Beyond Gen Y
Financial Services Thought Leader
Visions on the Digital Bank
#RetailBanking
Adam NashFounder CEO,
Wealthfront Financial Services
Featuring:
Chris SkinnerChairman, Financial Services Club
Author, Digital Bank
Jerry SilvaResearch Director,
IDC Financial Insights
Brett KingFounder and CEO, Moven
Author, BANK 3.0
“By 2017, in the United States Gen Y's earning capacity
will exceed that of baby boomers, so we have to have
a strategy. In recent surveys, we've seen that up to
two-thirds of millennials would be happy to get a bank
account from a company like Facebook, Google,
Twitter or someone like that.”Source: Brett King
#RetailBanking
“It's our lives as businesses that are being disrupted.
Not because of technology, but because millennials in
Gen Y’s behavior around technology is so embedded
that it’s disruptive. It's their behavior that's the biggest
disruption rather than the technology.”Source: Brett King
#RetailBanking
“Our recent surveys tell us that even the millennials
want to see the branch there and are visiting it quite
often. So to me, the branch really represents that
mixture of a physical experience, a staffing
experience, and a digital experience that the
millennials are growing up with.”Source: Jerry Silva
#RetailBanking
“Self-service kiosks and ATMs are
getting much more advanced in terms of their
functionality, and the older generations, the baby
boomers, are picking up and adopting those
technologies just as well as the millennials.”Source: Jerry Silva
#RetailBanking
“We're very focused on the millennial investor.
We believe that this generation is looking for a
different solution, one that's automated, passive
and low-cost.”Source: Adam Nash
#RetailBanking
“The reason millennials like automation so much is
quite frankly they grew up with software and they
expect it. They don't expect a human being to look
at their account every day or make an
individualized decision.”Source: Adam Nash
#RetailBanking
“There's some subtle differences between millennials
and boomers. I don't think you can view it as a
demographic, age-based offer, because that's a
mistake. You know, there's plenty of cool silver
surfers who are far more digital than some
of the millennials.”
#RetailBanking
Source: Chris Skinner
“I view it as a more as a psychographic structure
rather than a demographic structure, and by
psychographic, it's ‘How comfortable am I with
digital connectivity, with using these devices, with
feeling confident of my own financial decision making?’”Source: Chris Skinner
#RetailBanking
Learn how your bank can close the digital gap to increase
profitability
Financial Services Insights
#RetailBanking
#RetailBanking
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