Authored by Sujoy Sahu-one of those digital campaign enthusiasts. But first a frustrated customer
How to frustrate customers online?
Authored by Sujoy Sahu-one of those digital campaign enthusiasts. But first a frustrated customer
17:34Ad of “get a free sample” campaign on
YouTube.co.inSession time
Authored by Sujoy Sahu-one of those digital campaign enthusiasts. But first a frustrating customer
17:34 On click it takes to the Campaign Website
Same message flashes-Get a FREE sample Now
Session time
Authored by Sujoy Sahu-one of those digital campaign enthusiasts. But first a frustrated customer
17:35 Click takes to a different url…fill in the dataSession time
Authored by Sujoy Sahu-one of those digital campaign enthusiasts. But first a frustrated customer
17:38 Mobile NO- A Must fill…
Which means without filling your
mobile No…you cant get a free sample
Session time
Authored by Sujoy Sahu-one of those digital campaign enthusiasts. But first a frustrated customer
17:40 Fill in all the details
Mobile No shared..
Session time
Authored by Sujoy Sahu-one of those digital campaign enthusiasts. But first a frustrated customer
17:42 Get back to another Authentication session
Which never came in…
Session time
Authored by Sujoy Sahu-one of those digital campaign enthusiasts. But first a frustrated customer
Hero features of the customer frustrations:
• 8 minute of engagement to get a few shampoo sachets FREE
• Different environments for a simple delivery• After 8 minutes of showing the carrot-Authentication
unfulfilled• Delivery of promise-unfulfilled