Cultivating a Culture of Storytelling#14NTCstory
Amanda Hirsch@getgoodthings
Hi! I’m a Storyteller.• PBS• Good Things Consulting• Blogger, author• Improviser
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You’re a Storyteller, Too
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& So Is Your Nonprofit
The Characters We Play
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Why Storytelling?
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Nonprofits need to tell stories that are strategic and authentic.
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“When organizations, causes, brands or individuals identify and develop a core story, they create and display authentic meaning and purpose that others can believe, participate with, and share. This is the basis for cultural and social change.”- Pamela B. Rutledge, PhD, MBA, Director of the Media Psychology Research Center (@pamelarutledge)
Cultivating a Culture of Storytelling
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Photo Credit: Seer Snively
It’s All About PRACTICE
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Step 1: Get Your House in Order
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Photo Credit: Renee Bertrand
Step 2: Mindfulness
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Step 3: Influence Your Nonprofit’sHabits, Processes & Norms
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Make Storytelling Normal
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Photo Credit: Matthew Wyneken
Find the Influencers
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Get Out of Your Silos
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Photo Credit: Doc Searls
Listen – and Reflect Back
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Recruit Ambassadors
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Photo Credit: Virginie De Bel Air
Learn More About Storytelling•What are other nonprofits doing?•Get cross-sector inspiration•TRY STUFF
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Thank you!
Please email me for a list of recommended storytelling resources.
Email: [email protected]: @getgoodthings
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