Experience Your City Like Never Before
Heather, Claire, Marissa, Emilee, Alissa, Nikia, Jennifer, & Alex
#ItAllStartsHere
• Winning the moment every time! • The guest is always right • Number one choice for every event
Winning the Moment
Pre-Cruise Cruise Time Post-Cruise
● Waitlist ● Ordering Alternative: Tablet ● Loyalty Program
The WaitlistProcess
• Utilize wait list item on EBMS• Utilize Sales Force to send texts• Assigned specific guest service team
Benefits• Maximizing capacity• Encouraging future cruisers• Guest loyalty
Ordering Alternative: Tablet
TabletsTabs
• Meet the Crew• Expected Cruise Route• Order• Contest• Social• Check-out• Leave a Review
Benefits • Maximize efficiency• Informative• Personal connection
EC REWARDS: LOYALTY PROGRAMS
EC Rewards: Meet FLEET TREATS☺Process
• Value guests• Encourage returning guests• Simplify process• EBMS account
Benefits• No rescheduling fees• Promotional emails• Refer-a-friend• Two vessel special• Three floats your boat
Mission: TO WOW
Waitlist:o Maximize capacityo Encourages future cruiserso Guest loyalty
Tablet:o Maximize efficiencyo Informativeo Personal connection
Rewards:Targets millennialsRaises retention rateGuest involvement
Questions?
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