Community Outreach & Communications
Rebecca Sanborn StoneAssociate Director, CROs
{a riddle}
TIPS12
For Engagement &
Communications
#1Know Your Community
PTO Members
PreschoolersLadies Who lunch
Bethel Mafia
Fire Dept.
Mobile homePark
Commuters
Business Association
New residents
Non-EnglishSpeakers
Conservationcommission
Grange
Historic Society
Young families Gilead
seed savers
#2Know Your
Goals
Happy Bystanders
Bystanders
Spreaders
Participants
Evangelists
Instigators
#3 Meet People Where They
Are
#4 Find
Connectors
#5 Keep it
Local
#6Surprise
Them
#7 Mix It Up
#8 Tell Stories
#9Call to Action
#10 Use
Technology… Sometimes
#11 Just Do It.
#12 Celebrate!
Recommended