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G U I D I N G T H E M E AG R I T E C H N I C A 2022
2022 WHERE INNOVATION MATTERS.27 FEBRUARY – 5 MARCH, HANOVER, GERMANY I PREVIEW DAYS 27/28 FEBRUARY
FROM NOVEMBER 2021
10 REASONS TO PARTICIPATE
At the world’s leading trade fair for agricultural machinery, all leading companies of the industry will present their products and innovations. The AGRITECHNICA is the showcase for the global agricultural industry and a forum for future questions of crop production. The AGRITECHNICA is organised by the DLG (Deutsche Land - wirt schafts-Gesellschaft – German Agricultural Society). You can be part of it!
WELCOME TO THE WORLD’S NO.1
WORLD‘S LEADING TRADE FAIR WITH A PROFILE All market leaders at one location
1SIZE WITH QUALITY 23 exhibition halls or 391,000 m2
of exhibition area2
INTERNATIONALER HOTSPOT 62% of exhibitors and 31%
of visitors come from abroad3
FIRST-CLASS CUSTOMER POTENTIAL 447,000 visitors, 62%from agricultural and forestry sectors
4100% AGRICULTURAL MACHINERY The entire world of crop production – from cultivation to harvesting to storage
5
CONVINCINGLY INNOVATIVE Industry leaders present their global innovations6MEETING PLACE FOR GLOBAL BUSINESS 94.000 visitors are planning investments of over Euro 0.5 million
7INTERNATIONAL MEDIA PRESENCEWorld-wide reporting by journalists from 50 countries
8NETWORKING & KNOW-HOW Unique DLG technical programme with 300 forums, conferences and special shows
9SYSTEMS & COMPONENTS The B2B market place of the supplier industry, compact in 4 halls
10
CONVINCING FACTS
97% of exhibitors evaluate the AGRITECHNICA positively
84% of exhibitors are satisfied with the professional qualifications of the visitors
Trade visitors according to industry sectorFarming 222,100
Contractors 29,500
Forestry 21,450
Industry 48,300
Trade/Distribution 19,700
Handicraft/Workshop 11,600
University, College/Vocational training 13,900
Agricultural Consulting/Organisations 14,300
2,803 exhibitors
62% international companies
140,000 international visitors
from 144 countries
23 exhibition halls
or 391,000 m2 of exhibition area
447,000 trade visitors
149,000 visitors with definite investment intentions
Source: Visitor full registration. FKM-tested.
TRACTORS & TRANSPORT Tractors, farm and front loaders, conveyors
SOIL & SEEDTillage equipment, drills & planters
HARVESTCombines, forage & root crop harvesters
CROP PROTECTION & CAREMachinery & equipment for crop protection, crop care and fertilising
STORAGECrop processing, conditioning & storage solutions
DIGITAL ASSISTANCEElectronics, agricultural software & precision farming systems
FARM INPUTSSeeds, fertilisers, pesticides, fuels & lubricants
FORESTRYForestry equipment, municipal equipment, equipment for landscape management
KNOW-HOWAssociations, federations, organisations, academic & research institutes, farm management consulting & services
TRADE & SERVICESWorkshop equipment & services, used machinery trading
Systems, modules, components, accessories for agricultural technology and off-highway sector
THE FUTURE OF AGRICULTURAL MACHINERY IN 23 HALLS
INTERNATIONAL MEETING PLACEFOR CROP PRODUCTION
THE FUTURE OF AGRICULTURAL MACHINERY IN 23 HALLS
DLG-SPECIALS DLG-FORUMS
DLG “TECHNOLOGY” TALKCONFERENCES
WORKSHOP LIVEDLG-CAMPUS & CAREER
DLG-AGRIFUTURELABFARMING SIMULATOR LEAGUE
DLG. OPEN NETWORK AND PROFESSIONAL VOICE
Collaborating with experts around the world in an open network, DLG develops future-proof solutions to meet the challenges faced by farming, agribusiness and the food sector. It organises internationally leading trade fairs AGRITECHNICA, EuroTier, EnergyDecentral, DLG-Feldtage, DLG-Waldtage and PotatoEurope, as well as a large number of events world-wide. DLG’s quality tests for food, agricultural equipment and farm inputs are world leaders. Through its professionalwork and its network of experts, DLG continually provides new impulses for practice. www.DLG.org
AGRITECHNICA. YOUR STAGE.Become a content partner in the technical programme!
Call for papers
Together with partners, the DLG offers a top-class technical programme for providing specific information and for networking. 300 forums, conferences and special shows make the world’s leading trade fair an important forum for the future. The central questions of modern crop production and agriculturaltechnology are presented and discussed here.
YOUR INNOVATIONS – WE RECOMMEND THEMAGRITECHNICA INNOVATION AWARDThe most important innovation award of the agricultural machinery sector. An innovation commission appointed by the DLG awards prices in gold and silver for the most convincing innovations.
SYSTEMS & COMPONENTS Trophy – Engineers‘ ChoiceInnovative components and systems presented with awards by development engineers.
REGISTER YOUR INNOVATIONS STARTING FROM AUTUMN 2021
POWERING BUSINESS
DIGITAL SHOWROOM AND THINK TANKThe world’s leading trade fair for agricultural machinery offers exhibitors and visitors a new business platform which specifically combines the live experience of a trade fair with innovative digital information and networking.
From November 2021, use AGRITECHNICA digital for your product news, online events and contact with visitors to the world’s leading trade fair – in a smart and targeted format.
AGRITECHNICA-APPPut your company and products digitally in scene. Use the innovative AGRITECHNICA app with theme routes and match-making.
INSPIRE. CONNECT. INFORM.
AUSSTELLER-SERVICE-PORTALBook and manage your trade fair
presentation quickly and conveniently with our Exhibitor Service Portal
DLG Service GmbHEschborner Landstrasse 12260489 Frankfurt am MainGermany [email protected] • www.DLG.org
FOLLOW US#agritechnica
IMPORTANT DATESfrom now on Registration at www.agritechnica.com/register
1 August 2021 Start of hall planning
27 September 2021 Stand confirmation including hall map and invoice available online
from October 2021 Service orders online
Date to be announced Registration deadline for AGRITECHNICA Innovation Award
19 - 26 February 2022 Set-up
27 February - 5 March 2022 AGRITECHNICA, Hanover Trade Fair Grounds
5 - 11 March 2022 Take-down
WEST 3
NORTH 2
WEST 1
WEST 2
EAST 2
SOUTH 1
NORTH 1
NORTH 3
EAST 3
P11
PLEASE CONTACT [email protected] | Tel. +49 69 247 88-900WORLD-WIDE: www.agritechnica.com/contact
FUTURE LOUNGE
P35
P32
P33P34
04/2
021
HOTEL-SERVICEBook your stay during the trade fair via our partner:
Hanno Fair Event
Hannover Marketing & Tourismus