WebFirePresents:WednesdayMarke2ngWebinars
NewAgeSEO
EverythingYouNeedtoKnowtoGetRankedToday
WelcometoWebFire’sWednesdayWebinars!
EveryWednesdayat2pmEST,We’llHosta
LiveTrainingand/orQ&ACallforOurMembers
Ifyou’rehereorregisteredfortheseries,you’llgetaremindereachweeksoyoudon’tforget,butifyoucan’tmakeone,we’llhavetherecordingsinthemembersareawithinadayofanyofthecallsunder
the“Training”tabontheleMsidenavigaNonbar.
FreeFacebookGroup:
GetWebFire.com/Rgroup
Nowlet’smoveontoourtrainingforthisweekoneverythingyouneedtoknowto
getranked…
OverviewforToday
• NewAgeSEO
• Q&A
• CashGiveaway
NewAgeSEO…
Everythingyouneedtoknowtogetranked
Thistalkwillfocusonhowtorankyoursites(oryourclients’sites)usingthelatest
rankingtechniques,whichconsistofseveraldifferenttechniquesthanwhatyou
mayhaveheardelsewhere.
Butthefollowingtechniques,whencombined,arealmostguaranteedtonotonlyrankyounow,butwellintothefutureasweonlypromotethetechniquesthatthesearchenginesWANTYOUtodo(noblackhattricksthatneverlastlong)
There’sreallyfivethingsthatyouneedtodotorankwell.
Youdon’tneedtodoallfive,asevenjustacoupleofthemcangetyourankedwell,butwhenyoudoallfiveatonce,yougreatly
increaseyourchancesoftoprankingsevenformorecompeNNveterms.
Herearethefivethingsyoushoulddotorankforanyterm!
Step#1
Researchyourkeyword(s)andknowhowcompeNNvetheyarecomparedtotheirrelaNvesearchvolumeandtypeoftraffic
ToseehowcompeNNveakeywordis,youwanttosearchGoogleforthekeyword(s)andseehowmanyoftheorganicresults(notoneslabeledasads)containtheexactkeywordphrasesomewhereintheirNtle
tag(thebluelinksthatyouclickon)
Ifthere’sfiveormorethatdo,it’llbeamuchmorecompeNNvekeywordtorankforthatwillrequiresomeextrawork(andforsuredoingasmanyofthesestepsas
youcan).
Ifthere’sonlyacoupleorlessresultswiththeexactphraseintheNtlesomewhere,you’llhaveagoodchanceofrankingforthesekeywordsifyouusetheminyour
webpageNtles/blogpostNtles
Ifthere’szerositesusingthatkeywordintheirNtle,youhaveanalmostguaranteedchanceofrankingsimplybytargeNnginyourownNtle!
AMeryoudeterminethatyouhaveakeywordthatisn’ttoocompeNNve,youwanttomakesurethatit’satleastoneofthefollowingtwo
things…
Somethingthatgetsenoughsearcheseachmonthtomakeitworthwhile(usuallyatleast
severalhundredormore).Or…
Akeywordthatismorelikelytobeakeywordabuyerwouldbesearchingfor(like“buyadiamondonline”vs.just“diamond”).
Agoodbuyerkeyworddoesn’thavetohaveatonofsearchestobeworthwhile,buttheless“buyertype”keywordyouhave,themoresearchvolumeyou’llwanttomakeit
worthtargeNng.
Luckily,WebFirehasafewkeywordtools(themainKeywordToolisthemostusefulhere)thatcanhelpyounotonlyidenNfywhichkeywordshavethebestsearchvolume,butalsowhichoneswillbetheeasiesttoactuallyrankforinanymarketalongwithtonsofkeywordsuggesNonsfor
you.
SomeExcepNonstotheRule:
1. SomeextremelycompeNNveandshortkeywordslike“diet”or“weightloss”someNmesdon’tfollowtheNtletagrule(here’swhy…)
2. Notallkeywords,especiallyonesfarlessused(under100orsosearches)gettrafficstatsonthem,butthatdoesn’tmeanthey’renecessarilybad(here’swhy...)(QuesNonkeywordscanbeagreatexcepNontooatNmes...)
Step#2
MakesuretoopNmizeyoursiteforthekeywordsthatyoupicked,especiallyinyour
Ntletags/blogpostNtles
HavingkeywordsinyourNtletagscanbeoneofthebiggestfactorsinranking,especially
forlowtomidcompeNNvekeywords.
EachwebpagethatyouhaveonyourwebsitecanhaveadifferentNtletag,justlikehow
eachblogpostonablogcanhaveadifferentNtleforeachpost(whichistreatedasa
separatewebpage)
SoyoucanhaveonepagetargeNngeachofthekeywordstoincreaseyourchancesof
rankingformulNplekeywords,butmakesurethatobviouslythecontentreflectsthe
keywordsthatyou’retryingtorankfortoo.
Ifyoudon’tknowhowtoedityourNtletags,keepinmindthatmanyblogplagormsusuallyhavetheNtlesofyourblogpostsdefaulttoyourNtletags,whileyoucanGooglehowtoedityourNtletagsorhiresomeonetodoitforyouotherwise.Or…
YoucanuseWebFiretoautomaNcallyhelpyouadjustyourNtletagsevenifyou’renotatechnicalpersonorcomputersavvyatall
usingourbuiltinSEOtool.J
Youcanevenuseittohelpyouadjustotherthingsonyoursitetohelpwithyourrankingslikeimage/alttags,headertags,descripNontags,sitemaps,etc.…allstuffyoudon’thavetoworryaboutifyouknownothingaboutas
longasyouhavethetooltohelpyou.
ProTip:TrytargeNnganewblogpost,webpage,video,orwhateverwithanewanddifferentkeywordthatyouopNmizeforandrinseandrepeattheprocessforbestresults.
Step#3
MakesureyourNtles/NtletagsarenotonlyopNmizedfortheproperkeywords,butthatthey’realsocompellingtogetmoreclicks!
IfyouiniNallygetrankedbutthennoonehardlyeverclicksthroughtoyoursite,what
doyouthinkthattellsGoogle?Thatitshouldn’tberankedthere!
ButwhatifyougetalotofclicksbecauseyouhaveacompellingNtle?ThattellsGoogle
thatpeoplelikeyoursiteovertheothersitesandshouldrankyouhigher(whichtheydo).
YoucanhaveacompromisebetweenanSEOfriendlyNtleandacompellingNtleatthe
sameNme.
Forinstance,ifyouwantedtorankforthekeyword“puppypojytraining,”insteadof
justhavingaNtleof“PuppyPojyTraining”(kindofboring),youcouldtargetaNtleof“PuppyPojyTraining–5Minute
Trick”
BothNtlescontainthekeyword“puppypojytraining,”butthesecondonecontainsextrawordsthatmakeitfarmorecompellingto
clickthroughtoevenifyou’renotiniNallythe#1rankedsite!
ThemostcompellingNtlestendtoalmostalwayswinthegameifthere’smore
compeNNon,sodefinitelykeepthatinmindwhenyou’recompeNngagainstothers(butsNllmakesurethatyourcontentisrelevant
totheNtle).
Step#4
Keepreadersonyoursiteandengaged
IfsomeoneclicksonyoursitefromGoogleandthenimmediatelyleaves,whatdoyouthinkittellsGoogle?Thatyoursitedoesn’t
havewhatthey’relookingfor!
Butifsomeoneclicksonyourrankingandthenstays,whatdoesittellthem?Thatthey
foundwhatthey’relookingfor!
That’swhyyouwanttomakesuretotrytokeepreadersengagedonyoursitewithlonger,yetinteresNngcontent,engaging
graphics,videos,linkstointernalpages,etc.
Andbasicallyjustmakesurethatthere’sgood,qualitycontentthatreflectswhat
you’retryingtorankforthattrulywouldbeofinteresttothereader
InteresNnginfographicsorvideoscankeepthemengagedmuchlonger,ascanlinkstoothercontentthatyouhaveonyoursite.
Thelongertheystay,themorelikelyGooglewillthinkthatyoursiteshouldnotonlymaintainitsrankings,butthatitshould
increaseitsrankingsaswell!
Evenfactorslikeifotherscommentonyourblogsandsuchcanplayaroleaswell,butoneofthetopfactorsisdefinitelyhowlongtheystayrelaNvetootherlinksthatthey
mightclickinthesearchengines.
Luckily,WebFirehasalotofgreatcontentandvideotoolstohelpyoukeepyour
readersengagedifyouwanttoautomatemoreofit.
ProTip:Don’toverthinkthis!Justmakesurethatyouhavecontentthatsomeone
searchingforthekeywordyouwanttorankforlegiNmatelywouldwanttoread…
Tip#5
Getbacklinksandusesocialsignals
Backlinksarebasicallyothersiteslinkingtoyourwebpages.
There’slotsofspammytoolsouttherethatjustgetyouatonofcrappybacklinks,butthesetendtodomoreharmthangood(especiallylongterm),asGoogleandtheotherslookforQUALITYoverquanNty.
Youwantlinksfromotherrelevantwebpageslinkingtoyou.
Youcangetthesebymakingsomerelevantvideosthatlinktoyoursites,posNnginforums(valuableinformaNonfirstandforemost)andblogs,guestblogposNng
(whereyoublogforanotherperson’sblog),doingpressreleases,anddistribuNngyourcontentaroundasmuchaspossibleto
relevantsites.
Justmakesurethatyou’renotjustspamminglinksallover.Youwanttomakesurethatthelinksareaccompaniedbyvaluable
informaNoninthepoststhatyou’redoingorthecontentthatyou’redistribuNng.
Youdon’tneedatonofthesebacklinkstogetawesomeresults,buthavingjustafewofthemcandrasNcallyhelpyourownrankings,especiallyformorecompeNNvekeywords.
Luckily,WebFirehasseveraltoolsavailablewhereyoucangetnotonlymorebacklinks,butextratrafficandleadsatthesameNmelikeitsRankedLeadFinder,RealTimeLeadFinder,GuestBlogFinder,Q&ALeadFinder,etc.ontopofourContentSubmijerand
VideoFirestormtool!
Asforsocialsignals,thesearethingslikeyoursitebeingmenNonedonsocialmediaplaceslikeFacebook,Twijer,etc.,aswellaspeople
commenNngorinteracNng
ThiscanbeeasytoaccomplishbymenNoningyourwebsitesorblogpostsonyoursocialmediaaccountslikeFacebook,encouraging
peopletolike/share/comment,etc.
Itcannotonlyhelpyourankyoursites,butitcanalsobeanexcellentplacetogetevenmoreleadsandinteracNonwithyour
prospects!
Soalthoughyoucanposttoyoursocialmediaaccountsmanually,WebFirehasa
specialtoolcalledSocialPosterFirethatcannotonlyscheduletheseposNngsforyou,butitcanalsoopNonallyrecyclethroughthemto
makethemnever-ending!
Ifyoudoevenacoupleofthesefivesteps,you’llstartseeingsomerankings,butifyoudoallfiveofthem,it’dbehardnottorank
forthevastmajorityofkeywordsoutthere.
AndalthoughtherearedefinitelymorehelpfulSEONpsandadvicethatyou’lllearn
throughoutthistrainingandinsideofWebFire,ifyousNcktothesefivesteps,you’llbeofftoagreatstartandobtain
somegreatrankings!
Infact,I’dgoasfarassayingI’veneverseenaclientusethesetacNcsonmulNplewebpagesandnothaveatleastsome
rankingwellIFtheyfollowedallthesteps.
ExtraTips:
1. UseSchemas,especiallyforlocalbusinesses,whenyoucantogiveyourselfanextraboost(especiallyonmobile).
2. Haveamobilefriendlysite(why…).
3. HavedecentloadNmes(nohugeimages).
AnyotherquesNons???
Andcashgiveaway!
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