© 2014 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/D/V.

Source: The Creative Group survey of more than 400marketing and advertising executives in the United States

*Responses do not total 100 percent due to rounding.

NUMBERS GAME Execs Weigh in on Hiring Process in the Creative Field

creativegroup.com © 2014 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/D/V.

© 2014 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/D/V.

© 2014 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/D/V.

Source: The Creative Group survey of more than 400marketing and advertising executives in the United States

*Responses do not total 100 percent due to rounding.

Average number of resumes advertising and marketing executives receive for an open creative position 23:

© 2014 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/D/V.

Source: The Creative Group survey of more than 400marketing and advertising executives in the United States

*Responses do not total 100 percent due to rounding.

?

...

Which one of the following is the most common resume mistake made by creative professionals?

39% Information that’s not targeted or job specific

18% Inaccurate information

11% Typos or grammatical errors

10% Insufficient information

9% Too much information

5% Ineffective resume layout or design

7% Don’t know/can’t choose one

Source: The Creative Group survey of more than 400marketing and advertising executives in the United States

*Responses do not total 100 percent due to rounding.

© 2014 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/D/V.

Source: The Creative Group survey of more than 400marketing and advertising executives in the United States

*Responses do not total 100 percent due to rounding.

Average number of candidates interviewed before a creative position is filled 6:

© 2014 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/D/V.

Source: The Creative Group survey of more than 400marketing and advertising executives in the United States

*Responses do not total 100 percent due to rounding.

Average number of people who typically interview a candidate for a staff-level creative position 3:

Average number of people who typically interview a candidate for a management-level creative position 4:

© 2014 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/D/V.

Source: The Creative Group survey of more than 400marketing and advertising executives in the United States

*Responses do not total 100 percent due to rounding.

?

Which one of the following types of job interviews do you find most effective or revealing?

86% One-on-one, in person

1% Don’t know

1% Video

8% Group or panel

4% Lunch or dining

1% Phone

Source: The Creative Group survey of more than 400marketing and advertising executives in the United States

*Responses do not total 100 percent due to rounding.