Enabling a knowledge society
Concept Presentation to ICTMinistry, Govt. Of India
Introduction Platform Capabilities Synergy with the CSC project Possible Deployment Models in the CSCs Possible Engagement Models
Agendas
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• Project Backgrounder The next phase of growth needs to include the rural areas
The need for the creation of a knowledge hub
Mega Trends in the Indian Context as Enablers
• Project Vision
• Project Mission
• Connect Billions Project Components
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• 70% of India’s 1.3 Billion people still live in the rural areas
• It is a commonly acknowledged fact that in order to sustain economic growth numbers, rural and semi rural areas must become independent centers of economic activity
• People’s participation in development is crucial
• Migration from rural areas is on the rise
• Rural entrepreneurship needs a major boost
Agricultural Society Industrial Society Information Society
Agricultural Materials
IndustrialGoods
IT Products
Human beings are Nomadic Knowledge Society
Society Cycle
• Individual Performance and Independence
• Rely on Credit for troubled times
• Consume and Enjoy
• Brand associated with is the mark of success
• Financial standing and number of people led is a mark of success
• Exclusiveness is value
• Pace of Day to day life: irregular and fast
• Individual Performance and INTERDEPENDENCE
• Rely on KNOWLEDGE for troubled times
• SERVE AND ENJOY
• Brand CREATED with is the mark of success
• Number of people knowledge shared with is a mark of success
• INCLUSIVENESS is value
• Pace of Day to day life: FAST BUT LEISURELY
Knowledge SocietyInformation Society
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Most villages in India have something unique to offer, yet goes un-noticed .» Architecture» Cuisine » Crafts,» Folklore » Skill sets
Hyper local Information on every village in a consolidated knowledge hub can generate a lot of economic opportunities and overall growth for a village » Tourism» Local manufacturing» Publishing» Human Resource
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Entertainment,E-Commerce, etc.
Education, HealthTraining, etc.
Market linkages inagriculture and otherPrivate sector service
G2C Services,Utility Services
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• Enables two way traffic of information between rural and urban areas
• A medium to broadcast news and information to remote areas and get feedback.
• Powered by contribution of citizens both rural and urban
• Ability to aggregate based on demographic, geographic or other criteria
• Able to capture subjective information on a “now “ basis
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• Increased use of mobile phones in rural areas
• Increasing penetration of internet and broadband services in urban and semi urban areas
• A large youth population who are increasing using mobile and internet
• A large number of people from rural areas who live in urban areas but are very much in touch with their villages
• Mainstream industries want to enter rural markets Telcos, FMCG, Manufacturing etc
Increasing need for white collar workers with experience of rural areas
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Creation of a knowledge hub which can connect urban and
rural human resources and knowledge to act as a catalyst for overall economic and social up-
liftment of rural areas
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• State of the art Information Technology based infrastructureConnect Billions Platform
• Capacity building of a peer network of urban and rural youth.The Connect Billions network
• Encourage rural entrepreneurship through knowledge transferThe Connect Billions hub
Platform Capabilities
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•A mobile enabled social networking application which can be used by rural populations•A publishing engine for “citizen editors”•A mega portal consisting of a micro portal for every village•Every portal offers a full range of links to commercial,
governmental and local services •Automatic aggregation of data at district and state level •Trend analysis
People residing to at the grassroots with
access to mobile
People with access to internet
and ability to write Connect
Rural Change MakerCitizen Editor
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AutoShape 5
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Platform
Rural Change Maker Citizen Editor
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Update portal with latest village information
Give valuable feedback on posts related to the place. Vote urgent issues/news. Network
Report latest news, issues and interesting
information about your village/town through
cb platform
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Participant Who What do they gainStudents Increase Skill level to be able to prosper in
next generation job markets -FREE
Citizen Editors NGOs and Activists Show off their work and activities -FREE
Avid Bloggers Increase their online social network
Students Increase social network, learn new skills , learn new ways to prosper without migrating
Change Makers Entrepreneurs Increase social capital and therefore generate
Business oppurtunities
Activists Increase reach of their work and message in a “whats happening right now “manner
The Public Get hyper-local news and information
Users Tourism, News, FMCG industries
Get accurate trends and be able to target their goods and services to those who really need them
Think Tanks and Development Agencies
Get the “pulse” of rural areas, monitor projects with up to date live information.
Social Networking The power is in the hands of a rural ChangeMaker to report about News, Issues, Resources and other General Information that they feel the world should know, through just one SMS or a phone call.
1.
Publishing EngineAny internal enabled citizen with a ability to write can adopt a village/town/city portal for free!2.
Information
Portal for every village He /She can Post issues, news, pictures, videos and interesting facts about the adopted village3.
News
AggregationVote Issues/News that need urgent attention; let the world know about their urgency4.
Social NetworkingNetwork with billions of like-minded people!5.
Shamliwale
Build a network of rural Change Makers6.
CM News
Network
A rural citizen can contribute
information on culture, lifestyle, human
interest, heritage and social issues
that need to craw people’s attention
Empowering rural community participation
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The Connect Billions Framework has a lot of synergy and complements the Govt. Of India mega initiative of building Common Service Centers (CSCs) serving every village of India.
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Technology based Social Networking
Has ability to offer a micro portal for every village with customized support based on demography
Offers a live feedback channel from rural citizens
Offers a peer network of urban and rural users who can be used for mutual capacity building
Knowledge Management with the power of aggregation
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Deployment Models
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Change Makers
Portal
Citizen Editors
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The Connect Billions Team is willing to explore all forms of engagement models with the CSC
project initiated by the Govt. Of India.
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Paramjit Puri/SabyaDutta
#562/640, Janardhana Towers, III Floor, Bilekahalli,
Bannerghatta Road, Bengaluru, PIN–560076, India.
Email: [email protected],
Ph: +91 9901255116/+91 9740766366
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