© 2009 IBM Corporation
IBM Exceptional Digital Experience “Enabling Omni channel Shopping Experience ”
Joseph George, ICS, IBM Singapore
© 2009 IBM Corporation
Agenda
IBM xDx
Omni Channel?
Why it is important
Commerce Options Available
Portal Platform and Tools for OC
WEF – Multi Channel Feature Pack
© 2009 IBM Corporation
WEF – Walk thro 2
IBM xDx – “the old, the new and the now”
Ajax Partial Refresh User Preference
© 2009 IBM Corporation
“Any” Challenge
IBM xDx – Business Impact
© 2009 IBM Corporation
Business Impact of the “Any” Challenge
IBM xDx – Business Impact
How do I... Reach as many customers on the device of their choice with rich engaging experiences Control cost of development while still utilizing as many channels as possible Create, Reuse, Manage and Deliver content across a wide variety of access points Minimize Response time to changing markets and customer needs with the right experience for the right user
© 2009 IBM Corporation
WCS - Mobile Support
IBM xDx – Business Impact
© 2009 IBM Corporation
WP – RWD Support
IBM xDx – Business Impact
© 2009 IBM Corporation
Marrying WCS + WP
IBM xDx – Business Solution
Some of the options REST API : http://pic.dhe.ibm.com/infocenter/wchelp/v7r0m0/index.jsp?topic=%2Fcom.ibm.commerce.starterstores.doc%2Fconcepts%2Fcwvrestapi.htm WS http://pic.dhe.ibm.com/infocenter/wchelp/v7r0m0/index.jsp?topic=%2Fcom.ibm.commerce.starterstores.doc%2Fconcepts%2Fcwvrestapi.htm
© 2009 IBM Corporation
Marrying WCS + WP with WEF Blessings
IBM xDx – Business Solution
Web Experience Factory - Feature Pack 2 in Q3 2013
Enhanced multi-channel capabilities: – Maximizing coverage and usage across digital technologies Developer productivity tools: – Improving our tooling with new capabilities and enhancements focused on making it easier to develop and maintain solutions
Desktop
Web Experience
Factory Portlet
WebSphere Portal
Mobile Browser Hybrid using
Worklight
(Web + Native)
© 2009 IBM Corporation
Marrying WCS + WP with WEF Blessings
IBM xDx – Business Solution
© 2009 IBM Corporation
Marrying WCS + WP with WEF Blessings
IBM xDx – Business Solution
Multi-channel List & Detail wizard
© 2009 IBM Corporation 12
IBM Exceptional Digital Experience
“Enabling Omni channel Shopping Experience ”
Marriage of WCS + WP Blessed by WEF
© 2009 IBM Corporation
More Info
IBM xDx – Business Solution
Article : Exceptional Digital Shopping Experience (xDSx) - Enabling Omni-Channel shopping Experience with WebSphere Commerce and WebSphere Portal http://www-10.lotus.com/ldd/portalwiki.nsf/dx/Exceptional_Digital_Shopping_Experience_lprxDSerpr_-_Enabling_Omni-Channel_shopping_Experience_with_WebSphere_Commerce_and_WebSphere_Portal
Caveats when working with the WebSphere Commerce REST API Review the available REST services to ensure the functionality you are implementing is available. For example, promotion codes are not supported by default when using REST services in the CartHandler pre-checkout and checkout flows. REST services are primarily designed to work with the Madisons starter store. REST services are not supported in starter stores that support the B2B direct business model, for example the Elite starter store. REST API handlers rely on WebSphere Commerce search to function correctly. For example, the ProductViewHandler and CategoryViewHandler use search-based catalog navigation. You must enable WebSphere Commerce search, or customize REST services to suit your business requirements when
working with these handlers.