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Page 1: CE Hype cycle

CIRCULAR ECONOMY HYPE CYCLE2006 - 2011 2012 - 2016 2017 - ...

CE

HYPE CYCLE

VISIBILITY

MATURITY

TECHNOLOGYTRIGGER

PEAK OFINFLATED

EXPECTATIONS

TROUGH OFDISILLUSIONMENT

PLATEAU OFPRODUCTIVITY

Realising the realpotential after the hype

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