyte = 1,000,000,000,000 bytes
Terabytes per Month
“The Mobile Revolution is Just Beginning”
Gaining momentum
However
Social Media
Microblog
Positioning
Search
… … … …
…and communications
A few 100,000 jobs?
No, all jobs…
Any industry or sector
Communications Software
…in all sectors
Source: Ericsson 50 billion vision 2009
Nothing changes faster than the future
Industry vision 2009 : 50 billion connected devices 2020
Update July 2013 : 500 billion connected devices 2030
Source: blog.3g4g.co.uk
Company logotypes used for illustrative purposes only
Broad industry consensus
Moore’s law vs. Communications
Computing = Data creation
Communications
Centralization becomes unsustainable
Courtesy of CloudBee’s blog
Technology pendulum
IBM370
PC & Mac
Cen
tral
izat
ion
Cost of computing vs. communication
Computing = Data creation
Communications
Cost
80’s 90’s 00’s 10’s
Digital wireless
Industry disruption every 5-8 years
90’s 00’s 10’s 20’s
Industry disruption every 5-8 years
90’s 00’s 10’s 20’s
Brutal history
Source: Strategy Analytics December 2012
Global challenges
ICT is the key driver for GNP
ICT innovation is rapid and disruptive
Moore’s law continues
A leader in digital products and services
A leader in many industry segments
Tomorrow?
A leader in public sector efficiency
Market Technology
Applications
Users
Unique conditions
A transforming competitive arena
80’s
90’s
00’s
“It takes all the running you can do, to keep in the same place”
Innovate or die
The big questions for Sweden
How to support our world leading companies?
How to support creation of new world leading companies?
How to stay in the frontline in ICT research?
Mobile and Pervasive Computing Institute
Triple Helix
“Laying the foundation for a truly connected world through
world-class research,
disruptive innovation, and
industry collaboration”
World class foundation
Chip design, advanced radio technology
Embedded software and design methodology
Internet of things and mobile services
Pole position
Mobile and Pervasive Computing Institute?
Mobile …
NMT GSM EDGE WCDMA HSPA LTE
… and Pervasive Computing …
… Institute at Lund University
MAPCI
Member companies
Universities
Partners
SMEs
Activities
Innovation Research projects
Prototype projects
Education
MAPCI in numbers
3 founding partners
10 year time horizon
€10M base funding
7 major ICT companies
within walking distance
Dozens of startup
companies that can benefit
Challenge: Massive number of devices
Challenge: Massive, personal data
Challenge: Massive, collective intelligence
Challenge: Bandwidth, storage, power
Challenge: Developing in a distributed world
Summary
• ICT is essential for Sweden, its industry and public sector
• Today’s cloud architecture will not scale
• Distributed, mobile computing is a key concept for the future
Thank you
Any industry or sector
Communications Software