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Copyright (C) 2012 Panasonic Corporation All Rights Reserved.
Panasonic CorporationHealthcare Company
President Kenji Yamane
Healthcare Company Business Strategy
Panasonic IR Day 2012
May 23, 2012
Notes: 1. This is an English translation from the original presentation in Japanese.
2. In this presentation, “fiscal 2012” or “FY 2012” refers to the yearended March 31, 2012. In addition, “fiscal 2013” or “FY 2013”refers to the year ending March 31, 2013.
2ContentsContents
・Domain Overview・Outline of Healthcare Company/Organization/Business Vision/
Business fields and Main Products
・FY 2012 Summary
・Main Business positions in Industry
・FY 2013 Business Policy
・Growth Strategy/New Business toward FY 2016
・Domain Overview・Outline of Healthcare Company/Organization/Business Vision/
Business fields and Main Products
・FY 2012 Summary
・Main Business positions in Industry
・FY 2013 Business Policy
・Growth Strategy/New Business toward FY 2016
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Copyright (C) 2012 Panasonic Corporation All Rights Reserved.
3ContentsContents
・Domain Overview・Outline of Healthcare Company/Organization/Business Vision/
Business fields and Main Products
・FY 2012 Summary
・Industry Position of Main Businesses
・FY 2013 Business Policy
・Growth Strategy/New Business toward FY 2016
・Domain Overview・Outline of Healthcare Company/Organization/Business Vision/
Business fields and Main Products
・FY 2012 Summary
・Industry Position of Main Businesses
・FY 2013 Business Policy
・Growth Strategy/New Business toward FY 2016
Overview of Healthcare CompanyOverview of Healthcare Company
Name Healthcare Company
Representative Kenji Yamane, President
BusinessMedical Instrument/Development, Production, Sale and Service related to Nursing Care Equipment/Nursing Care Services
Number of Employees approx. 7,000
Headquarter location 2-38-5 Nishishinbashi, Minato-ku, Tokyo, Japan
Major Subsidiary Companies
Domestic Operations: 14
Overseas Operations: 6 (US, Germany, Netherlands, Singapore and Indonesia)
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Copyright (C) 2012 Panasonic Corporation All Rights Reserved.
SANYO Electric Co., Ltd.
Overview of Company (New Organization) Overview of Company (New Organization) 5
Healthcare CompanyHealthcare CompanyPanasonic Healthcare Co., Ltd.
Medicom Division
Biomedical Division
Before from April 1, 2012
Panasonic CorporationPanasonic Corporation
AGE-FREE
Panasonic Electric Works Co., Ltd.Manufacturing Solutions Company
Eco Solutions Company
Systems & Communications Company
Consumer business field
Solutions business field
Components & Devices business field
Overview of Company (Organizational Structure)Overview of Company (Organizational Structure) 6
Healthcare Company
Panasonic Healthcare Co., Ltd.
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Nursing Care Business Promotion Group
In V
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Hearin
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As of April 1, 2012
2012
Med
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BU
4
Copyright (C) 2012 Panasonic Corporation All Rights Reserved.
7
Contribute to Healthy LifeContributing to healthy and more affluent lifestyles by offering healthcare products available to more people around the world. From home to hospital, Panasonic aims for ‘affordable healthcare’.
In-Hospital Work AssistanceAffordable medical care
Providing affordable devices Automation in hospital
Home HealthcareRelief of patient strain
Physical and mental reliefRelief of medical expenses
Early Diagnosis and TreatmentRelief of patient strain
Physical and mental reliefRelief of medical expenses
Business VisionBusiness Vision
Business Fields and Major ProductsBusiness Fields and Major Products 8
In-Hospital Work Assistance
Medicom (In-hospital IT) In-hospital Robots (In-hospital Work Assistance Robots)
Auto-conveyor Robot (Under Development)
Early Diagnosis & Treatment
In Vitro Diagnostics (Blood Glucose Monitoring Systems) Biomedical (lab use instruments)
Home Healthcare
AGE-FREE (Nursing Care Services/Instruments to Support Human Functions) Hearing Instrument
Automatic Tablet Counting & Dispensing System
Medication PickingRobot SystemComputer-based Patient’s
Record SystemComputer System for Health Insurance Pharmacy
Blood Glucose Monitoring Sensor
Image: Blood Glucose Monitoring
CPWSCo2 IncubatorUltra-Low Temperature Freezer
Nursing Service at Homes/Facilities
97mg/dL
M
Rebuilding Houses for Welfare
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Copyright (C) 2012 Panasonic Corporation All Rights Reserved.
9ContentsContents
・Domain Overview・Outline of Healthcare Company/Organization/Business Vision/
Business Sectors and Main Products
・FY 2012 Summary
・Industry Position of Main Businesses
・FY 2013 Business Policy
・Growth Strategy/New Business toward FY 2016
・Domain Overview・Outline of Healthcare Company/Organization/Business Vision/
Business Sectors and Main Products
・FY 2012 Summary
・Industry Position of Main Businesses
・FY 2013 Business Policy
・Growth Strategy/New Business toward FY 2016
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Sustainable growth, primarily in four main businesses
Sales/Operating Profit (bil. yen)
133.6 Others
In Vitro Diagnostics
AGE-FREE
Biomedical
12%
35%17%
19%
Sales by business
128.5
5.1
Healthcare
Non-healthcare
17%Medicom8.8
: Outperformed industry growth with robust demand, primarily in Europe: Commenced selling blood glucose monitoring system to Japanese hospitals
: Maintained high level sales of ultra-low temperature and dual-cooling freezers (500 liters, 700 liters) with marketing tailored to poser saving at research labs
: Increased sales, primarily with receipt computers for health insurance pharmacies and electronic medication history systems
: Increased sales, primarily with bathing goods and equipment for anywhere else using water in care facilities and day care nursing
Sales Operating profit
FY2012 SummaryFY2012 Summary
-In VitroDiagnostics
-Biomedical
-Medicom
-AGE-FREE
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Copyright (C) 2012 Panasonic Corporation All Rights Reserved.
11ContentsContents
・Domain Overview・Outline of the Healthcare Company/Organization/Business Vision/
Business Sectors and Main Products
・FY 2012 Summary
・Industry Position of Main Businesses
・FY2013 Business Policy
・Growth Strategy/New Business toward FY 2016
・Domain Overview・Outline of the Healthcare Company/Organization/Business Vision/
Business Sectors and Main Products
・FY 2012 Summary
・Industry Position of Main Businesses
・FY2013 Business Policy
・Growth Strategy/New Business toward FY 2016
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Our StrengthsMarket Environment
Blood glucose monitoring system
(Global)In Vitro Diagnostics
Nursing business(Japan)
AGE-FREE
Hospital IT(Japan)
Medicom
Laboratory equipment
(Global)Biomedical
Establish main businesses with strong basic technology and customer contact
・Cooling and heating technology with world top level performance on energy conservation
・Close user networks with universities and research institutes
・Japan’s No.1 cell therapy-related facility management expertise
・More competition on energy conservation
・Focus on cell therapy-related research amidst in general research budget cut
・Technology for high precision (bio-sensing technology)
・Manufacturing expertise for high quality product
・Provision of user-friendly monitoring instruments
・Steady market growth with rising number of diabetic patients
・Price pressure in developed market increased
・Comprehensive value chain from nursing services to manufacture and sales of nursing equipment
・Product and service development from on-the-job nursing
・Domestic market: steady growth and intensifying competition with increasing new comers
・Aging society in Asia
・Top market share with 50,000 patient contacts in clinics andhealth insurance pharmacies
・Trustful support for physicians and pharmacists
・Receipt computer market matured
・Electronic medical record market expanding
Our Position of Main BusinessesOur Position of Main Businesses
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Copyright (C) 2012 Panasonic Corporation All Rights Reserved.
13ContentsContents
・Domain Overview・Outline of the Healthcare Company/Organization/Business Vision/
Business Sectors and Main Products
・FY 2012 Summary
・Industry Position of Main Businesses
・FY 2013 Business Policy
・Growth Strategy/New Business toward FY 2016
・Domain Overview・Outline of the Healthcare Company/Organization/Business Vision/
Business Sectors and Main Products
・FY 2012 Summary
・Industry Position of Main Businesses
・FY 2013 Business Policy
・Growth Strategy/New Business toward FY 2016
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Operating profit(bil. yen)
Main points for FY 2013Healthcare business growth: +8% vs FY2012 (total +5%)
133.6 139.8
Sales (bil. yen)
Others
In Vitro Diagnostics
Biomedical
AGE-FREE
34%
18%
16%
Sales ratio by business
10.0
5.11.4
9.18.8Medicom
17%
15%
Healthcare
Non-healthcare
128.5138.4
:Expand sales introducing next-generation high precision sensors
:Establish specialized sales companies in US, Europe and China
Ultra-low temperature freezers, CO2 incubators, automatic tablet counting & dispensing systems
FY 2013 Business PlanFY 2013 Business Plan
-Boost in vitro diagnostics business
-Expand overseas sales
-Grow with strong customer contacts in Biomedical and Medicom businesses
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Copyright (C) 2012 Panasonic Corporation All Rights Reserved.
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97mg/dL
M
FY 2013 Business Policy: by Business (1)FY 2013 Business Policy: by Business (1)
Business Business Strategy
In Vitro Diagnostics(Blood glucose monitoring system)
● Improve product competitiveness: Increase monitoring instrument variations to meetpatient segments (increase number of users)
● Initiatives to expand sales:Focus on expanding sales to insulin pump usersExpand sales of systems to Japanese hospitals
Biomedical
● Improve product competitiveness:Launch ultra-low temperature freezers with top levelperformance on energy conservation
● Major initiatives:Reduce impact from exchange rate fluctuations byexpanding overseas productionExpand new businesses (cell therapy, drugcompounding business)
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Business Business Strategy
Medicom● Improve product competitiveness:
Launch electronic medical record system integrating receipt management and administrativefeatures with enhanced image connectivity functions
● Initiatives to expand sales:Capture electronic medical record systemreplacement demand (provide application for datamigration from other companies’ systems)
AGE-FREE(Nursing carebusiness)
● Improve product competitiveness:Enter into elderly housing/service business(Three sites scheduled to open in FY 2013)
● Major initiatives:Launch Digital Mirror
FY 2013 Business Policy: by Business (2)FY 2013 Business Policy: by Business (2)
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Copyright (C) 2012 Panasonic Corporation All Rights Reserved.
Business Business Strategy
Hearing instruments
● Improve product competitiveness:Launch new body-worn hearing instruments
● Initiatives to expand sales:Promote sales in partnership with home appliance sales division targeting sales expansion at Panasonic stores
In-hospital robots(In-hospital Work
Assistance Robots)
● Improve product competitiveness:Launch auto-conveyor robot (HOSPI) fortransporting medicines and specimens
● Initiatives to expand sales: Increase sales targeting demand for hospitalrebuilding and streamlined pharmaceutical services
17FY 2013 Business Policy: by Business (3)FY 2013 Business Policy: by Business (3)
(Under development)
18ContentsContents
・Domain Overview・Outline of the Healthcare Company/Organization/Business Vision/
Business Sectors and Main Products
・FY 2012 Summary
・Industry Position of Main Businesses
・FY 2013 Business Policy
・Growth Strategy/New Business toward FY 2016
・Domain Overview・Outline of the Healthcare Company/Organization/Business Vision/
Business Sectors and Main Products
・FY 2012 Summary
・Industry Position of Main Businesses
・FY 2013 Business Policy
・Growth Strategy/New Business toward FY 2016
10
Copyright (C) 2012 Panasonic Corporation All Rights Reserved.
19
■ Establish and enhance global sales channels
1. Strengthen customer contact
・Build contacts with global clinical and academic structure・Establish domain sales subsidiaries in US, Europe, and China
2. Build structure to ensure sustainable profitability
・In addition to equipment sales, secure profit from service and maintenance
■ Establish new businesses
1. Provide equipment to supports cell therapy sector
2. Extend hospital service assistance robots
Growth Strategy toward FY 2016Growth Strategy toward FY 2016
Cell Therapy Solution Panasonic maintains No.1 market share
Instruments to provide aseptic conditions to adjust and process cells
Cell Processing Center(CPC)
Cell Processing Isolator (CP Isolator)
Processing Work Station(CPWS)
+
[ Products for Labs ]
Preservation of medicine (2~14℃)
Preservation of reagents(-20~-30℃)
Preservation of cells (-85℃)
Incubation of cells(room temperature+5~50℃)
Pharmaceutical Refrigerator
Biomedical Freezer Ultra-Low Temperature Freezer
CO2 Incubator
20New Business (1)New Business (1)
With our products for cell therapy and labs (hardware) and facility management knowledge (software), provide solutions for entire medical facilities to customers
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Copyright (C) 2012 Panasonic Corporation All Rights Reserved.
Medication PickingRobot System
Auto-conveyor Robot “HOSPI”
(under development)
Automated Food Conveyer
“Deli Cart”ODP Inspection
Support RS
Support to Provide and Take Medicine
Pharmacies
Nursing Care
In-hospital Business
Support to WardsSupport to Pharmacies
Support to Pharmacies
Preparation of medicine at pharmacies
Receipt/Checking
prescriptions
Injection preparation
Preparation of internal medicine
Preparationissue
Hospital and Home
“Robotic Bed”(under development)
“Deli Cart” for Nursing Facilities
Develop In-hospital Work Assistance Robot in hospitals and homes
Automatic Tablet Counting & Dispensing
System
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Nursing Care
New Business (2)New Business (2)
Automated 1) Information network 2) Evidence-based treatment 3) Secure traceability
Inspectionof
medicine
Preparationissue
Inspectionof
medicine
Inspectionof
medicineConveying
Products
in Hospitals
Preparation issues
Inspectionof
medicinePacking
Living place Foods
Healthcare
Mixinginjection
Packing
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Copyright (C) 2012 Panasonic Corporation All Rights Reserved.
Disclaimer Regarding Forward-Looking StatementsThis presentation includes forward-looking statements (within the meaning of Section 27A of the U.S. Securities Act of 1933 and
Section 21E of the U.S. Securities Exchange Act of 1934) about Panasonic and its Group companies (the Panasonic Group). To the extent that statements in this presentation do not relate to historical or current facts, they constitute forward-looking statements. These forward-looking statements are based on the current assumptions and beliefs of the Panasonic Group in light of the information currently available to it, and involve known and unknown risks, uncertainties and other factors. Such risks, uncertainties and other factors may cause the Panasonic Group's actual results, performance, achievements or financial position to be materially different from any future results, performance, achievements or financial position expressed or implied by these forward-looking statements. Panasonic undertakes no obligation to publicly update any forward-looking statements after the date of this presentation. Investors are advised to consult any further disclosures by Panasonic in its subsequent filings with the U.S. Securities and Exchange Commission pursuant to the U.S. Securities Exchange Act of 1934 and its other filings.
The risks, uncertainties and other factors referred to above include, but are not limited to, economic conditions, particularly consumer spending and corporate capital expenditures in the United States, Europe, Japan, China, and other Asian countries; volatility in demand for electronic equipment and components from business and industrial customers, as well as consumers in many product and geographical markets; currency rate fluctuations, notably between the yen, the U.S. dollar, the euro, the Chinese yuan, Asian currencies and other currencies in which the Panasonic Group operates businesses, or in which assets and liabilities of the Panasonic Group are denominated; the possibility of the Panasonic Group incurring additional costs of raising funds, because of changes in the fund raising environment; the ability of the Panasonic Group to respond to rapid technological changes and changing consumer preferences with timely and cost-effective introductions of new products in markets that are highly competitive in terms of both price and technology; the possibility of not achieving expected results on the alliances or mergers and acquisitions including the business reorganization after the acquisition of all shares of Panasonic Electric Works Co., Ltd. and SANYO Electric Co., Ltd.; the ability of the Panasonic Group to achieve its business objectives through joint ventures and other collaborative agreements with other companies; the ability of the Panasonic Group to maintain competitive strength in many product and geographical areas; thepossibility of incurring expenses resulting from any defects in products or services of the Panasonic Group; the possibility that the Panasonic Group may face intellectual property infringement claims by third parties; current and potential, direct and indirect restrictions imposed by other countries over trade, manufacturing, labor and operations; fluctuations in market prices of securities and other assets in which the Panasonic Group has holdings or changes in valuation of long-lived assets, including property, plant and equipment and goodwill, deferred tax assets and uncertain tax positions; future changes or revisions to accounting policies or accounting rules; natural disasters including earthquakes, prevalence of infectious diseases throughout the world and other events that may negatively impact business activities of the Panasonic Group;as well as direct or indirect adverse effects of the Great East Japan Earthquake on the Panasonic Group in terms of, among others, component procurement, manufacturing, distribution, economic conditions in Japan including consumer spending and sales activities overseas, and direct or indirect adverse effects of the flooding in Thailand on the Panasonic Group in terms of, among others, component procurement and manufacturing. The factors listed above are not all-inclusive and further information is contained in Panasonic‘s latest annual reports, Form 20-F, and any other reports and documents which are on file with the U.S. Securities and Exchange Commission.
In order to be consistent with generally accepted financial reporting practices in Japan, operating profit (loss) is presented in accordance with generally accepted accounting principles in Japan. The company believes that this is useful to investors in comparing the company's financial results with those of other Japanese companies. Under United States generally accepted accounting principles, expenses associated with the implementation of early retirement programs at certain domestic and overseascompanies, and impairment losses on long-lived assets are usually included as part of operating profit (loss) in the statement of income.
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