GAMBLING NEWS WITH AN EDGE
MEDIA KIT 2015
CalvinAyre.com is the premier global destination for gambling news, conference schedules and industry event coverage. It is the thought leader for the online gambling industry.
WHO ARE WE?
GAMBLING NEWSNews articles about companies and people in the gambling industry. It combines the categories of Business, Legal and Marketing.
POKER NEWSNews items that deal with the poker side of the gambling industry including poker companies, tournament results and player news and profiles.
CASINO NEWSNews items that deal with both the land-based and online casino sides of the gambling industry.
SPORTS NEWSFeatures sports news (athlete or a sporting event) and sports betting-specific news.
CONFERENCES The home to conference news, promotional articles and conference reviews.
EDITORIALHome to our opinion pieces.
VIDEOSAll of the video content on the site.
GAMBLING DIRECTORYGambling industry’s scheduled activities such as events and conferences including job openings, service providers, software providers, odds, affiliates, forums and news sites.
SITE CATEGORIESGAMING CONFERENCESA comprehensive directory of online gambling conferences around the world.
EVENTSA listing of the best events and gatherings in the industry.
JOBSSome jobs of interest that you may want to forward to your contacts.
GAMBLING LAWS AND REGULATIONSLinks to current laws, regulatory changes and proposed online gambling bills.
GAMBLING REGULATORSList of the top regulatory bodies that cater to the online gambling industry.
SERVICE PROVIDERSService providers which help keep the industry flowing.
SOFTWARESoftware powers online casinos, check out this directory listing.
ODDSGet the best odds from this complete directory.
AFFILIATESAffiliates drive traffic, brand engagement and revenue. Check out this list.
FORUMSForums are the back alleys of the industry where people come together to share stories and secrets.
NEWS SITESA detailed listing of the best industry news sites available today.
THE GAMBLING DIRECTORYCalvinAyre.com presents a wide array of categories that help you find events, learn about conferences and schedules, find a job, look for potential suppliers, partner with possible affiliates, know more about laws and regulations or simply join forums for a fun-filled and informative discussion among industry peers.
Our listings are comprehensive enough to be considered as a one-stop shop. For further inquiries on how to be listed, reach us thru [email protected].
© calvinayre.com 2015 www.calvinayre.com
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57%Apple iPhone
24%Apple iPad
2%Samsung Galaxy SIII
3%Samsung Galaxy SIV
1%LG Nexus 5
13%Others
1.2 million Site visits
700,000 Unique Visits
2.5 million Page Views
3Pages per visit
2 minsVisit duration
310,000+Total Mobile users
Traffic Sources
Distribution by Web BrowserSite Visitors
Mobile usage
TRAFFIC ANALYSIS2014 values
54%New Visitors
46%Returning Visitors
49%Organic
20%Direct
21%Social Media
3%Forums
2%Newsletters
1%Aggregators
4%Others
41%Chrome
19%Safari
15%Firefox
13%Internet Explorer
12%Others
SOCIAL MEDIA ANALYSIS2014 values
37%Facebook
51%Twitter
5%
1%StumbleUpon
4%LinkedIn
1%Youtube 1%
Google+
Referral Traffic
CalvinAyre.com has presence in 10 leading Social Media sites: Facebook, Twitter, Instagram, YouTube, Google+, reddit, StumbleUpon, LinkedIn, Pinterest and Tumblr. Of these, Twitter comes the strongest referrer with the most number of site visits.
13,000+Facebook Likes
3,000+Twitter Followers
30%Share for Mobile traffic
© calvinayre.com 2015 www.calvinayre.com
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OUR GLOBAL REACH
31%United States
7%Canada
5%Philippines
2%Singapore
3%Australia
2%Germany
2%Malta
2%India
3%Spain
15%United Kingdom
of our site traffic comes from the top 10 Gaming Countries in the world
98%
CalvinAyre.com offers media partnership through pre-event promotions and on-site coverages to
capture highlights of gambling-related tradeshows, exhibits and closing parties without any financial obligation. We make it a point that all committed
deliverables are executed as agreed.
OUR CONTRA DEAL
OFFERINGS
WE ALL HAVE STORIESShare yours with the industry.
Be a Guest Contributor on CalvinAyre.com and get your message to the industry.
• Become a writer• Build your Brand• Share Knowledge
For inquiries, simply email us at [email protected]
© calvinayre.com 2015 www.calvinayre.com
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advertise @calvinayre.com
Luxury £16,000 (6 mos) | £10,000 (3 mos)1x 10 second pre-roll video (does not include production of video) airs 1 in every 3 videos
1x Banner Header Bar 1x Wide Skyscraper
2x Square in rotation on appropriate category page
2x Button in rotation on appropriate category page
1x Newsletter banner top. Banner runs 1x/week for allotted period of package
Featured Directory Listing1x Corporate Profile written article or interview to release on homepage and live indefinitely on the site
1x Corporate Profile video. Video to air on homepage and live indefinitely on the site
Pre-Rolls
Run time of 3 mos.
10 Second pre-roll£2,400
Plays every 1 in 3 videos aired
5 Second pre-roll
£1,800Plays every 1 in 5 videos aired
Up to 5 second BTYB Pre-Roll(GFX Only)£1,200
Airs 1 in every 7videos
Run time of 6 mos.
10 Second pre-roll
£3,600Plays every 1 in 3 videos aired
5 Second pre-roll
£2,700Plays every 1 in 5 videos aired
Up to 5 second BTYB Pre-Roll(GFX Only)£1,800
Airs 1 in every 7videos
Banners
Run time of 1 mo
Header bar 728x90
£1,400
Buttons 125x125£500
Squares 250x250£600
Wide Skyscrapers
160x600£1,200
Newsletter Banner Top
234x68£600
Newsletter Banner Bottom
234x68£500
Left Sneaker Bar
280X90£800
Run time of 3 mos.
Header bar 728x90
£3,500
Buttons 125x125£1,000
Squares 250x250£1,200
Wide Skyscrapers
160x600£3,100
Newsletter Banner Top
234x68£1,300
Newsletter Banner Bottom
234x68£1,200
Left Sneaker Bar
280X90£800
Mobile Site Advertising
Run time of 1 mo
Mobile Site Banner 350x53, 640x150
£600
Run time of 3 mos
Mobile Site Banner 350x53, 640x150
£1,200
Featured Link
Run time of 1 month
Featured Link in Gaming Directory
£300Added value of Company profile written article.Article to
include additional link
Run time of 3 months
Featured Link in Gaming Directory
£600Added value of Company profile written article.Article to
include additional link
Deluxe £10,000 (6 mos) | £7,000 (3 mos)1x 5 second pre-roll video (does not include production of video) airs 1 in every 5 videos
1x Wide Skyscraper1x Square in rotation on appropriate category page
1x Button in rotation on appropriate category page
1x Newsletter bottom banner. Banner runs 1x/week for allotted period ofpackage
Featured Directory Listing
1x Corporate Profile written article or interview to release on homepage and live indefinitely on the site
Economy £6,000 (6 mos) | £4,000 (3 mos)1x BTYB ad (up to 5 seconds) airs 1 in every 7 videos (GFX Only)
1x Square in rotation on appropriate category page
1x Button in rotation on appropriate category page
Directory Listing1x Corporate Profile written article orinterview to release on homepage and live indefinitely on the site
ADVERTISE WITH US
TO ADVERTISE WITH USPLEASE CONTACT
A LA CARTEPACKAGESCalvinAyre.com is the number one destination for online gaming news with an ever-increasing audience of over 70,000 unique users per month.
We offer engaging online advertising that reaches a unique audience of iGaming Executives, Enthusiasts and Operators.
Our clients are industry leaders in their respective field, they include operators, regulators, affiliates, conference organizers and service/software providers.
© calvinayre.com 2015 www.calvinayre.com
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CalvinAyre.com is the global destination for online gambling news, lifestyle information, conferences, industry shakers and event coverage.
CalvinAyre.com is a not-for-profit website, aims to be carbon neutral and will encourage other players in the online gaming industry to follow this philosophy. All profit generated from this site goes to support initiatives of the Calvin Ayre Foundation.
TO FIND MORE INFORMATION ABOUT CALVINAYRE.COM, WEBSITE INQUIRY OR ADVERTISING SERVICES AND RATES, PLEASE CONTACT
© calvinayre.com 2015