IN

Innovation User-Centered

DESIGN Jake Truemper

@trump29

IS

-Innovation? Usability

ANTI

Aren’t You Really Testing

Familiarity ?

Doesn’t Consistency Mean, NOT Innovative?

Well,

Yeah, BUT... That’s Not Really Me

I Grow CAN

See Big Picture THE

Cultivate A Culture Of Innovative User-Experiences

End-User Protecting THE Because Doesn’t Always Make Great Experience A

Apple AT Just Look

It’s Everyone’s Responsibility

Opportunity And It’s the UX Professional’s

to be User-Centered

&

Reevaluate Habits

Techniques

A Time to Innovate... ...A Time to be Boring

Evaluate Your Priorities for Every Season

Accommodate Innovation Adapt

TO

Practices

Focus Groups (boo)

Surveys (No)

Ethnographic Studies

(Huzzah) e.g. Contextual Inquiry

(+1 Culture) Personas

(woot)

Process Flows & Storyboards

Most Importantly

DESIGN