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Submitted by:
Bindu Thushara. N
IGTC
August 27, 2013
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CONTENTS
Introduction
Survey on job search tools
Perceptions of job seekers and
recruiters
Expert views on linked in recruitment
References
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INTRODUCTION
LinkedIn was launched in 2003 as an online professiona
members could use for promoting or announcing new sal
new business leads and communicating with other profesfields.
Employers and recruiters classify job seekers into tw
active, meaning they are aggressively seeking new em
passive, meaning they are not trying to change jobs, open to an offer.
Finding a new job is not the only reason people create Lin
and it is for exactly that reason that LinkedIn has become
employers and recruiters.
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For job seekers, whether actively pursuing new positions
their options open, it is advisable to create and maint
accurate and updated profiles.
The profiles, which members post at no cost, are the rough
an online business card, resume, and short sales pitch com
social-media capability to interact with others on a w
professional topics. The value of the site relies on the theory suggesting that
within six degrees of separation from each other. Onc
following, your odds of connecting with potential emplo
business partners can be increased exponentially.
Continued..
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Continued..
According to a recent survey conducted
by DHR International and Modern
Survey. While LinkedIn holds on to this
top billing, executives indicated that
Twitter (27%) and Facebook (44%) were
sites that they use often.
Interestingly, in their findings, these
executives defined social media brandsprimarily as Facebook, LinkedIn and
Twitter, each having awareness over
80%. Other sites were a distant second
tier of blogs (~50%), Pinterest (>30%)
and Google+ (~30%).
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Comparing Linked in to other social medias, the executives
that they would use social media more if:
If it were helpful to their business90% If they were actively looking for a new career opportunit
If the items learned were consistently high value85%
If they thought it was a better use of their time 80%
If they better understood the benefits ~60% If they had a better experience with the tools ~50%
Any job seeker or recruiter uses technology for tracing th
Print media is hardly considered. Another latest trend in t
is the video interviewing, both live and pre-recorded.
Continued..
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PERCEPTIONS OF JOB SEEKERS AND RECRU
Job Seekers:
Some 94% say they prefer LinkedIn as their chief job hun
After LinkedIn, job seekers are more likely to use Google
Gen X candidates rank Facebook, Google+ and Twitter ev
Some 22% of job seekers use smartphone job search app
the rise: This year 86% say they own a PC, down from 9while 33% own a Mac, up from 23% last year.
Landlines are also on the wane, with only 34% of all j
saying they have one, down from 40% a year ago.
Technology connectivity plays a vital role than the tradit
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Recruiters:
Social media sites like LinkedIn are the top way
candidates. Hiring managers and recruiters also still
websites and employee referrals.
Job boards and recruiters themselves are on the decline
After LinkedIn, hiring managers use Facebook, thenTwitter in a distant fourth place.
More than half use social media to post jobs and three
to find possible hires. Some 65% also use job boards
websites rank third.
Continued..
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EXPERT VIEWS ON LINKED IN RECRUITMEN
Senior Vice President of Right Management, Monika M
Successalmost always comes down to the candidate mak
connection with a person or persons on the hiring side. Tnow so integral to the job search, is just a tool, not by itsel
LinkedInhas become musthavewithin our industry,sa
senior vice president at KNF&T Staffing and Resour
recruiting firm. Itsa way to brand yourself, to articulate who you are as
individual,said Dan Lyons, senior vice president of human
Allen & Gerritsen Inc., a Boston advertising firm that
LinkedIn.
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You have to consider it your own online branding
Nathanson, director of talent acquisition at Rapid7 in Bos
to market yourself. At the Boston recruiting firm Hollister Inc., about 60 e
licensed to conduct searches on LinkedIn to both recrui
clients and for its own staffing needs. We use it every
Fellers, director of technology and creative consulting at Ho
LinkedInis a site for professionals,Fellers said.
Fellers also warned those who treat Linked-in as Facebo
sends a wrong message since the purpose it serves diff
activities on their profile (personal photos, news articles, g
Continued..
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