5 WAYS TO BUILD & SUSTAIN YOUR

EVENT BRANDLIZ KING

WHERE ARE YOU NOW?

WHERE DO YOU WANT TO GO?

STRATEGY

TWEET

Engage 1:1 with your target supporters

Run Contests/Offer Discounts

Create Twitter Lists

Consider Offerpop

FACEBOOK

Connect with your target audience

Post Pictures & Tag

Share success stories

Link to & promote similar causes

BLOG

Postling, Feb. 2011

Involve your biggest supporters

Use Interviews

Create an editorial calendar

Use series to sustain

SUPPORT

If you create communities, who will sustain them

when you get busy?

Think of what you already do

Create a schedule

Use 3rd party tools when possible

WHERE WILL I FIND THE TIME?

RECAPCreate a specific & measurable

strategy Build in Support for Success

Engage Your Supporters – Year Round

THANK YOU!Please Stay in Touch

Liz Kingliz@lizkingevents.com

http://www.lizkingevents.comTwitter: @LizKingEvents

Facebook: http://www.facebook.com/lizkingevents