Fundraising Strategies
School Council Training Day 2013
Guido Ronci, OCT – Principal, Pleasant Park Public SchoolAndrea Thomson – Chair, Pleasant Park Parent Council
School Improvement Plan for Student Achievement
Academic W.E.L.L.Well-being | Engagement | Leadership | Learning
FamilyCommunitySch
ool
School Councils
Fundraising Strategies
1. What are we fundraising for?
2. Fundraising Strategies / Lessons Learned
3. Communicating with parents, students and community
4. Questions
What are we fundraising for?
• Your school’s Mission Statement • SIPSA – your own school’s plan• Student Council requests• Teacher requests• Parent Surveys
Parent SurveysSurveys offer Parents the opportunity to:• share thoughts and ideas, especially if not able to attend
Parent Council meetings
• provide feedback on current services, fundraisers and events
• offer opinion on possible future services, fundraisers, and events
• inform which modes of communication work best for them
• put name forward to join Parent Council or volunteer
• provide input on use of funds
Parent SurveysWhat Parent Council Learned*• learned what parents value / what is important to them
• parents appreciated the food services provided - lunches
• parents wanted more food service options; emphasis on healthy choices, allergy-aware and cost
• parents and students enjoyed ‘fun-raising’ activities
• many would consider making a single donation rather than having more individual fundraisers
* based on results of 2012-2013 Parent Survey by Pleasant Park Public School
Parent SurveysWhat Parent Council Learned con’t...*
Top priorities :
1. educational enhancements
2. recreation / physical activity
3. Arts and music
4. Technology
Secondary priorities :
5. requests from the classroom
6. extra-curricular and team sports
7. field trips
8. outdoor improvements
Lowest priorities :
9. special topics
10. physical conditions of school * based on results of 2012-2013 Parent Survey by Pleasant Park Public School
Fundraising Strategies &Lessons Learned
• Food Services – pizza, milk, Lunch Lady• Book Sale, magazine sales • Movie nights• PRO Grant • Partnering with restaurants, stores, services• Need less labour intensive strategies; fewer volunteers /
volunteer hours• Events – excellent community builders, but
ROI can be low, labour intensive
Communication StrategiesIn all communications to parents regarding
fundraising, be sure to: • start with Parent Council’s commitment – our children
• explain what Parent Council is fundraising for
• explain why it is important; fulfills mandate, SIPSA, etc...
• describe the plan; keep it simple
• provide link to more information; website
• always offer option for feedback; e-mail of Council Chair, confidential drop-box, etc...
• Always thank the parents for their support
Communication StrategiesResults from the Parent Survey*• E-mail from Principal
• Voicemail from Principal
• Flyers sent home
• Stickers in student agendas
• School website
• Parent Council newsletter
• Social Media (Facebook, Twitter, blog)
* based on results of 2012-2013 Parent Survey by Pleasant Park Public School
Questions
Thank you!
School Council Training Day 2013
Guido Ronci, OCT – Principal, Pleasant Park Public SchoolAndrea Thomson – Chair, Pleasant Park Parent Council