In Novation Veritas:
Alexey Konovalenkov
Anna Kornilova
Anna Rogozina
Anton Remnyov
UNILEVER. TULA
Ecological reduction strategy
In Novation Veritas
Unilever Sustainable Living Plan
Actor of changes
Direct activities
Performance measurement
• Product’s environmental impact
• Manager‘s remuneration system
Healthier food
Certification
Packaging reuse programme
Contractors
Suppliers & distributors
• Choose those that fit the requirements
Consumers
Create environmentally friendly consumer culture
• Reusable packaging
• Stimulate recycling (proper materials)
USLP
Livelihood
Environ-mental impact
Health & well-being
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In Novation Veritas
Inmarko’s Tula Factory & ice cream manufacturing
Raw materials
Blend Blend
Filtration Pasteuri
zing Homogenization
Cool down
Slow stirring
Freezing
Factory’ pilot launch in May 2011
Key features
Good location
High capacity & huge area
Variety of ice-cream
products
• Bulk ice-cream mostly
Plans
Production volumes 2
times
New products development
At full capacity by the end
of 2014
Largest ice-cream producer
in Eastern Europe
Starting point of industrial
waste reduction
Ice cream production process
High prospects in volumes expansion+
+waste reduction
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In Novation Veritas
Types of waste at the Inmarko factory
Hazardous Non-
hazardous 300 000 kg/year
7 384 800 t/year
Treat
21%
Landfill
24% Recycle
34%
Reuse
16%
Eliminate
5%
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In Novation Veritas
Non-hazardous waste for landfill
Waste Amount of waste (kg/year)
Floatation foam 2 488 700
Ice-cream waste (defective ice cream, spoiled blend, ice cream close exceeded expiration date)
2 791 200
Domestic waste 73 800
Other (old clothes and shoes, used brake blocks, garbage from
mopping-up operations) 937 800
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In Novation Veritas
Current waste management in Tula in numbers (per year)
+ Paper recycling: RUB 90 300 (in av.)
+ Plastic recycling: RUB 297 150 (in av.)
+ Metal recycling: RUB 47 970 (in av.)
∑: RUB 453 420
- Landfill: RUB 20 400 513
- Transportation: RUB 55 051 500
∑: RUB 75 452 013
RUB - 74 998 593 Financial loss in waste management operations
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In Novation Veritas
3 core trajectories
Green packaging strategy
•Walkilid material usage
•Recycling sign on package
•Packaging size reduction
Waste processing increase
• Wastes sorting for further recycling
• Safe waste disposal processes
Agriculture program
• Compost from organic wastes
• Partnership with recycling companies
Consumer culture development
Significant decrease in plastic usage and costs due to economies of scale
Landfill-disposed waste reduction
More than 7 times decrease in costs
(20,4/2,8: for more info - look appendix)
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In Novation Veritas
Organic waste treatment
Use the biogas station in Kaluga region
Currently operating in village Dorshino
• 150km
Energy-efficient
• Food waste = 376 m³ methane gas/ton
– 3x times biosolids
Government-supported
• Gov’t plans for green tariffs
• Region is importing 3bln kWt*h annually
• Contract with OGK-2
Economical
• RUB 793 000 in savings for dumping (60 000 m³ x 0,378 [of organic waste] x 35 [dumping cost])
• Potential reduction in electricity price or reimbursement from the
power plant
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In Novation Veritas
Packaging & consumer culture development
Reusable flexible package
Multi-cell
Multiple use
• For making ice cubes
• For preparing first-aid application
Use the plastic containers that can be reused
Appropriate for seedlings
• Informal educational videos on Youtube
• Focus on dacha-goers
• Usage in Unilever offices
Fit in one another
• Impermeable tight lid (крышка)
Nice outlook
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Eliminating land field waste
Recycling through partnership:
OOO “Eko-Spas Bataysk” :
Company provides recycling for all categories of waste -> one
of the only recycling companies of old clothes and old shoes
waste categories
Waste recycling plant opening in Tula:
• Close proximity -> low transportation cost
• Possibility for future long-term partnership
Estimated costs of recycling:
• 7 times lower land field cost (excluding transportation costs)
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In Novation Veritas
APPENDIXES
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In Novation Veritas
38 types of waste
Way of disposal management Number of waste types
Landfill 9
Treat 8
Recycle 13
Reuse 6
Eliminate 2
Total amount of waste: 124 kg/ton of product
Hazardous 0,07 kg/t
Non-hazardous 123,08 kg/t
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In Novation Veritas
Inmarko capacity in 2011: 60 mln tons
Price for landfilling: RUB 33-130/1 m3
Transportion costs: RUB 250-350/1 m3
Density of solid domestic waste:
40kg/m3
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In Novation Veritas
Non-hazardous waste structure and amount
Type of waste % from the total
Amount kg/t Amount kg
Floatation foam 33,7 41,48 2 488 700
Ice cream waste 37,8 46,52 2 791 200
Metal 0,1 0,123 7 380
Paper 0,7 0,86 51 600
Plastic 2,3 2,83 169 800
Cardboard 6,3 8,37 502 200
Wrapping waste 5,3 6,52 391 200
Domestic waste 1,0 1,23 73 800
Other 12,7 15,63 937 800
Total 100 123,08 5 280 000
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In Novation Veritas
Cost of landfill
Landfilling cost 20 400 513
Transportation cost 55 051 500
Total cost 75 452 013
Density of non-hazardous waste: 157 290 m3
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Income from paper, plastic and metal recycling
Price for paper recycled: 1 kg – RUB 1-2,5
Price for plastic recycled: 1 kg – RUB 6-10
Price for metal scrap (in Tula): 1 kg – RUB 6,5
Waste Min Max Average
Paper 51 600 129 000 90 300
Plastic 169 800 424 500 297 150
Metal - - 47 970
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In Novation Veritas
Cost estimation of recycling of previously land field waste (1) Previously land field waste
Recycling through partnership
Price per kg (rub)
Amount of waste per year (kg)
Total costs per year (rub)
Old clothes
OOO “Eko-Spas Bataysk”
0,418
937 800 557 334,5
Old shoes 1,32
Garbage from mopping-up operations
Waste recycling plant opening in Tula
0,5
Used brake blocks OOO “Eko-Spas Bataysk”
0,418
Floating foam OOO “Eko-Spas Bataysk”
0,43 2 488 700
1 070 141
Ice cream close exceeded expiration date
OOO “Eko-Spas Bataysk”
0,418 2 791 200 1 166 721,6
Defective ice-cream
Domestic waste (without large-sized)
Waste recycling plant opening in Tula
0,5 73 800
36 900
Total costs (Rub per year) 2 831 097,1 17
In Novation Veritas
Cost estimation of recycling of previously land field waste (2)
• The price range was used based on the price list of OOO “Eko-Spas Bataysk”. See the link: http://www.eco-spas.ru/uslugi/utilizatsiya_produktsii/
• Due to the limited information concerning particular amount of each of the Other non-hazardous waste category, i.e. Old clothes, Old shoes, Garbage from mopping-up operations and Used brake blocks, the amount of each type of waste was taken in following proportions (as a % of total Other waste category): Old clothes – 20 %, Old shoes – 15 %, Garbage from mopping-up operations – 50%, Used brake blocks – 15 %.
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