Download pdf - HAVE YOU TRIED NEW BLONDE IDOL? - · PDF fileHAVE YOU TRIED NEW BLONDE IDOL? ... · Shades EQ Cream/Cover Plus $5.40 each ... Download and print promotional materials for

REDKEN STYLING: BUY 1, GET 1 50% OFF!STEAM INFUSION SPECIAL OFFER

CUSTOMIZABLE CARE FOR BLONDE HAIR

HAVE YOU TRIEDNEW BLONDE IDOL?

#NOTABOXEDBLONDE

2

Redken gives you everything you need to be the blonde authority! Take advantage of these limited time offers on haircolor and new Blonde Idol haircare.

Give every client their most beautiful blonde! Visit Redken On Demand on Redken.com's professional site for new how-to videos.

$54.00-$87.00$78.39-$111.39 value ($24.39/up to 31% savings)

$162.00-$261.00$228.90-$327.90 value ($66.90/29% savings)

SALON PRICE STYLIST PRICE

SALON OFFERPURCHASE36 Redken Haircolor shades or more (mix and match): · Chromatics/Chromatics Beyond Cover $7.25 each · Color Fusion/Cover Fusion $6.50 each · Color Gels $5.35 each · Shades EQ Gloss $4.95 each · Shades EQ Cream/Cover Plus $5.40 each · Redken For Men Color Camo $4.50 each

RECEIVE FREE1 Blonde Idol Merchandising Kit featuring:HAIRCOLOR SHADES FOR COOL BLONDES AND MORE · 1 09V Platinum Ice Shades EQ Gloss · 1 09T Chrome Shades EQ Gloss · 1 12Av Color Fusion · 1 Color Stain RemoverNEW BLONDE IDOL HAIRCARE · 1 Blonde Idol Sulfate-Free Shampoo liter · 1 Blonde Idol Custom-Tone Conditioner/violet 6.6 oz. · 1 Blonde Idol BBB Spray 5 oz. · 18 Blonde Idol Sulfate-Free Shampoo packettesSUPPORT PIECES · 1 Blonde Idol Technique Guide · 1 Blonde Idol Service Menu · 1 Consultation Swatch Tool—featuring tips for warm and cool blondes!

STYLIST OFFERPURCHASE12 Redken Haircolor shades (within the same brand): · Chromatics/Chromatics Beyond Cover $7.25 each · Color Fusion/Cover Fusion $6.50 each · Color Gels $5.35 each · Shades EQ Gloss $4.95 each · Shades EQ Cream/Cover Plus $5.40 each · Redken For Men Color Camo $4.50 each

RECEIVE FREE

1 BLONDE IDOL WARM BLONDE KIT · 1 09G Vanilla Crème Shades EQ Gloss · 1 09N Café au Lait Shades EQ Gloss · 1 12Go Color Fusion · 1 Shades EQ Processing Solution 8 oz. · 1 30 vol. Pro-oxide Cream Developer 8 oz. · 1 Flash Lift packette · 1 Blonde Idol Technique Guide · 1 Blonde Idol Service Menu

OR

1 BLONDE IDOL COOL BLONDE KIT · 1 09V Platinum Ice Shades EQ Gloss · 1 09T Chrome Shades EQ Gloss · 1 12Av Color Fusion · 1 Shades EQ Processing Solution 8 oz. · 1 30 vol. Pro-oxide Cream Developer 8 oz. · 1 Flash Lift packette · 1 Blonde Idol Technique Guide · 1 Blonde Idol Service Menu

HAIRCOLOR SPECIAL: UP TO $66.90 SAVINGS!Limited to one offer per account

BECOME THE BLONDE AUTHORITYFROM BACKBAR TO RETAIL

BACKBAR OFFERS:

WHILE SUPPLIES

LAST

be your best blonde tIPs And trICKs FroM beAuty Pros

FOR COOL BLONDES

“Pastel and neutral makeup shades look amazing on cool blondes,” says New York City makeup artist Josephine Keo. “Try a makeup palette with soft rose and flesh tones.”

PUT IT IN NEUTRAL

A violet-toned conditioner will help cancel brassiness and refresh cool blonde between salon visits. Try Blonde Idol Custom-Tone Conditioner in Violet.

BEAT BRAssINEss

“Your clothing can really help to enhance your haircolor,” says New York City fashion stylist Micah Johnson. “Grays and blues look great on cool blondes. Avoid wearing yellow and orange tones, which create too much contrast.”

sTAy CooL

“Cool blondes tend to have light hair and fair skin, which can make your features look undefined. Contour with blush to create angles and make your face look more defined.”

BLUsh UP

FOR waRm BLONDES

“Complement the shine in warm blonde hair with makeup that shimmers. Highlighting lotions and iridescent shadows look great on warm blondes,” says Keo.

shImmER & shINE

A gold-toned conditioner will enhance warmth and refresh warm blonde between salon visits. Try Blonde Idol Custom-Tone Conditioner in Gold.

If your makeup shade is too pale, it can make your skin look flat or ashy. “When you’re a warm blonde stick to rich, earthy shades like golds, browns and jewel tones,” advises Keo.

sTRIkE IT RICh

“White is a great clothing color for warm blondes. Light bounces off the white, making the warm tones brighter,” says Johnson. “Avoid greens and light/medium blues, which are too cool-toned for you.”

WARm IT UP

Go foR

ThE GoLd

The right blonde tone will make your eyes look bright and your skin look refreshed. The wrong tone, on the other hand, can actually accentuate dark circles and give skin a sallow look (uh, no thanks).Use this easy trick from Dhaniel Doud, Redken Manager, Education Development Haircolor, to get it right.

waRm OR COOL BLONDE: what’S Right FOR yOu?Look at the inside of your wrist:

• If your veins appear blue-ish, you’ll look best as a cool blonde

• If your veins appear teal or green-ish, you’ll look best as a warm blonde

Unsure? Consult with your Redken stylist!

AsK your stylIst For A Color ConsultAtIon todAy!

blonde IdolTIPS AND TRICKS FROM BEAUTY PROS, FOR WARM AND COOL BLONDES

#notAboXedblonde

a

3

JUN

E 2

014

/ P

rom

otio

ns

CUSTOMIZED STYLIST/CLIENT KIT FOR WARM BLONDES featuring:

1 Blonde Idol Sulfate-Free Shampoo 10.1 oz.1 Blonde Idol Custom-Tone Conditioner/gold 6.6 oz.1 Blonde Idol BBB Spray mini 1 oz.1 Conditioner usage card

CUSTOMIZED STYLIST/CLIENT KIT FOR COOL BLONDES featuring:

1 Blonde Idol Sulfate-Free Shampoo 10.1 oz.1 Blonde Idol Custom-Tone Conditioner/violet 6.6 oz.1 Blonde Idol BBB Spray mini 1 oz.1 Conditioner usage card

Download and print promotional materials for your salon at Redken.com/mybusinesstoolbox. Your first step to increasing retail sales!

SALON OFFERPURCHASEBlonde Idol Complete Salon PackageIncludes:

SALON PRICE

$150.00

$211.00 salon value ($61.00/29% savings)

STYLIST PRICE

$22.00


CLIENT PRICE

$44.00

$60.00 client value ($16.00/27% savings)

STYLIST/CLIENT OFFERPURCHASEBlonde Idol Customized Stylist/Client Kit at a discount

Choose from:

1 BLONDE IDOL SALON KIT featuring:

› 2 Blonde Idol Sulfate-Free Shampoo 10.1 oz. › 2 Blonde Idol Custom-Tone Conditioner/violet 6.6 oz. › 2 Blonde Idol Custom-Tone Conditioner/gold 6.6 oz. › 2 Blonde Idol BBB Spray 5 oz. › 2 Blonde Idol Mask 8.5 oz. › 1 Blonde Salon Menu › 2 Conditioner & BBB Spray T-Stand Easels › 1 Conditioner Usage Card

1 SALON COUNTER DISPLAY (products included in salon kit)

2 Customized Stylist Kits for Cool Blonde 1 Customized Stylist Kit for Warm Blonde

RETAIL OFFERS:

WHILE SUPPLIES

LAST

4

BUY 1, GET 1 50% OFF!Discover amazing savings on a great selection of Redken Styling favorites—pass the savings on to clients and watch your retail sales rise!

SALON/CLIENT OFFERPURCHASE AT DISCOUNT1 Redken Styling “Buy 1, Get 1 50% Off” Banded Duo

CHOOSE FROM:

REDKEN STYLING FAVORITES

STYLIST PRICE STYLIST PRICE

STYLIST PRICESTYLIST PRICE

CLIENT PRICE CLIENT PRICE

CLIENT PRICECLIENT PRICE

$16.50 $12.

75

$15.00$14.

25

$33.00 $25.

50

$30.00$28.

50

$22.00 stylist value ($5.50/25% savings)








PILLOW PROOF BLOW DRY EXPRESS PRIMERReduce blow-dry time and protect from heatIncludes:2 Pillow Proof Blow Dry express primer 5.7 oz.

GUTS 10 Get maximum volumeIncludes:2 guts 10 volume spray foam 10.58 oz.

MESS AROUND 10Tousled texture & separationIncludes:2 mess around 10 disrupting cream-paste 1.7 oz.

CONTROL ADDICT 28Highest hold, ultimate brushabilityIncludes:2 control addict 28 extra high-hold hairspray 11 oz.

LIGHTWEIGHT TEXTURE AND SEPARATION

BUY 5 PERMS, GET 1 FREESALON OFFERPURCHASEAny 5 permanent texturizing products and get 1 FREE (mix and match)

Choose from:

SALON/STYLIST PRICE

$25.00-30.00$30.00- $36.00 salon value ($5.00-$6.00/17% savings)

Vector Plus $5.00

Inner Secret $6.00

Vector Plus Extra Body $5.00

Creative Curl Normal Resistant $6.00

Creative Curl Fine/Limp $6.00

ALKALINE

ACID

5

JUN

E 2

014

/ P

rom

otio

ns

DISCOVER THE SHADES TO HELP YOU SOLVE EVERY HAIRCOLOR CHALLENGEThousands of stylists have already discovered Redken Haircolor’s Hidden Gems – have you? Take advantage of this offer and solve your biggest haircolor challenges!

SALON OFFERPURCHASE

4 Hidden Gems Shades plus 20 or more additional Redken Haircolor shades (mix and match)

CHOOSE FROM:Shades EQ Gloss ($4.95 each)Shades EQ Cream/Cover Plus ($5.40 each)Color Gels ($5.35 each)Color Fusion ($6.50 each)Chromatics ($7.25 each)

RECEIVE FREE1 Hidden Gems Formula Guide 2.01 Apron

STYLIST OFFERPURCHASE

3 Hidden Gems shades plus 6 or more additional Redken Haircolor shades (within the same brand)

CHOOSE FROM:Shades EQ Gloss ($4.95 each)Shades EQ Cream/Cover Plus ($5.40 each)Color Gels ($5.35 each)Color Fusion ($6.50 each)Chromatics ($7.25 each)

RECEIVE FREE1 Hidden Gems Formula Guide 2.0 1 Bowl1 Brush

STYLIST PRICE

$44.55-65.25*

$52.55-73.25 average salon value (up to $8.00/15% savings)

SALON PRICE

$118.80-174.00*$143.80–199.00 average salon value (up to $25.00/17% savings)

Offer limited to 1 per account.

*Salon price, value and savings do not include Shades EQ Crystal Clear.

NOW INCLUDING CHROMATICS AND SHADES EQ CREAM!

REDKEN HAIRCOLOR

WHAT DOES IT MEAN?

COLOR FUSION

COLOR GELS CHROMATICS SHADES EQGLOSS

SHADES EQ CREAM/

COVER PLUS

Too

bra

ssy/

war

m? When blonde

or brown hair appears orange or too warm

7Ag, 6Ab, 12Av, 5T

6GN, 4NA, 7NA, 10NA, Clear

6Ag (6.17), 8Aa (8.11),9Ab (9.1),Clear

09B, 09T, 08GN, 07V, Crystal Clear

09V, 09NA, 07NGr

Too

flat

?

When hair lacks dimension and has a flat or “muddy” appearance

7Cr, 5Gg, 12Go, Hi-Fusion Orange

7RO, 9GB, 4WG

09C (9.4),10Av (10.21),10G (10.3),Clear

08GG, 04WG, 06AA, 09RB

9WB, 08Gi, 7G, Cover Plus Clear

Wea

k co

vera

ge? When hair has too

much dimension or gray strands appear hollow and/or not as deep as pigmented hair

5Gg, 5Bc, 4Mv

4WG, 7NG 5Vb (5.25), 4Gb (4.31)

08GG, 04WG

4M, 7G

Lack

s vi

bra

ncy? Final results are

“browned out” and not as vibrant as desired

7Cr, 12Go, Hi-Fusion Orange

7NG, 5RV, 7RO, 9GB, Clear

6Vr (6.26),9C (9.4),10G (10.3),Clear

08GG, 06AA, 03RV, 09RB, Crystal Clear

07RR, 06C, Cover Plus Clear

TH

E C

HA

LLE

NG

E

PRODUCT CASE RETAil SAlOn CASE ORDER QTy PRiCE PRiCE PRiCE QTy

DIAMOND OIL Diamond Oil Shampoo1.7 oz.** 50 6.00 3.00 150.00 _10.1 oz. 12 18.00 9.00 108.00 _liter 12 30.00 15.00 180.00 _Diamond Oil Conditioner1 oz.** 100 6.00 3.00 300.00 _8.5 oz. 12 19.00 9.50 114.00 _liter 12 34.00 17.00 204.00 _Diamond Oil Deep Facets intensive treatment1 oz.** 100 6.00 3.00 300.00 _8.5 oz. 12 20.00 10.00 120.00 _Diamond Oil Shatterproof Shine3.4 oz. 12 40.00 20.00 240.00 _Diamond Oil Shatterproof Shine intense3.4 oz. 12 40.00 20.00 240.00 _

COLOR EXTEND MAGNETICS Color Extend Magnetics Shampoo*1.7 oz. 50 6.00 3.00 150.00 _10.1 oz. 12 18.00 9.00 108.00 _liter 12 30.00 15.00 180.00 _Color Extend Magnetics Conditioner*1 oz. 100 6.00 3.00 300.00 _8.5 oz. 12 19.00 9.50 114.00 _liter 12 34.00 17.00 204.00 _Color Extend Magnetics Deep Attraction Mask*1 oz. 100 6.00 3.00 300.00 _8.5 oz. 12 20.00 10.00 120.00 _

CURVACEOUS HAIRCARECurvaceous Cream Shampoo1.7 oz. 50 6.00 3.00 150.00 _10.1 oz. 12 18.00 9.00 108.00 _liter 12 30.00 15.00 180.00 _Curvaceous Conditioner1 oz. 100 6.00 3.00 300.00 _8.5 oz. 12 19.00 9.50 114.00 _liter 12 34.00 17.00 204.00 _Curvaceous Curl Dive nourishing mask.68 oz. 120 6.00 3.00 360.00 _6.1 oz. 6 20.00 10.00 60.00 _STYLINGCurvaceous Wind Up reactivating spray1.0 oz. 70 6.00 3.00 210.00 _5 oz. 6 18.00 9.00 54.00 _Curvaceous Ringlet perfecting lotion1.0 oz. 100 6.00 3.00 300.00 _6 oz. 6 18.00 9.00 54.00 _Curvaceous Wave Ahead texturizing mousse2.3 oz. 24 6.00 3.00 72.00 _4.7 oz. 12 18.00 9.00 108.00 _Curvaceous Full Swirl cream serum1.0 oz. 48 6.00 3.00 144.00 _5 oz. 12 19.00 9.50 114.00 _

INTRA FORCE SYSTEM 1 NATURALShampoo9.8 oz. 12 16.00 8.00 96.00 _liter 12 36.00 18.00 216.00 _Toner8.3 oz. 12 17.00 8.50 102.00 _liter 12 45.00 22.50 270.00 _Scalp Treatment5.1 oz. 12 25.00 12.50 150.00 _Starter Kit 6 39.00 19.50 117.00 _SYSTEM 2 COLOR TREATEDShampoo9.8 oz. 12 16.00 8.00 96.00 _liter 12 36.00 18.00 216.00 _Toner8.3 oz. 12 17.00 8.50 102.00 _liter 12 45.00 22.50 270.00 _Scalp Treatment5.1 oz. 12 25.00 12.50 150.00 _Starter Kit 6 39.00 19.50 117.00 _TREATMENTSMicro Boost2.8 oz. 12 45.00 22.50 270.00 _Hair Advance.24 oz. x 10 6 45.00 22.50 135.00 _STYLINGHair Densifer Styling Foam8.5 oz. 12 15.00 7.50 90.00 _IN SALON SERVICESScalp Stimulate.85 oz. x 6 12 n.A. 20.00 240.00 _

PRICE LISTPRODUCT CASE RETAil SAlOn CASE ORDER QTy PRiCE PRiCE PRiCE QTy

HAIRCARE SHAMPOOS (+)All Soft, Body Full, Clear Moisture, Color Extend, Extreme, Real Control, Smooth Lock10.1 oz.** 12 15.00 7.50 90.00 _liters** 12 25.50 12.75 153.00 _Gallon 4 n.A. 26.50 106.00 _

CONDITIONERS (+)All Soft, Body Full, Clear Moisture, Color Extend, Extreme, Real Control, Smooth Lock8.5 oz.** 12 16.00 8.00 96.00 _liter** 12 30.50 15.25 183.00 _Gallon 4 n.A. 41.50 166.00 _

SAMPLING SHAMPOO (+)All Soft, Body Full, Color Extend, Extreme, Real Control1.7 oz.** 50 5.00 2.50 125.00 _

CONDITIONERS (+)All Soft, Body Full, Color Extend, Extreme, Real Control1 oz.** 100 5.00 2.50 250.00 _

HAIRCARE DUO PACKETTES (BAGS OF 18)All Soft, Color Extend, Real Control0.7 oz. 14 n.A. 10.00 140.00 _

TREATMENTS All Soft Heavy Cream softening rinse-out mask1 oz.** 100 5.00 2.50 250.00 _8.5 oz.** 12 17.00 8.50 102.00 _All Soft Argan-6 multi-care oil3 oz. 12 30.00 15.00 180.00 _All Soft Supple Touch softening cream-spray5 oz.** 12 17.00 8.50 102.00 _Body Full Instant Bodifier volumizing foam5 oz.** 12 17.00 8.50 102.00 _Body Full Volume Amplifier thickening lift spray5 oz.** 12 17.00 8.50 102.00 _Clear Moisture Instant Polishing Prep leave-in cutting and detangling lotion 4.2 oz. 12 13.50 6.75 81.00 _Color Extend Rich Recovery protective treatment8.5 oz.** 12 17.00 8.50 102.00 _Extreme Anti-Snap leave-in treatment1.7 oz.** 50 5.00 2.50 125.00 _8.5 oz. 12 17.50 8.75 105.00 _Extreme CAT Treatment protein reconstructing treatment5 oz.** 12 17.00 8.50 102.00 _Extreme Strength Builder8.5 oz.** 12 17.00 8.50 102.00 _Extreme Strength Builder Plus8.5 oz. 12 17.00 8.50 102.00 _Real Control Intense Renewal super moisturizing mask1 oz.** 100 5.00 2.50 250.00 _8.5 oz.** 12 17.00 8.50 102.00 _Real Control Crema Care daily nourishing styling treatment8.5 oz.** 12 17.00 8.50 102.00 _Smooth Lock Butter Silk intensive rinse-out treatment8.5 oz.** 12 17.00 8.50 102.00 _Smooth Lock Heat Glide protective smoother5 oz.** 12 17.00 8.50 102.00 _Smooth Lock Stay Sleek leave-in cream5 oz.** 12 17.00 8.50 102.00 _Smooth Lock Step 1 Smooth Activator3 x 2 oz. 12 n.A. 14.85 178.20 _Smooth Lock Step 2 Smooth Sealer8.5 oz. 12 n.A. 12.00 144.00 _Pre Artliter 12 n.A. 25.00 300.00 _

BLONDE IDOL Blonde Idol Shampoo*1.7 oz. 50 6.00 3.00 150.00 _10.1 oz. 12 18.00 9.00 108.00 _liter 12 30.00 15.00 180.00 _Blonde Idol Custom-Tone Conditioner/Violet*6.6 oz. 12 32.00 16.00 192.00 _Blonde Idol Custom-Tone Conditioner/Gold*6.6 oz. 12 32.00 16.00 192.00 _Blonde Idol Mask*1 oz. 100 6.00 3.00 300.00 _8.5 oz. 12 20.00 10.00 120.00 _Blonde Idol BBB Spray*1 oz. 100 10.00 5.00 500.00 _5 oz. 12 19.00 9.50 114.00 _

Redken and Rowenta have combined their technology and expertise to develop Steam Infusion, a breakthrough steam straightening iron. Through a continuous flow of steam and the application of select Redken treatments, Steam Infusion propels conditioning ingredients deep into the hair for incredibly shiny, fortified results.

· Boost service revenue when you offer Steam Infusion as an add-on to blow-dry services· Increase retail sales when you offer clients the nEW Steam Infusion take-home iron, plus Redken treatments to maximize results

DISCOVER THE POWER OF STEAM INFUSION

SPECIAL COMBO DEAL!

SALON PRICE

$600.00


RETAIL PROFIT POTENTIAL* TOTAL $618.00WHAT YOU GET RETAIL PRICE TOTAL PROFIT

2 Steam Infusion Retail irons $200.00 each $400.00

4 Extreme Anti-Snap $17.50 each $70.00

4 Stay Sleek $17.00 each $68.00

2 Diamond Oil Shatterproof Shine $40.00 each $80.00

SALON OFFERPURCHASE1 Steam Infusion Combo Deal at a discount

INCLUDES:1 Steam Infusion Professional Iron2 Steam Infusion Retail Irons4 Extreme Anti-Snap 8.5 oz.4 Smooth Lock Stay Sleek 5 oz.2 Diamond Oil Shatterproof Shine 3.4 oz.1 Steam Infusion Portable Station1 Heat Mat8 Clips1 Stylist Guide

WHILE SUPPLIES

LAST

*in addition to increased service revenue from Professional iron


FLEXMove Ability 05 lightweight defining cream-paste0.68 oz.* 120 6.00 3.00 360.00 _1.7 oz.* 12 19.00 9.50 114.00 _Mess Around 10 disrupting cream-paste0.68 oz.* 120 6.00 3.00 360.00 _1.7 oz.* 12 19.00 9.50 114.00 _Shape Factor 22 sculpting cream-paste0.68 oz.* 120 6.00 3.00 360.00 _1.7 oz.* 12 19.00 9.50 114.00 _

BLOW DRYPillow Proof Blow Dry express primer1 oz.* 80 10.00 5.00 400.00 _5.7 oz.* 12 22.00 11.00 132.00 _Pillow Proof Blow Dry two day extender1.2 oz.* 24 8.50 4.25 102.00 _3.4 oz.* 12 18.00 9.00 108.00 _

REDKEN FOR MEN HAIRCAREClean Brew extra cleansing shampoo8.5 oz. 12 12.50 6.25 75.00 _liter 12 22.50 11.25 135.50 _Clean Spice 2-in-1 conditioning shampoo10 oz. 6 12.50 6.25 37.50 _liter 12 22.50 11.25 135.00 _Mint Clean invigorating shampoo10 oz. 6 12.00 6.00 36.00 _liter 12 21.50 10.75 129.00 _Cool Finish invigorating conditioner10 oz. 6 12.50 6.25 37.50 _Full Impact bodifying shampoo10 oz. 6 12.00 6.00 36.00 _Go Clean daily care shampoo10 oz. 6 12.00 6.00 36.00 _liter 12 20.50 10.25 123.50 _Finish Up daily weightless conditioner10 oz. 6 12.50 6.25 37.50 _liter 12 22.50 11.25 135.00 _

STYLINGHigh Up spiking cream wax3.4 oz. 24 15.00 7.50 180.00 _Stand Tough extreme gel5 oz. 12 13.00 6.50 78.00 _Grip Tight holding gel5 oz. 12 13.00 6.50 78.00 _Dishevel fiber cream3.4 oz. 12 17.00 8.50 102.00 _Get Groomed finishing cream5 oz. 12 13.00 6.50 78.00 _Work Hard molding paste3.4 oz. 12 15.00 7.50 90.00 _Outplay texture putty3.4 oz. 24 15.00 7.50 180.00 _Maneuver working wax3.4 oz. 24 15.00 7.50 180.00 _Polish Up pomade3.4 oz. 24 15.00 7.50 180.00 _Firm Grasp Texturizing clay3.4 oz. 24 19.00 9.50 228.00 _

SKIN/BODY CARECleanse acid balanced cleansing bar5.3 oz. 36 10.00 5.00 180.00 _

HAIRCOLORColor Camo2 oz. 36 n.A. 4.50 162.00 _Pro-oxide Cream Developer 10vliter 6 n.A. 6.25 37.50 _

PROFESSIONAL TOOLS Steam Infusion Professional Iron(includes two filters) 1 n.A. 295.00 n.A. _Steam Infusion Retail Iron(does not require filter) 1 200.00 160.00 160.00 _Steam Infusion Cartridges 1 n.A. 20.00 n.A. _


TEXTURE Acid WavesCreative Curl 24 n.A. 6.00 144.00 _Creative Curl Fine limp 24 n.A. 6.00 144.00 _inner Secret 24 n.A. 6.00 144.00 _Alkaline WavesVector Plus 24 n.A. 5.00 120.00 _Vector Plus Extra Body 24 n.A. 5.00 120.00 _

SALON GEAR COLOR GEARSalon BasicsTint Bowl n.A. n.A. 5.00 n.A. _Chromatics Tint Bowl n.A. n.A. 5.00 n.A. _Wide Brush/long Bristles n.A. n.A. 3.00 n.A. _Wide Brush/Short Bristles n.A. n.A. 3.00 n.A. _narrow Brush/long Bristles n.A. n.A. 3.00 n.A. _narrow Brush/Short Bristles n.A. n.A. 3.00 n.A. _Chromatics Double Row Tint Brush n.A. n.A. 3.00 n.A. _Chromatics Double Row Wide Tint Brush* n.A. n.A. 3.00 n.A. _Applicator Bottle n.A. n.A. 3.50 n.A _Measuring Cup n.A. n.A. 2.50 n.A. _Organizer Tray Cream n.A. n.A. 20.00 n.A. _ (Regular–holds 42) Organizer Tray Cream (Mini–holds 21) n.A. n.A. 15.00 n.A. _Organizer Tray liquid (Regular–holds 36) n.A. n.A. 20.00 n.A. _Tube Key n.A. n.A. 2.50 n.A. _

SpecialtyDetailing Freehand Brush n.A. n.A. 5.00 n.A. _ (Angled Brush) Detailing Etching Wand n.A. n.A. 5.00 n.A. _ (Mascara Wand) Technique Board n.A. n.A. 15.00 n.A. _Spray Water Bottle n.A. n.A. 6.00 n.A. _Mini-Spatula n.A. n.A. 5.00 n.A. _Mini-Whisk n.A. n.A. 5.00 n.A. _Clips (set of 8) n.A. n.A. 7.00 n.A. _Magnetic Clip Wristband n.A. n.A. 20.00 n.A. _Blonde icing Scoop n.A. n.A. 5.00 n.A. _

ApparelRedken Favorite Cape n.A. n.A. 25.00 n.A. _DuraSilk™ All Purpose Cape n.A. n.A. 25.00 n.A. _Chromatics Cape n.A. n.A. 25.00 n.A. _DuraSilk™ All Purpose Apron n.A. n.A. 25.00 n.A. _Chromatics Apron n.A. n.A. 25.00 n.A. _DuraSilk™ Client Wrap n.A. n.A. 30.00 n.A. _Swatches & MoreShades EQ Gloss Swatch Book n.A. n.A. 30.00 n.A. _Shades EQ Cream & Cover Plus Swatch Book n.A. n.A. 30.00 n.A. _Color Fusion/Cover Fusion Swatch Book n.A. n.A. 50.00 n.A. _Color Gels Swatch Book n.A. n.A. 30.00 n.A. _Chromatics Swatch Book n.A. n.A. 50.00 n.A. _Color Camo Swatch Box n.A. n.A. 14.00 n.A. _Swatch Cards n.A. n.A. n.A. n.A. _Shade Charts n.A. n.A. n.A. n.A. _Shade Stickers n.A. n.A. n.A. n.A. _

HAIRCARE/STYLING GEARRedken Chemistry n.A. n.A. 2.25 n.A. _Shot ShakerPumpsliter (White) n.A. n.A. 2.25 n.A. _Gallon (White) n.A. n.A. 4.25 n.A. _

All retail prices are suggested only. * new product ** new price *** only offered in stores + not all sizes available for every productn.A. = not Applicable.


REDKEN CHEMISTRY All Soft Shot Phase16.9 oz. 12 n.A. 18.50 222.00 _Clear Moisture Shot Phase16.9 oz. 12 n.A. 18.50 222.00 _Color Extend Shot Phase16.9 oz. 12 n.A. 18.50 222.00 _Extreme Shot Phase16.9 oz. 12 n.A. 18.50 222.00 _Real Control Shot Phase16.9 oz. 12 n.A. 18.50 222.00 _Smooth Lock Shot Phase16.9 oz. 12 n.A. 18.50 222.00 _Shot Phix 3.5 pHix pHase sealer8.5 oz. 12 n.A. 9.00 108.00 _Shot Phix 5.5 pHix pHase sealer8.5 oz. 12 n.A. 9.00 108.00 _

STYLING SMOOTHVelvet Gelatine 07 cushioning blow-dry gel3.4 oz. 12 18.00 9.00 108.00 _Align 12 protective smoothing lotion1 oz. 100 6.00 3.00 300.00 _5 oz 12 18.00 9.00 108.00 _

SHINEOutshine 01 anti-frizz polishing milk1 oz. 100 6.00 3.00 300.00 _3.4 oz. 12 19.00 9.50 114.00 _Shine Flash 02 glistening mist4.4 oz. 12 18.00 9.00 108.00 _

VOLUMIZEThickening Lotion 06 all-over body builder5 oz. 12 17.00 8.50 102.00 _1/2 liter 12 n.A. 12.50 150.00 _Full Frame 07 all-over volumizing mousse2.2 oz. 24 6.00 3.00 72.00 _8.5 oz. 12 17.00 8.50 102.00 _Aerate 08 all-over bodifying cream-mousse2.3 oz. 12 17.00 8.50 102.00 _Guts 10 volume spray foam2 oz. 24 6.00 3.00 72.00 _10.58 oz. 12 17.00 8.50 102.00 _

TEXTURIZEWater Wax 03 shine defining pomade1.7 oz. 12 19.00 9.50 114.00 _Powder Grip 03 mattifying hair powder0.245 oz. 24 15.00 7.50 180.00 _Rewind 06 pliable styling paste.75 oz. 120 6.00 3.00 360.00 _5 oz. 12 19.00 9.50 114.00 _Rough Paste 12 working material.75 oz. 120 6.00 3.00 360.00 _2.5 oz. 12 19.00 9.50 114.00 _Hardwear 16 super-strong sculpting gel8.5 oz. 6 16.00 8.00 48.00 _

HEAT STYLINGSatinwear 02 prepping blow-dry lotion1 oz. 100 6.00 3.00 300.00 _5.4 oz. 12 19.00 9.50 114.00 _Duo Shield 07 color protecting gel cream5 oz. 12 19.00 9.50 114.00 _Iron Shape 11 finishing thermal spray1.7 oz. 72 6.00 3.00 216.00 _8.5 oz. 12 16.00 8.00 86.00 _Hot Sets 22 thermal setting mist5 oz. 12 16.00 8.00 96.00 _1/2 liter 12 n.A. 13.00 156.00 _

HAIRSPRAYSWax Blast 10 high impact finishing spray-wax2 oz. 24 8.50 4.25 102.00 _4.4 oz. 12 18.00 9.00 108.00 _Fashion Work 12 versatile hairspray2.1 oz. 24 6.00 3.00 72.00 _11 oz. 12 17.00 8.50 102.00 _Quick Tease 15 backcombing finishing spray1.3 oz. 24 8.50 4.25 102.00 _5.3 oz. 12 18.00 9.00 108.00 _Quick Dry 18 instant finishing hairspray2 oz. 24 6.00 3.00 72.00 _11 oz. 12 17.00 8.50 102.00 _Forceful 23 super strength hairspray2.1 oz. 24 6.00 3.00 72.00 _11 oz. 12 17.00 8.50 102.00 _Control Addict 28 extra high-hold hairspray2.1 oz. 24 8.50 4.25 102.00 _11 oz. 12 20.00 10.00 120.00 _


HAIRCOLOR Shades EQ Gloss Equalizing Conditioning Color & Color Kickers2 oz. 36 n.A. 4.95 178.20 _Shades EQ Cream Equalizing Conditioning Color2.1 oz. 36 n.A. 5.40 194.40 _Shades EQ Cover Plus Brightening Conditioning Color Cream2.1 oz. 36 n.A. 5.40 194.40 _Shades EQ Crystal Clear16 oz. 12 n.A. 21.00 252.00 _liter 6 n.A. 31.00 186.00 _Color Fusion Advanced Performance Color Cream& Hi-Fusion** 2.1 oz. 36 n.A. 6.50 234.00 _Cover Fusion Low Ammonia 100% Coverage Color Cream2.1 oz. 36 n.A. 6.50 234.00 _Color Gels Permanent Conditioning Haircolor & Fashion Gels**2 oz. 36 n.A. 5.35 192.60 _Chromatics Prismatic Permanent Color2 oz. 36 n.A. 7.25 261.00 _Chromatics Beyond Cover Age-Defying Permanent Color2 oz. 36 n.A. 7.25 261.00 _

HAIRCOLOR COLLECTION KITSShades EQ GlossSalon intro Kit 1 n.A. 198.00 n.A. _Stylist Trial Kit 4 n.A. 59.40 237 .60 _Shades EQ Cream/Cover PlusSalon intro Kit 1 n.A. 216.00 n.A. _Stylist Trial Kit 4 n.A. 64.80 259.20 _Color Fusion** Salon intro Kit 1 n.A. 325.00 n.A. _Stylist Trial Kit 4 n.A. 78.00 312.00 _Color Gels** Salon intro Kit 1 n.A. 214.00 n.A. _Stylist Trial Kit 4 n.A. 64.20 256.80 _Chromatics Salon intro Kit 1 n.A. 362.50 n.A. _Stylist Trial Kit 4 n.A. 87.00 348.00 _

DEVELOPERSColor Gels Developer 10v, 20v, 30v, 40v**liter 6 n.A. 6.25 37.50 _Pro-oxide Cream Developer 10v, 20v, 30v, 40v**16 oz. (20v only) 12 n.A. 3.60 43.20 _liter 6 n.A. 6.25 37.50 _Shades EQ Processing Solution**liter 6 n.A. 6.25 37.50 _Chromatics Oil in Cream Developer 10v, 20v, 30v, 40v945 ml 6 n.A. 10.00 60.00 _

LIGHTENERSBlonde Icing Conditioning Cream Developer 20v, 30v, 40vliter 6 n.A. 10.00 60.00 _Blonde Icing Power Lift Conditioning Cream Lightener — Ammonia***17.6 oz. 6 n.A. 28.50 171.00 _Blonde Icing Conditioning Cream Lightener — Ammonia-Free17.6 oz. 6 n.A. 28.50 171.00 _Blonde Dimensions Dust-Free Conditioning Lightener**17.6 oz. 12 n.A. 12.00 144.00 _32 oz. 6 n.A. 30.00 180.00 _Lift 5/15 Highlifting Cream1 oz. 72 n.A. 3.80 273.60 _Lift 5/15 Highlifting Booster21.1 oz. 12 n.A. 21.00 252.00 _Up To 7 De-Dusted Lightener**17.6 oz. 12 n.A. 18.00 216.00 _32 oz. 6 n.A. 30.00 180.00 _Flash Lift Lightening Powder17.6 oz. 12 n.A. 16.50 198.00 _32 oz. 6 n.A. 27.50 165.00 _

OTHER HAIRCOLOR PRODUCTSColor Thickener4 oz. 12 n.A. 7.95 95.40 _Color Stain Remover*80 pads 12 n.A. 6.50 78.00 _

JUNE 2014 \ Promotions 7

8

PUREOLOGY EXCLUSIVE PRICE L IST

JUNE 2014/Promotions

Product Case Qty.

Retail* Price

SalonPrice

Salon Case Price

HYDRATEHydrate Shampoo1.7 oz.8.5 oz.33.8 oz.64.0 oz.Hydrate Condition1.7 oz.8.5 oz.33.8 oz.64.0 oz.Hydrate Light Condition1.7 oz.8.5 oz.33.8 oz.Hydrate Hydra Whip5.2 oz.Hydrate Hydra Cure5.2 oz.Hydrate Shine Max4.2 oz.

241266

241266

24126

12

12

12

$7.50$27.00$62.00$75.00

$7.50$29.00$64.00$85.00

$7.50$29.00$64.00

$50.00

$50.00

$26.00

$3.75$13.50$31.00$37.50

$3.75$14.50$32.00$42.50

$3.75$14.50$32.00

$25.00

$25.00

$13.00

$90.00$162.00$186.00$225.00

$90.00$174.00$192.00$255.00

$90.00$174.00$192.00

$300.00

$300.00

$156.00

PURE VOLUMEPure Volume Shampoo1.7 oz.8.5 oz.33.8 oz.64.0 oz.Pure Volume Extra Care Shampoo1.7 oz.8.5 oz.33.8 oz.Pure Volume Condition1.7 oz.8.5 oz.33.8 oz.64.0 oz.Pure Volume Blow Dry Amplifier1.0 oz.8.5 oz.Pure Volume Instant Levitation Mist1.0 oz.4.9 oz.

241266

24126

241266

2412

7512

$7.50$27.00$62.00$75.00

$7.50$27.00$62.00

$7.50$29.00$64.00$85.00

$7.00$22.00

$9.00$26.00

$3.75$13.50$31.00$37.50

$3.75$13.50$31.00

$3.75$14.50$32.00$42.50

$3.50$11.00

$4.50$13.00

$90.00$162.00$186.00$225.00

$90.00$162.00$186.00

$90.00$174.00$192.00$255.00

$84.00$132.00

$337.50$156.00

SUPER SMOOTHSuper Smooth Shampoo1.7 oz.8.5 oz.33.8 oz.Super Smooth Condition1.7 oz.8.5 oz.33.8 oz.Super Smooth Relaxing Hair Masque5.2 oz.Super Smooth Relaxing Serum5 oz.Super Smooth Smoothing Cream6.8 oz.

24126

24126

12

12

12

$7.50$27.00$62.00

$7.50$29.00$64.00

$50.00

$24.00

$24.00

$3.75$13.50$31.00

$3.75$14.50$32.00

$25.00

$12.00

$12.00

$90.00$162.00$186.00

$90.00$174.00$192.00

$300.00

$144.00

$144.00

REVIVING REDReviving Red Shamp’oil1.7 oz. 8.5 oz. 33.8 oz.Reviving Red Reflective Condition1.7 oz. 8.5 oz. 33.8 oz. Reviving Red Illuminating Caring Oil4.2 oz. 1.0 oz.Reviving Red Red Reflect Enhancer Set of 4 .34 oz. tubesReviving Red Copper Reflect Enhancer Set of 4 .34 oz. tubes

24126

24126

1280

12

12

$7.50

$29.00$64.00

$7.50$29.00$64.00

$32.00$10.00

$40.00

$40.00

$3.75$14.50$32.00

$3.75$14.50$32.00

$16.00$5.00

$20.00

$20.00

$90.00$174.00$192.00

$90.00$174.00$192.00

$192.00$375.00

$240.00

$240.00

Product Case Qty.

Retail* Price

SalonPrice

Salon Case Price

COLOUR STYLISTColour Stylist Silk Bodifier2.2 oz.8.4 oz.Colour Stylist Nourishing Nectar5.1 oz.Colour Stylist Anti Split Blow Dry6.5 oz.Colour Stylist Cuticle Polisher3.4 oz.Colour Stylist Illuminating Curl5.1 oz.Colour Stylist Anti Breakage Twist2.5 oz.Colour Stylist Root Lift2.0 oz.10 oz.Colour Stylist Strengthening Control2.1 oz11.0 oz.Colour Stylist Supreme Control2.1 oz.11.0 oz.Colour Stylist Control Twist Wax1.0 oz.3.4 oz.Colour Stylist Lustrous Volumizer5.2 oz.Colour Stylist Density Definer Wax1.7 oz.Colour Stylist Piecing Sculpt Wax3.4 oz.

2412

12

12

12

12

12

2412

2412

2412

8012

12

12

24

$9.00$26.00

$28.00

$30.00

$28.00

$26.00

$26.00

$9.00$24.00

$9.00$26.00

$9.00$26.00

$9.00$26.00

$24.00

$24.00

$24.00

$4.50$13.00

$14.00

$15.00

$14.00

$13.00

$13.00

$4.50$12.00

$9.00$26.00

$4.50$13.00

$4.50$13.00

$12.00

$12.00

$12.00

$108.00$156.00

$168.00

$180.00

$168.00

$156.00

$156.00

$108.00$144.00

$108.00$156.00

$108.00$156.00

$360.00$156.00

$144.00

$144.00

$288.00

FRESH APPROACHFresh Approach Dry Shampoo4.2 oz.Fresh Approach Dry Condition1.3 oz.4.3 oz.

6

2412

$24.00

$9.00$24.00

$12.00

$4.50$12.00

$72.00

$108.00$144.00

HIGHLIGHT STYLISTHighlight Stylist Gold Definer 1.0 oz.5.1 oz.Highlight Stylist Bodifying Luminator 1.5 oz.5.0 oz.Highlight Stylist Sea-Kissed Texturizer1.0 oz.4.2 oz.

4812

2412

8012

$11.00$28.00

$11.00$28.00

$11.00$28.00

$5.50$14.00

$5.50$14.00

$5.50$14.00

$264.00$168.00

$132.00$168.00

$440.00$168.00

ACCESSORIES & MERCHANDISINGPureology Cutting CapePureology ApronPureology Purple Client CapeMini Acrylic Promo StandAcrylic BlockAcrylic Permanent Shelf Talkers (set of 4)Pureology Reusable Large BagPureology Reusable Small BagPureology BowlPureology BrushPureology SpoonPureology CombColour Stylist Combs SetPureology Liter PumpPureology BannerPureology Table Top DisplayPureology Client BagsPureology Paper Shelf TalkersPureology Prescription Tear Pad

1111111111112111111

N/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/A

$21.50$21.50$20.00$10.00$20.00$12.00$2.50$1.50$8.00$6.00$6.00$6.00$8.00$1.63

$25.00$20.00$1.00$3.00$3.00

N/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/A

Product Case Qty.

Retail* Price

SalonPrice

Salon Case Price

STRENGTH CUREStrength Cure Shampoo1.7 oz.8.5 oz.33.8 oz.Strength Cure Condition1.7 oz.8.5 oz.33.8 oz.Strength Cure Split End Salve0.5 oz.1.7 oz.Strength Cure Fabulous Lengths1.0 oz.3.4 oz.Strength Cure Masque5.2 oz.

24126

24126

4812

8012

12

$7.50$27.00$62.00

$7.50$29.00$64.00

$10.00$28.00

$10.00$28.00

$50.00

$3.75$13.50$31.00

$3.75$14.50$32.00

$5.00$14.00

$5.00$14.00

$25.00

$90.00$162.00$186.00

$90.00$174.00$192.00

$240.00$168.00

$400.00$168.00

$300.00

PERFECT 4 PLATINUMPerfect 4 Platinum Shampoo1.7 oz.8.5 oz.33.8 oz.Perfect 4 Platinum Condition1.7 oz.8.5 oz.33.8 oz.Perfect 4 Platinum Reconstruct Repair Masque6.8 oz.Perfect 4 Platinum Miracle Filler Treatment0.5 oz.4.9 oz.

24126

24126

12

4812

$7.50$27.00$62.00

$7.50$29.00$64.00

$35.00

$5.00$26.00

$3.75$13.50$31.00

$3.75$14.50$32.00

$17.50

$2.50$13.00

$90.00$162.00$186.00

$90.00$174.00$192.00

$210.00

$120.00$156.00

NANO WORKSNano Works Shampoo1.7 oz.8.5 oz.33.8 oz. (w/pump) Nano Works Condition1.7 oz.8.5 oz.33.8 oz. (w/pump)

24126

24126

$15.00$54.00$124.00

$15.00$58.00$128.00

$7.50$27.00$62.00

$7.50$29.00$64.00

$180.00$324.00$372.00

$180.00$348.00$384.00

PRECIOUS OILPrecious Oil Shamp’oil1.7 oz.8.5 oz33.8 oz.Precious Oil Condition1.7 oz.8.5 oz33.8 oz.Precious Oil Softening Hair Masque5.2 oz.Precious Oil Versatile Caring Oil1.0 oz.4.2 oz.

24126

24126

12

7512

$7.50$29.00$64.00

$7.50$29.00$64.00

$50.00

$12.00$40.00

$3.75$14.50$32.00

$3.75$14.50$32.00

$25.00

$6.00$20.00

$90.00$174.00$192.00

$90.00$174.00$192.00

$300.00

$450.00$240.00

PURIFYPurify Shampoo 8.5 oz.33.8 oz.

126

$27.00$62.00

$13.50$31.00

$162.00$186.00

COLOR FANATICColour Fanatic 1.0 oz.6.7 oz.13.5 oz.

801212

$6.00$24.00$36.00

$3.00$12.00$18.00

$240.00$144.00$216.00

*Includes liters, half gallons, Colour Fanatic station size and pumps. Must redeem a minimum of 3 different systems

PURE REWARDSPUREREWARDS

REWARD YOURSELF WITH COMPLIMENTARY BACKBARStock your backbar with free product! Our new Backbar Rewards give you 20% of your haircare purchases back in free backbar* product when you carry at least 7 haircare lines.

When you give clients a first hand experience with Pureology haircare at the backbar, they’ll want to continue the luxury at home with a retail purchase.

Ask your sales consultant how to enroll!

NEW FOR 2014!

JUN

E 20

14 /

Pro

mot

ions

Stock your backbar with Pureology and reward your loyal clients with 20% off liters.

PURCHASE AT A 20% DISCOUNT1 Shampoo 33.8 oz. OR 1 Condition 33.8 oz.

CHOOSE FROM:

LITER EXCLUSIVE

20% OFF ALL SHAMPOO AND CONDITION LITERS

CONDITIONAVERAGE SALON PRICE

$25.60 $32.00 salon value ($6.40/20% savings)

AVERAGE CLIENT PRICE

$51.20 $64.00 client value ($12.80/20% savings)

SHAMPOOAVERAGE SALON PRICE

$24.80$31.25 salon value ($6.45/21% savings)

AVERAGE CLIENT PRICE

$49.60* $62.50 client value ($12.90/21% savings)

PURCHASE 1 Nano Works Shampoo 33.8 oz. or1 Nano Works Condition 33.8 oz

SHAMPOOSALON PRICE


CONDITIONSALON PRICE


CLIENT PRICE

$99.20$122.00 client value ($22.80/19% savings)

CLIENT PRICE


NANO WORKSREVIVING RED

PERFECT 4 PLATINUM™

PURIFYPRECIOUS OIL

HYDRATE® PURE VOLUME®

SUPER SMOOTH™

STRENGTH CURE

11

Discover Strength Cure for micro-scarred, damaged colour-treated hair.

Exclusive AntiFade Complex® helps protect colour ZeroSulfate® shampoos cleanse gently without stripping colour Asta-Repair with astaxanthin, a powerful nature-derived antioxidant, plus keravis, ceramide and arginine to help heal and repair Signature aromatherapy blend of lavender, honey, peach and vanilla

Try a Strength Cure kit and make your hair strong and soft, inside and out!

*Based on a brushing test after one use of Strength Cure Shampoo, Condition and Split End Salve

INVITE YOUR CL IENTS TO TRY NEW STRENGTH CURE

CLIENT PRICE


SALON/CLIENT OFFERPURCHASE AT A DISCOUNT1 Strength Cure Kit

Kit includes:1 Strength Cure Shampoo 8.5 oz.1 Strength Cure Condition 8.5 oz.1 Strength Cure Split End Salve Petite 0.5 oz.1 Strength Cure Fabulous Lengths Petite 1 oz.

$38VALUE

SALON PRICE


97% Stronger Hair After Only One Use*

12

PUREOLOGYEXCLUSIVEJUNE 2014 • PROMOTIONS

All

right

s re

serv

ed. U

1216

600

3/14

20% OFF LITERS

STRENGTH CURECLIENT KITS