Media GUide 2015
www.glassnews.co.uk
MORE THAN JUST A NEWSPAPER
The UK’s Leading Glass & Glazing Newspaper
Installers | FabrIcators | Glass PeoPle | also stocked In trade counters
the Right PeoPle read Glass news
January• In Profile
(Systems Companies)
• Solid Roof Expert
• Profile Bending
• Flat Roof Expert
• Marketing & Business Growth, Spotlight Special
February• Vertical Sliders Expert
• Ecobuild Preview
• Machinery Focus
• Colour Expert
• Roofline & Rooflight Product Review
• Doors
March• Orangery Expert
• Hardware Expert
• Glass & Glass Processing
• Architecture in Fenestration
• Door Furniture
• Fabricator Focus
• Aluminium Buyers Guide
aPrIl• Ecobuild Review
• Window Expert
• Installer Focus
• Software & IT
• Bi-Folding & Sliding Door Expert
May• Conservatory
Spotlight Special
• Transport & Handling
• Profile Bending
• Composite Door Expert
June• Doors & Hardware
• Solid Roof Expert
• Glass & Glass Processing
• Fabricator Focus
• Colour Expert
July• Machinery Expert
• Timber Windows
• Installer Focus
• Hardware Expert
auGust• Aluminium Expert
• Vertical Slider Expert
• Architecture in Fenestration
• In Profile (Systems Companies)
• Software & IT
sePteMber• Composite Door Expert
• Roofline & Rooflight Product Review
• Window Buyers Guide
• Glass & Glass Processing
• Profile Bending Expert
october• Marketing & Business
Growth, Spotlight Special
• Orangery Expert
• Conservatory Expert
• Architectural hardware
• Diversification
noveMber• G15 Preview
• Door Furniture
• Machinery Focus
• Bi-Folding & Sliding Door Expert
deceMber• Product Review,
Spotlight Special
• G15 Review
• Doors & Hardware
• Software & IT
edItorIal calendar & Features lIst
reGular Features• EditorInterviews
• FacetoFace
• VoiceoftheIndustry
• EnergyEfficiency
• Recruitment
• TradeNews
advertIsInG oPtIons & PrIces
onlIne• WeeklyMailer
• 14,000circulation
• Banneradvertisement£895forsixmonthperiodor£1,500for12monthperiod
• Includeswebsitebanneronthehomepage
PlatInuM PackaGe PlatInuM
£515 +VAT PER MONTH (12 MONTH PAyMENT PERIOD)
8 x Full Page ads Full page insertion within a 12 month period
2 x Front Page slots Bottom left hand teaser ad – directing readers to your inside page
1 x double Page spread Interview Editor interview
1 x Full ‘Face to Face’ Page Full page employee editorial
1 x Full ‘company Profile’ Page Full page company profile editorial
1 x weekly Mailer banner ad Banner ad on the weekly mailer for 12 months
1 x home Page banner ad Banner ad on the website home page for 12 months
1 X Qtr Page classified ad Advert insertion for 12 months
1 X wall Planner ad Advertisement in the 2016 wall planner calendar
Gold PackaGe Gold
£415 +VAT PER MONTH (12 MONTH PAyMENT PERIOD)
6 x Full Page ads Full page insertion within a 12 month period
1 x Front Page slot Bottom left hand teaser ad – directing readers to your inside page
1 x Full Page Interview Editor interview
1 x Full ‘company Profile’ Page Full page company profile editorial
1 x weekly Mailer banner ad Banner ad on the weekly mailer for 6 months
1 x home Page banner ad Banner ad on the website home page for 6 months
1 X 1/8th Page classified ad Advert insertion for 12 months
sIlver PackaGe sIlver
£315 +VAT PER MONTH (12 MONTH PAyMENT PERIOD)
8 x half Page ads Half page insertion within a 12 month period
1 x Full Page Interview Editor interview
1 x Full ‘Face to Face’ Page Full page employee editorial
1 x weekly Mailer banner ad Banner ad on the weekly mailer for 6 months
1 x home Page banner ad Banner ad on the website home page for 6 months
1 X 1/8th Page classified ad Advert insertion for 12 months
bronze PackaGe bronze
£215 +VAT PER MONTH (12 MONTH PAyMENT PERIOD)
6 x half Page ads Half page insertion within a 12 month period
1 x Full Page Interview Editor interview
1 x Full ‘company Profile’ Page Full page company profile editorial
1 X 1/8th Page classified ad Advert insertion for 12 months
15%supplementaddedforearlyrighthandpageguaranteed
Furtherdiscountsavailablefor4insertionsormore
Primepositionsavailablepleaseenquire
PrIntFUll PAGE AD £695265mm(w)x318mm(h)
10%discountfor3insertions
HAlF PAGE AD £495265mm(w)x156mm(h)
10%discountfor3insertions
QUARTER PAGE AD £395129.5mm(w)x156mm(h)
10%discountfor3insertions
FIND A SUPPlIER ADS (ClASSIFIED)12monthduration1/4page£3951/8page£2951/16page£195
1/4page:129.5mm(w)x156mm(h)1/8thpage:129.5mm(w)x75mm(h)1/16thpage:61.75mm(w)x75mm(h)
wall PlannerJan2016–slotsstartfrom£295,bookearlytoavoiddisappointment
Allprices+VAT
PrInt dIstrIbutIon 15,000we print 15,000 copies of Glass news every month, and distribute to:
• Window Fabricators and Installers
• Door Fabricators and Installers
• Conservatory & Orangery Fabricators and Installers
• Trade Counter Pick Up Distribution
• Flat Roofing Manufacturers and Installers
• Roofline Companies
• Systems Companies
• Insulated Glass Unit Manufacturers & Processors
• Emergency Glazing
• Machinery Manufacturers
• Hardware Suppliers
• Trade Associations
• Marketing & PR Companies
• Colour Foiling Suppliers & Colour Spraying Companies
onlIne dIstrIbutIon 14,000online marketing is a major factor of our distribution:
• Interactive Version of Glass News emailed monthly
• Weekly News Shot – 14,000 contacts
• Twitter – Glass News is within the top 20 most influential for the glass and glazing industry
• Individual Email Marketing Campaigns
cIrculatIon FIGures & breakdown
dId you know?
Glass news has the highest circulation of any other trade
publication.
dId you know?we print and distribute 15,000 copies – every month of the year!
the Right PeoPle read Glass news
deadlIne dates
January 2015 IssueDeadline: 15th December 2014
Issue date: 2nd January 2015
February 2015 IssueDeadline: 23rd January 2015
Issue date: 6th February 2015
March 2015 IssueDeadline: 20th February 2015
Issue date: 6th March 2015
aPrIl 2015 IssueDeadline: 27th March 2015
Issue date: 10th April 2015
May 2015 IssueDeadline: 24th April 2015
Issue date: 8th May 2015
June 2015 IssueDeadline: 22nd May 2015
Issue date: 5th June 2015
July 2015 IssueDeadline: 26th June 2015
Issue date: 10th July 2015
auGust 2015 IssueDeadline: 24th July 2015
Issue date: 7th August 2015
sePteMber 2015 IssueDeadline: 28th August 2015
Issue date: 11th September 2015
october 2015 IssueDeadline: 25th September 2015
Issue date: 9th October 2015
noveMber 2015 IssueDeadline: 23rd October 2015
Issue date: 6th November 2015
deceMber 2015 IssueDeadline: 20th November 2015
Issue date: 4th December 2015
eMaIl MarketInG
Glass News has teamed up with Insight Data to bring you the most effective, targeted email marketing solution for the glass, glazing and building industry.
WecombinetheUK’smostaccurateandverifiedemaildatalistwithastate-of-the-artemailmarketingplatform–Mailminx–whichensuresyourcampaigngetsthroughthespamfilters,junkfoldersandfirewallsandgetdeliveredtoyourtargetaudience.
Unlikeotheremailservices,withInsightDatayouchoosepreciselywhoyouwanttotarget,selectingfromover50,000daily-verifiedandupdatedemailaddressesfromseniordecisionmakersacrosstheglassandglazingindustry,architects,house-buildersandmaincontractors,smallbuildersandrenewableenergyinstallers.Asaresult,itgeneratestypically5timesbetterresponse.
*Allfiguresareaguidelineonly.Quantityofemailcontactsfluctuatesonadailybasis.
*Priceincludesuseofdataforthecampaignonly.Dataisnotsuppliedtothecustomer.
*Deliverabilityofcampaignvariesdependingonmanyfactors.
*Correctasof30thOctober2014.
*AllpricessubjecttoVAT.
*SubjecttoourstandardTermsandConditionsofsale.
SEGMENTED EMAIl MARkETING CAMPAIGN PRICE lIST (TARGET PRECISEly By ANy CRITERIA)*Needmoretargeting?Wecanbuildacampaigntosuityourspecificrequirements,callusfordetails.
NATIONAl Uk EMAIl MARkETING CAMPAIGN PRICE lIST*
Priceperemailcampaign LandingPageEmailData
List(October2014)
Quantity* 1 3 6 12
Fabricators/Installers
14,500 £750 £700 £650 £600 £100
Architects 17,200 £900 £850 £800 £750 £100
General/LocalBuilders
14,000 £650 £625 £600 £550 £100
Housebuilders/MainContractors
3,800 £525 £500 £475 £450 £100
RenewableEnergyInstallers
5,600 £525 £500 £475 £450 £100
Mobileoptimisedversion,add
£100 £100 £100 £100 £50
TURNING EMAIl INTO SAlES lEADSHowdoyouwantyouraudiencetoactoncethey’vereadyouremail?Havingagreatcampaignshowcasingyourlatestproducts,andthenhavingalinktoyourwebsite“homepage”willlosemostofyourpotentialleads.
Emailcampaignsshouldbelinkedtoadedicated‘landingpage’–thiscanbeawebsitepage/micro-siterelevanttothecampaignwithaformtocapturedetails,oralternativelywecanbuildapurpose-designed,stand-aloneenquiry/leadcaptureform.Thewebsitepage/leadcaptureformthensendstheleadtoyouasanemail.
MOBIlE OPTIMISED EMAIl CAMPAIGN & lANDING PAGEWerecommendbuildingyourcampaignandlandingpageoptimisedformobiledevices.Thismeansthecampaigniseasilyviewableonamobilephone,withalinktoamobile-friendlyenquiryform.Mobileoptimisedemailcampaignsaremorecomplextobuild,butcandoubletheresponserates.BUIlDING yOUR CAMPAIGN
Insighthasanentireteamofdedicated,expertdesigners,copy-writersandtechnicalspecialistswhomanageyourcampaignfromstarttofinish.Itwillbebuiltusingadvancedtechnologythatteststhecampaigninallthemainemail-clientssuchasMicrosoftOutlook,GmailandAOLtomaximiseinboxdeliveryand‘openrates’(thereisnopointsendinganemailcampaignifnobodyreadsit!).
Enjoy a 'Sunday Paper Prestige' and let us help you produce your very own supplement, produced by our expert team and distributed within Glass News. Prices start from just £3,500.
Stand oUt froM the crowd wIth your very own newsPaPer suPPleMent!
check out our other servIces!tarGeted MaIlInG At Glass News we can provide a targeted mail campaign. Choose from postcode selection. Prices start from just £90 per 1,000 for a standard A4 double sided leaflet, (insert cost only).
PrInted MaterIal We can provide a full service for your targeted mail campaign, including the print of your leaflet. If you need any other printed material, we can provide this too – just call us for a quote. Our prices are very competitive due to the volume of printed work we produce.
websIte desIGn, hostInG & ManaGeMent Need a website? Whether it is a standard brochure site or an e-commerce venture, we have the facilities to design, host and manage your website. All of our websites are mobile optimised – call us for a quote.
what’s the cost?We will give you total transparency in regards to the cost of a supplement or brochure production. This includes insert costs, printing, graphic design and editorial content.
A quote can be provided, in full, before you even start your project.
where do I start?We are publishers – that’s what we do! Throughout your whole project, you can be guaranteed a helping hand. Design and editorial facilities are all provided with photography on request. We can even look at establishing a brand identity for your supplement, as well as a title name. We can create your publication from concept to completion. Choose from a glossy magazine style, through to a newspaper print – all styles are catered for. you can also distribute your supplement to your own customer database.
/GlassNewsChristina Shaw@GlassnewsMag
T: 01302 759096 | E: [email protected] www.glassnews.co.uk
The UK’s Leading Glass & Glazing Newspaper
Managing Director & Publisherchristina shaw M: 07805 051322 T: 01302 759096 E: [email protected]
Advertising Enquirieschristina shaw M: 07805 051322 T: 01302 759096 E: [email protected]
Editorchris champion T: 07850 267223 E: [email protected]
Features Editorsheilah reed M: 07880 990144 E: [email protected]
Saleskathy leeming T: 01405 947279 E: [email protected]
AccountsJustin lazenby T: 07711 828710 E: [email protected]
Graphic Designkate Pennington T: 07590 818458 E: [email protected]
Meet the teaM contact us
christina shaw chris champion
Installers | FabrIcators | Glass PeoPle | also stocked In trade counters
the Right PeoPle read Glass news
TherightpeoplereadGlassNews:andthat'snotjustyou.
Asthefenestrationindustry'sleadingnewspaperwedon'tjustaimtogiveyouthelatestindustrynewsandproductdetail,wealsowanttogiveyouagoodread.Abitofcontroversy,adashofopinion,butalsoalittlehumour,too!
Tradejournalsshouldappealtoeveryonefromsuppliersandmanufacturerstofabricatorsandinstallers,andwe'rejustashappyseeingGlassNewsonaChiefExecutive'sdeskoronthedashboardofaninstaller'svan.TherightpeoplereadGlassNews?That'severyone...
Chris
Iliketothinkthatonceyouarein,youcannevergetout!AndI’mnottalkingaboutHotelCalifornia!
ForGlassNewsit’sallaboutrelationships,andourphilosophyis‘Nohardsell–let’sbuildtherelationship’.ThisseemstoworkforbothusandourclientsandI’dliketotakethisopportunitytothankyouforyoursupport.
Italwaysamazesmehowmanypeopleweknowintheindustryand2014hasbeenatrulyfantasticyearofvisitingourfriendsandcontacts,aswellasmeetingmanynewones.It’sthepeoplethatmakethisindustryandfindingoutabouttheircompaniesandproductsfromthem,firsthand,iswhatprovidesuswithoureditorialand,hopefully,makesGlassNewsacompellingread.Certainly,ourregular94to104pagesofanA3papermakesusoneoflargesttradepublications,andtheeverincreasingreadershipandcirculationseemstoconfirmthatGlassNewsappealstoallsectorsinourindustry.
Mayitlongcontinueand,withyoursupport,itwill!
Christina